Filter Results
:
(1,289)
Show Results For
-
All HBS Web
(1,289)
- People (4)
- News (270)
- Research (843)
- Multimedia (3)
- Faculty Publications (514)
Show Results For
-
All HBS Web
(1,289)
- People (4)
- News (270)
- Research (843)
- Multimedia (3)
- Faculty Publications (514)
- 22 Feb 2022
- News
Savings and Loam
Cummings is staying on as board chair.) On the lending side, Walden Mutual will offer commercial loans to sustainable food and farming businesses across New England. That means not only production farms but...
View Details
- 01 Mar 2017
- News
Students Forecast Climate Change’s Impact
Digital Initiative to facilitate online and offline conversations around classroom topics. Responses ranged from oil companies to ice-cream makers and almost everything in between. We’ve excerpted a few of them here. Shake Shack Data point: “The UN’s View Details
Keywords:
Dan Morrell
- 01 Jun 2018
- News
Ink: Alumni Books and Recommendations
of male HBS grads to the executive office was not easy, but for women still unwelcomed above the glass ceiling in the ’70s, getting there was especially difficult. “She was one smart, sharp cookie,” says a classmate of Ellen Marram (MBA 1970), a marketing whiz who...
View Details
Charles G. Mortimer
Mortimer presided over an intensive period of growth and investment at General Foods. He dramatically expanded the company’s production capabilities and pursued acquisitions to balance the company’s product...
View Details
Keywords:
Food & Tobacco
- 19 Jun 2009
- Research Event
Business Summit: The Evolution of Agribusiness
future challenges based on their unique vantage points. Through the study of agribusiness at Harvard Business School, the notion of the value-added food chain was born. Both the study and practice of agribusiness have evolved...
View Details
William M. Rosson
Shunning critics, Rosson introduced two new smokeless tobacco products in the early eighties – Hawken moist snuff and Levi Garrett shredded tobacco. Through targeted advertising and promotions, these View Details
Keywords:
Food & Tobacco
- 11 Jan 2016
- Blog Post
Meet the Business and Environment Initiative
relationships between economic systems and the natural environment, and about the structures that enable firms to act productively in this arena. It develops innovative cases, teaching notes, and other curriculum materials for broader...
View Details
- 25 Mar 2022
- Blog Post
ClimateCAP 2022
developing, supporting, and progressing solutions to address the climate crisis. In the Food & Agriculture breakout panel, the likes of Indigo Ag, Apeel Sciences, and Benson Hill discussed the importance of thinking about solutions...
View Details
Adolphus W. Green
Green was instrumental in organizing over 40 Midwestern bakeries to form the National Biscuit Company in 1898, which became the basis for the present day Nabisco. When Green organized the firm, its only product was a cracker, the Uneeda...
View Details
Keywords:
Food & Tobacco
- 12 Feb 2008
- First Look
First Look: February 12, 2007
pricing power from the manufacturer to the retailer, (2) the infiltration of more private-label products into the market, and (3) the rise in commodity costs as a result of inflation (for example, the Producer Price Index (PPI) which...
View Details
Keywords:
Martha Lagace
- 01 Dec 2004
- News
Finding a Balance
comply with international patent law by 2005, precluding production of some of Cipla’s biggest moneymakers. With time running out, what should Hamied do? Lobbying the Indian government to exclude food and...
View Details
- May 2022
- Case
Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign
This case provides an overview of “Franz for Life,” an advertising campaign that independent advertising agency Mekanism created and executed to revitalize the brand image of Franzia, a low-cost boxed wine. For several years, Franzia’s popularity declined among...
View Details
Keywords:
Marketing;
Brands and Branding;
Marketing Strategy;
Digital Marketing;
Social Marketing;
Marketing Communications;
Product Positioning;
Food and Beverage Industry;
Food and Beverage Industry;
United States
Amano, Tomomichi, Elie Ofek, Mengjie Cheng, and Amy Klopfenstein. "Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign." Harvard Business School Case 522-055, May 2022.
- Web
Energy & Environment Club’s Icelandic Adventure! - Blog - Business & Environment
Rising Climate Stories Clubs Courses & Curriculum Creating Emerging Markets Entrepreneurship Event Faculty IFC Decarbonization & Sustainable Production 2023 IFC Decarbonization & Sustainable Production 2024...
View Details
- Profile
Kyle Bisutti
and products for high-stakes manufacturers. “It was a great experience,” Kyle says, “to see manufacturing at its finest.” The MBA had “always been in the back of my mind,” Kyle says, about his motivations. “I’m looking to make a bigger...
View Details
- 06 Apr 2023
- Blog Post
Circularity in Denmark
In January 2023, Professors Willy Shih and Mike Toffel led more than 40 HBS MBA students on site visits to witness the energy transition and innovative sustainable production activities throughout Denmark and the Netherlands, in their new...
View Details
- Web
Latin America - Global Activities 2020
products that support small business owners—predominantly women—who aren’t eligible for traditional loans. Pictured: Working with Fondo Esperanza, groups of microentrepreneurs meet regularly and are jointly liable for their credits. In...
View Details
- 01 Dec 2000
- News
Core Values Keep Airline Flying High
Good people are essential for success. Keep the product and the process simple. Deliver the most reliable service at the lowest cost. Invest the time to connect with employees and customers. These are the basic tenets fueling the...
View Details
Watson H. Vanderploeg
Vanderploeg continued Kellogg’s impressive growth. Under his leadership, he grew sales six-fold from $34 million to over $200 million and quadrupled earnings. He was devoted to international expansion (opening new plants in Australia and Great Britain) and was...
View Details
Keywords:
Food & Tobacco
Lyle C. Roll
Under Roll’s tenure, Kellogg continued its 20 consecutive years of growth in revenues and earnings. Through strategic acquisitions of Salada and Fearn, international expansion, and new product introductions (most notably Eggo Frozen...
View Details
Keywords:
Food & Tobacco
Ralph A. Hart
Hart was instrumental in taking the newly public company, Heublein, to new heights. He grew revenues five-fold (from $100 million to $500 million) and dramatically expanded Heublein’s international footprint with production facilities in...
View Details
Keywords:
Food & Tobacco