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Show Results For
- All HBS Web
(2,040)
- People (5)
- News (575)
- Research (938)
- Events (7)
- Multimedia (119)
- Faculty Publications (424)
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- 02 Sep 2019
- What Do You Think?
Are Overlooked Forces Shielding the US from Severe Economic Downturns?
Harvard Business School. The experiment was typical of thinking in those days: If only we had better ways of communicating, especially better ways of tracking customer preferences and demand. Now we do. Another notion prevalent in those... View Details
- 30 Apr 2014
- Research & Ideas
Venture Investors Prefer Funding Handsome Men
entrepreneur is perceived as stereotypically masculine vs. feminine? Is a female entrepreneur more likely to be funded if her business targets female customers? Will a successful track record increase a woman's chances of securing... View Details
- 21 Nov 2011
- Lessons from the Classroom
The New Challenge of Leading Financial Firms
London, and Tokyo, but in the emerging markets of India, China, and Brazil as well. "I think many companies are realizing that their track record of going outside their home country isn't great, because, to be completely honest, not... View Details
- 16 May 2011
- Research & Ideas
What Loyalty? High-End Customers are First to Flee
one time," says Buell. Third parties also track service quality (J.D. Power in this case). And because banking is a service that touches almost everyone, its customer group is diverse, making the study's results applicable to other... View Details
Keywords: by Julia Hanna
- 15 Nov 2006
- Research & Ideas
Lessons Not Learned About Innovation
Create processes and controls. The innovation process is inherently uncertain, so companies must develop new ways of tracking progress in these units. Rewarding a manager who "sticks to plan" doesn't encourage something new.... View Details
Keywords: by Sean Silverthorne
- 19 Oct 2011
- Research & Ideas
Designing Cities for a Sustainable Future
On a June day in Manhattan with temperatures heading into the 90s, a straphanger named Mike is taking his customary subway ride to work. People are grumbling about the heat, but hey, it's summer, it's supposed to be hot, and besides, "Whaddya gonna do?" New Yorkers... View Details
- 14 Dec 2010
- First Look
First Look: Dec. 14
on-line encyclopedia. These data allow us to track all three elements required to test Coleman's mechanism: norm violations, punishments for such violations, and rewards for those who punish violations. The results are broadly consistent... View Details
Keywords: Sean Silverthorne
- 20 Oct 2009
- First Look
First Look: October 20
Harvard Business School Supplement 310-017 As Acumen Fund, a global venture philanthropy firm, moves forward with an investment portfolio exceeding $22 million, it runs into two critical measurement problems. First, how should it track... View Details
Keywords: Martha Lagace
- 17 Nov 2008
- Research & Ideas
Decoding the Artful Sidestep
what the speaker is saying, you may lose track of your original question. It may be more pleasant to engage fully and go with the flow of a conversation. But if you want an answer, you need to make sure the speaker provides one. In the... View Details
Keywords: by Martha Lagace
- 03 Dec 2007
- Research & Ideas
Authenticity over Exaggeration: The New Rule in Advertising
Imagine the glee of marketers at the dawn of the Internet era—could anyone imagine a more sophisticated, precise way of reaching consumers? By tracking the purchasing habits of its prey, marketers could respond with targeted advertising... View Details
- 02 Aug 2004
- What Do You Think?
For Greater Transparency, Is Section 404 an Effective Response?
whether the Section and the Law of which it is a part will have the desired effects. This suggests the importance of tracking both the costs and benefits of the Law. There is little or no provision to do either in the Law itself. What is... View Details
Keywords: by James Heskett
- 15 Feb 2000
- Research & Ideas
The Right Connections
indicate that the enterprise is only in the early stages of product development." Each kind of social capital, Higgins contends, helps mitigate three categories of investor uncertainty: technological, firm-based, and market-based. "A young company has no... View Details
Keywords: by Judith A. Ross
- 18 Oct 2018
- Research & Ideas
How to Use Free Shipping as a Competitive Weapon
consumer behavior, Ngwe and Chen analyzed sales data from Southeast Asian fashion retailer Zalora in the Philippines. Because the data included the company's startup period, encompassing more than two million orders from 2012 to 2016, the researchers could View Details
- 18 Sep 2000
- Research & Ideas
Big Deals: Financing Large-Scale Investments
production requires massive capital investment," Esty says. And as natural resources are tapped out in developed countries, it becomes necessary to explore geographic areas that may not have an established track record in a... View Details
Keywords: by Julia Hanna
- 03 Jun 2020
- Research & Ideas
Who Guarantees Your Workplace Is Safe for Return?
requiring workers to self-certify through an app that they are symptom-free each morning. Statistics: Is there evidence that it’s working? Finally, employers will want to keep track of incremental sick days and health care expenditures.... View Details
- 26 Feb 2014
- Research & Ideas
How Grocery Bags Manipulate Your Mind
organic and indulgent items. Photo: iStockPhoto Looking at loyalty card data from a large grocery chain in California, Karmarkar and Bollinger tracked and analyzed 936,232 purchases by 5,987 households across two years. To assess organic... View Details
- 29 Aug 2011
- Research & Ideas
Decoding Insider Information and Other Secrets of Old School Chums
An old adage says that it's not what you know, it's whom you know. But outsiders can take heart: even for those who don't belong to a high-power social network, there's power in simply keeping track of who went to school with whom.... View Details
- 16 Jul 2014
- HBS Case
Marketing Obamacare
and people don't like buying or paying for it. Therefore it takes skillful marketing to attract the attention of people and motivate the desired purchase behavior you are looking for." Amidst the generally dismal track record of the... View Details
- 25 Nov 2013
- Research & Ideas
Hiding From Managers Can Increase Your Productivity
show went on, and that show was more productive." Similar results bore out in a follow-up quantitative field study at the same site the following summer, this time tracking the production of 3G USB mobile data cards. The research... View Details
- 16 Jul 2008
- Op-Ed
What Should Employers Do about Health Care?
medications and services used to treat chronic conditions. Companies are tracking the ROIs of these investments in health with good results. These kinds of health and wellness initiatives are a great place to start. And, they are not... View Details