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Show Results For
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All HBS Web
(1,487)
- News (267)
- Research (1,030)
- Events (6)
- Multimedia (2)
- Faculty Publications (383)
- 01 Dec 2022
- News
Case Study: Your Call Is Important to Us
custom voice system, which means there’s a whole range of small- and mid-sized businesses that are underserved,” Sambvani says. With Slang.ai, he’s offering mid-market companies access to these more sophisticated tools that can...
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- 15 Oct 2012
- Research & Ideas
Why Business IT Innovation is so Difficult
but that makes firms vulnerable to innovative upstarts over the long haul. Would this trend also hold true for companies engaging in business processs innovation? McElheran wondered—a question not much studied by researchers. To find out, she drew on 1999 US Census...
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by Maggie Starvish
- November 2001 (Revised August 2005)
- Case
BigEast Bank (A): Credit Card Approval
By: Frances X. Frei and Dennis Campbell
BigEast is considering adopting a relationship-centric view in its credit card approval process. This would shift the bank's current practice of analyzing applications based on the merits of a single product to one where the customer's existing relationship is...
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Keywords:
Customers;
Forecasting and Prediction;
Banks and Banking;
Analytics and Data Science;
Managerial Roles;
Relationships;
Adoption;
Banking Industry
Frei, Frances X., and Dennis Campbell. "BigEast Bank (A): Credit Card Approval." Harvard Business School Case 602-098, November 2001. (Revised August 2005.)
- 01 Sep 2020
- News
Good Odds
pounds of food that had been prepared for customers in the catering, hotel, travel, and restaurant industries got stuck in the supply chain when the world seized up. That’s when Philip Behn (MBA 2005), CEO of Imperfect Foods, jumped into...
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- 23 Jul 2013
- First Look
First Look: July 23
Relationships Using CRM By: Avery, Jill, and Susan Fournier Abstract—With incidences in the 20%-25% range, the practice of firing customers has become increasingly attractive as firms try to maximize the lifetime value of their View Details
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Anna Secino
- 05 Nov 2012
- Research & Ideas
What Wall Street Doesn’t Understand About International Trade
sense to do business with that country. What part of that country is the best trade partner? Who are the best contacts?" Analyzing Data Of course, immigrants most likely to aid trading decisions are those who work at the firm. But because...
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by Carmen Nobel
- 08 Jan 2019
- First Look
New Research and Ideas, January 8, 2019
https://www.hbs.edu/faculty/Pages/item.aspx?num=55409 Harvard Business School Case 119-023 Chateau Winery (A): Unsupervised Learning This case follows Bill Booth, marketing manager of a regional wine distributor, as he applies unsupervised learning on View Details
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Dina Gerdeman
- 31 Jul 2012
- First Look
First Look: July 31
mobility effects of workgroup demography by integrating the social identification processes of cohesion, competition, and comparison. Using five years of personnel data from a large law firm, we examine the influence of demographic match...
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Carmen Nobel
- 18 Dec 2018
- First Look
New Research and Ideas, December 18, 2018
of Debt Forgiveness: Strategic Default Contagion and Lender Learning By: Pérez Cavazos, Gerardo Abstract—I use a unique data set of loans to small business owners to examine whether lenders face adverse consequences when they grant debt...
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Dina Gerdeman
- Web
A Manager's Guide to Leveraging Technology - Course Catalog
services are delivered, and how individuals interact with businesses and each other. The proliferation of embedded IT in everyday objects is silently transforming the world around us, enhancing customer experiences and product...
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- 01 Sep 2016
- News
Clay Christensen on Competing Against Luck
have not taught managers and marketers we have a problem, and so, if you think that more data will solve the problem of what is not in the data, then we are misleading people in a serious way. How would cars work as an example of a job...
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- 03 Dec 2018
- Research & Ideas
How Companies Can Increase Market Rewards for Sustainability Efforts
flavijus For the first time, a link has been drawn between public sentiment about a company’s sustainability practices and how that company is valued in the market. The results are important both for investors searching for under-valued, socially responsible companies,...
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by Rachel Layne
- 25 Aug 2003
- Research & Ideas
Should You Sell Your Digital Privacy?
competing grocers bid for the right to gather a shopper's data by offering discounts on merchandise to program members and in some cases by offering members non-price benefits such as superior service. Anonymous mass markets are giving...
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- 01 Jun 2016
- News
Case Study: On the Table
furniture retailers and logistics companies using data OneSource Global Express. Or, learn more about the evolving customer base in Mexico. Delve into ABI/Proquest to read articles about firms like Amazon,...
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- 12 Apr 2018
- Blog Post
Reading Between the Lines: How to Spot the Skills You Need Among the Resumes You Get
what’s really useful to us.” She wants to see evidence of team leadership: “What did they likely need to do to rally a team around ‘x’ initiative?” Whereas individual experts should demonstrate core skills, managers should communicate core attitudes, such as a View Details
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All Industries
- 08 Jan 2018
- Research & Ideas
The Startling Percentage of Financial Advisors with Misconduct Records
advisors. By examining this data in detail, they found that financial misconduct is widespread within the financial industry, with one in 12 financial advisors in the US censured for abuses. “A lot of this is driven by consumers who lack...
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- 10 Mar 2021
- News
Vision: A Unicorn Evolves
envisioned had not materialized. In a last-ditch effort to jumpstart the stalled exchange, the team built some software that created email templates and provided easy access to sales-contact data to personalize them quickly, making the...
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- 05 Dec 2007
- Sharpening Your Skills
Sharpening Your Skills: Managing Marketing
Networked Customers? How Do You Value a 'Free' Customer? Sometimes a valuable customer may be the person who never buys a thing. Professor Sunil Gupta discusses how to assess the profitability of a customer...
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- 30 Nov 2017
- News
Happy Meals (Are Here Again)
Customers were disappointed with the food and the overall experience. But the data also showed that McDonald’s wasn’t losing to the fast-casuals like Chipotle and Panera—the bulk of those losses, Kempczinski...
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- 01 Jun 2016
- News
Feedback
virtually all digital maps, an integral part of everyone’s mobile devices and car navigation—think Google Earth. It started with the Landsat program at NASA in the early 1970s, but small startups appeared, including one that I started after graduating from HBS in 1976...
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