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Show Results For
-
All HBS Web
(4,243)
- People (13)
- News (878)
- Research (2,456)
- Events (10)
- Multimedia (6)
- Faculty Publications (1,399)
- 19 Dec 2023
- Research & Ideas
$15 Billion in Five Years: What Data Tells Us About MacKenzie Scott’s Philanthropy
meaningful patterns have begun to emerge.” Such themes are striking in their contrast with the approaches taken by other mega-donors, who often establish perpetual foundations, focus on specific issues, and exercise considerable control...
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- October 2001 (Revised April 2002)
- Case
America Online, Inc.: Disclosure Strategy
By: Amy P. Hutton and David Lane
Since going public, AOL had disclosed on a quarterly basis supplemental metrics meant to give analysts and investors a way of tracking growth in its subscriber base and the value created through its marketing efforts. These metrics gave management's conversations with...
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Keywords:
Business Model;
Internet and the Web;
Change Management;
Internet and the Web;
Corporate Disclosure;
Media;
Digital Marketing;
Information Technology Industry;
Media and Broadcasting Industry
Hutton, Amy P., and David Lane. "America Online, Inc.: Disclosure Strategy." Harvard Business School Case 102-004, October 2001. (Revised April 2002.)
- Teaching Interest
Digital Marketing Strategy
By: John A. Deighton
When the tools of marketing change, strategies change too. The focus of this course is on firms trying to navigate the transition from offline to online market-making and strategy development. Our concern is primarily with corporations that have products and... View Details
- 13 Jan 2003
- Research & Ideas
The Subconscious Mind of the Consumer (And How To Reach It)
ineffectiveness of focus groups. What techniques should managers be employing to elicit information from customers? A: Many researchers tell us that one-on-one interviews are superior to View Details
Keywords:
by Manda Mahoney
- 09 Apr 2007
- Research & Ideas
Industry Self-Regulation: What’s Working (and What’s Not)?
should managers know most about self-regulation? Michael Toffel: A growing number of firms are expressing concern about the societal aspects of industrial activities. In the 1990s, most were focused on the activities within their own...
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by Martha Lagace
- 01 Apr 2009
- Working Paper Summaries
The Contingent Nature of Public Policy and Growth Strategies in the Early Twentieth-Century U.S. Banking Industry
- January 2021 (Revised June 2021)
- Supplement
Eaton Corporation: Portfolio Transformation and The Cost of Capital (Abridged)
By: Benjamin C. Esty, E. Scott Mayfield and Daniel Fisher
In 2000, Eaton Corporation was a broadly diversified industrial conglomerate. But its strategy was evolving and its focus was narrowing around “power management” and more recently on “intelligent power,” the use of digitally enabled products and services designed to...
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- September 2005 (Revised February 2007)
- Case
Angels and Devils: Best Buy's New Customer Approach (A)
In November 2004, The Wall Street Journal reported that consumer electronics retailer Best Buy's new customer approach was to shun the "devils" among its customers. The "customer centricity" initiative, which was led by Best Buy's CEO Brad Anderson, was based on an...
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Keywords:
History;
Customer Relationship Management;
Opportunities;
Marketing Strategy;
Leadership Style;
Problems and Challenges;
Growth and Development Strategy;
Retail Industry;
Electronics Industry
Elberse, Anita, John T. Gourville, and Das Narayandas. "Angels and Devils: Best Buy's New Customer Approach (A)." Harvard Business School Case 506-007, September 2005. (Revised February 2007.)
- 11 Mar 2001
- Research & Ideas
Digital Designs on the Inner City
she said, before her organization recruited him to work on helping inner city businesses. Woods and his management team started a venture fund and have raised $125 million to invest in inner city and minority-owned companies. "His...
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Keywords:
by Dina Gerdeman
- May–June 2015
- Other Article
HRM at a Crossroads: Comments on 'Evolution of Strategic HRM Through Two Founding Books: A 30th Anniversary Perspective on Development of the Field'
By: Michael Beer
I agree with Bruce Kaufman's evaluation of the HRM field and the danger to its relevance if change does not take place in the field's almost exclusive use of normal science, lack of focus on organizational change and development and indifference to the development of...
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Beer, Michael. "HRM at a Crossroads: Comments on 'Evolution of Strategic HRM Through Two Founding Books: A 30th Anniversary Perspective on Development of the Field'." Human Resource Management 54, no. 3 (May–June 2015): 417–421.
- Web
Application Requirements - Doctoral
applicants are required to take either the General Test of the Graduate Record Examination (GRE) or the Graduate Management Admissions Test (GMAT). Submitted test scores are valid for no longer than five years. If you are applying for...
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- 15 May 2012
- First Look
First Look: May 15
which emphasized a focus on customers. He also instituted a new, simplified performance management system, which rated managers' performance and advancement potential on a four-point scale. The system also...
