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All HBS Web
(1,172)
- People (3)
- News (259)
- Research (623)
- Events (7)
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- Faculty Publications (168)
- Web
Creating Brand Value - Course Catalog
in value created through brands in the consumer and retail space. It is appropriate for: Marketing professionals charged with creating, nurturing, and managing brand value; Entrepreneurs looking to create their own brands in the consumer/retail space; Consumer/retail...
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- 24 Aug 2009
- Research & Ideas
SuperCorp: Values as Guidance System
What's good for General Motors may no longer be good for the country. In its place must arise a new model of the company, one that serves society as well as rewarding shareholders and employees, Kanter argues in her new book, SuperCorp:...
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by Rosabeth Moss Kanter
- 01 Dec 2020
- News
Two Truths and a Lie About 5G
Illustration by Mengxin Li After years of speculation, 2020 was meant to be a big year for the implementation of 5G, the fifth generation of standards for broadband cellular networks. And somewhere between a pandemic and a mountain of...
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Jen McFarland Flint
- 21 Oct 2008
- First Look
First Look: October 21, 2008
Stereotype Content Model Authors:P. Caprariello, A.J.C. Cuddy, and S.T. Fiske Publication:Group Processes and Intergroup Relations (in press) Abstract The stereotype content model (SCM) posits that social...
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Martha Lagace
- 17 Mar 2015
- First Look
First Look: March 17
Abraham Neyman Abstract—Building on the work of Nash, Harsanyi, and Shapley, we define a cooperative solution for strategic games that takes account of both the competitive and the cooperative aspects of such games. We prove existence in the View Details
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Sean Silverthorne
- 22 Mar 2010
- Research & Ideas
One Strategy: Aligning Planning and Execution
competitive dynamics in their space. However, managers outside the tech sector will still appreciate the general management lessons throughout the book. Q: What is strategic integrity, and why is it important? A: Every firm has two...
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- 06 Dec 2021
- News
The Sparkles in Our Skies
Bain, consumers—perhaps wary of greenwashing in the notoriously opaque industry—have thus far not discerned the difference between the sustainability of the two methods of production. With Aether, Hagemann hopes to change that. Convincing the next View Details
- 31 Jan 2005
- Research & Ideas
Rethinking Marketing’s Conventional Wisdom
very limited by intent. Restricting content and making it hard to get was one of the rationales behind the campaign. What I like about the case is that it breaks so many fundamental marketing principles. One classic rule maintains that if...
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- Web
Sustainable Investing - Course Catalog
Strategies. Course Content and Objectives An increasing share of assets globally are subject to a non-traditional (environmental, social, and governance [“ESG”] and impact screens), including over 30% of all professionally managed assets...
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- 10 Oct 2018
- News
Building Paths to Success
southeast Australia, with supportive, attentive parents who created opportunities for success. His dad was the first in four generations to attend college and he worked as the high school principal. “We were very involved in the local...
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Jill Radsken
- 01 Sep 2016
- News
Ask the Expert: How to Build a More Diverse Board
clients, and not one candidate has served as a CEO. We have placed a two-star Air Force general on two different boards. She clearly had many CEO-like experiences, but I believe it was her role as a cyber-expert that was most compelling...
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- 15 Jan 2013
- First Look
First Look: January 15
& Kapoor, 2010; Iansiti & Levien, 2004; von Hippel, 1988). Ecosystems generally encompass numerous corporations, individuals, and communities that might be individually autonomous but related through their connection with an...
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Sean Silverthorne
- 22 Jan 2018
- News
The First Five Years: ‘30 Under 30’ Edition
for our users and, in the process, increase our customer lifetime value (e.g., our successful decision to repurpose our video content into textbooks).” Guram: “I remember that the TOM case on Cincinnati...
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- 24 Feb 2014
- Research & Ideas
Uncovering Racial Discrimination in the ‘Sharing Economy’
would not stay here at any price" to "This is an extremely nice apartment; I would stay here even if it were a lot more expensive than a nice hotel room." With these ratings, the researchers controlled for apartment/room quality as seen by a View Details
- Person Page
Media
Media
This lists media reports covering my firm dollarDEX Investments or me (or my colleagues), or columns written by me (or my colleagues). There are all... View Details
- 07 Dec 2016
- HBS Case
Why Millennials Flock to Fintech for Personal Investing
faith in the power of technology to solve their problems. (In fact, the Occupy Wall Street generation may be more likely to trust a fintech company than a big New York banking firm.) Moreover, millennials are heavy View Details
- 26 Jul 2004
- Research & Ideas
A Better Way to Negotiate: Backward
technical and management team members. Now running desperately low on cash, Perlman had to contend with many potential deal partners, including VCs, angels, and industrial partners (as potential sources of cash); consumer electronics firms, Internet service providers...
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by James K. Sebenius
- 15 Dec 2015
- News
The Year in Ideas 2015
entrepreneur; your Airbnb host is an entrepreneur; your Etsy craftsperson is an entrepreneur. Because of technology, individuals don’t need to work for a company, and the cost of entry is just plain easier. “Number two: Everything at the core of our society is getting...
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- 12 Jun 2012
- First Look
First Look: June 12
choice, and consumers fight back by rooting out and disseminating pricing policies that seem unfair. The problem is that companies generally think of value as a pie that is rightfully theirs. But value is not fixed, and it neither...
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Sean Silverthorne
- 31 Oct 2004
- Research & Ideas
Bypass Marketing: Are Docs Influenced?
David Blumenthal, professor at Harvard Medical School and a member of the Institute for Health Policy at Massachusetts General Hospital; Michael Newman, a senior research manager at Harris Interactive; Kinga Zapert, vice president for...
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by Manda Salls