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Keywords:
Carmen Nobel
- Program
Transforming Customer Experiences
Summary Superior customer service can differentiate your business in the marketplace—if you design the right offerings and execute flawlessly. Led by HBS thought leaders who are experts in customer experience management, this program delves into the fundamentals of...
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- May 1998 (Revised February 2007)
- Case
Morningstar, Inc.
By: Andre F. Perold and Markus Mullarkey
Morningstar, Inc., a publisher of information for mutual fund investors, is considering alternative strategies for broadening its subscriber base and increasing its revenues. Potential strategies include tailoring information for the defined contribution pension fund...
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Keywords:
Investment Funds;
Asset Management;
Revenue;
Financial Strategy;
Publishing Industry;
Financial Services Industry;
United States
Perold, Andre F., and Markus Mullarkey. "Morningstar, Inc." Harvard Business School Case 298-140, May 1998. (Revised February 2007.)
- March 2015
- Case
Unilever: Combatting Global Food Waste
By: David F. Drake, Janice H. Hammond and Matthew G. Preble
The global consumer goods company Unilever was on pace to hit a number of aggressive targets by 2020 as part of the Unilever Sustainable Living Project, including a goal to halve the waste associated with the disposal of its products. Unilever's chief supply chain...
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Keywords:
Food Waste;
Sustainable Business And Innovation;
Sustainable Supply Chains;
Sustainable Operations;
Organization Alignment;
Environmental Sustainability;
Operations;
Supply Chain Management;
Growth and Development Strategy;
Food;
Agribusiness;
Strategy;
Organizational Change and Adaptation;
Beauty and Cosmetics Industry;
Consumer Products Industry;
Food and Beverage Industry;
Forest Products Industry;
Manufacturing Industry;
Retail Industry;
North and Central America;
Europe;
Asia;
Africa;
Latin America;
India
Drake, David F., Janice H. Hammond, and Matthew G. Preble. "Unilever: Combatting Global Food Waste." Harvard Business School Case 615-040, March 2015.
- 2012
- Case
Beyondsoft Co., Ltd. (B)
By: F. Warren McFarlan, Donghong Li and Hong Zhang
The case "Beyondsoft Co., Ltd. (A)" completed in early 2010 described the strategic path of Beyondsoft over its history of more than 10 years since its foundation in 1995, containing its major business lines and the relations with the major customers at that time, the...
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Keywords:
Computer Software;
Entrepreneurship;
Outsourcing;
Strategy;
China;
Information Technology;
China
McFarlan, F. Warren, Donghong Li, and Hong Zhang. "Beyondsoft Co., Ltd. (B)." Tsinghua University Case, 2012.
- January 2009 (Revised February 2009)
- Case
Pitney Bowes: Employer Health Strategy
By: Michael E. Porter and Jennifer F Baron
Pitney Bowes, a Fortune 500 mail and document management firm, offered its first health plans in the years following World War II. Over the ensuing decades, Pitney Bowes adapted its approach to employee health amid rising health care costs, shifting employer attitudes...
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Keywords:
Cost;
Insurance;
Policy;
Health Care and Treatment;
Compensation and Benefits;
Employees;
Corporate Strategy
Porter, Michael E., and Jennifer F Baron. "Pitney Bowes: Employer Health Strategy." Harvard Business School Case 709-458, January 2009. (Revised February 2009.)
- December 2001 (Revised February 2004)
- Case
Argentina's Convertibility Plan
By: Rafael M. Di Tella and Ingrid Vogel
Describes the political and economic development in Argentina from 1989 to 1995, with a focus on the role of the currency board. Culminates in Argentine policy makers (Menem in particular) contemplating how to respond to the tequila crisis in the middle of 1995....
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Keywords:
Currency Exchange Rate;
Government and Politics;
Interest Rates;
Balance and Stability;
Developing Countries and Economies;
Financial Crisis;
Crisis Management;
Policy;
Currency;
Macroeconomics;
Argentina
Di Tella, Rafael M., and Ingrid Vogel. "Argentina's Convertibility Plan." Harvard Business School Case 702-002, December 2001. (Revised February 2004.)
Myra M. Hart
Myra Hart's research focus is high potential entrepreneurship. She has taught MBA and executive programs, co-chaired the entrepreneurship unit, and led several HBS initiatives. As a founding member
- March 2020 (Revised January 2022)
- Case
Michelin: Building a Digital Service Platform
By: Sunil Gupta and Christian Godwin
Michelin, a tire company with over a century of experience, attempts to develop a digital service platform for its fleet and dealer customers. The case focuses on the challenges of bringing a large, well-established company into the digital age. Concerned about the...
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Keywords:
Change;
Transformation;
Customer Focus and Relationships;
Decision Making;
Leading Change;
Growth and Development;
Strategy;
Digital Platforms;
Internet and the Web;
Auto Industry;
Travel Industry;
Transportation Industry;
United States;
France
Gupta, Sunil, and Christian Godwin. "Michelin: Building a Digital Service Platform." Harvard Business School Case 520-061, March 2020. (Revised January 2022.)