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- All HBS Web
(1,859)
- People (6)
- News (427)
- Research (1,039)
- Events (3)
- Multimedia (6)
- Faculty Publications (326)
- 21 Apr 2015
- First Look
First Look: April 21
https://hbr.org/2015/03/starbucks-race-together-campaign-and-the-upside-of-ceo-activism April 2015 Strong Brands, Strong Relationships Framing the Game: How Brands' Relationships with Their Competitors Affect Consumer Preference By:... View Details
Keywords: Carmen Nobel & Sean Silverthorne
- 18 Jan 2018
- News
The Lessons of All-Day Breakfast
bouncing around for 10 years prior to implementation. What were the barriers? Was it operational challenges that had prevented or was it political-- what had stopped this from happening before? Cunningham: It was definitely an idea that View Details
- 26 Nov 2001
- Op-Ed
Why Corporate Budgeting Needs To Be Fixed
Corporate budgeting is a joke, and everyone knows it. It consumes a huge amount of executives' time, forcing them into endless rounds of dull meetings and tense negotiations. It encourages managers to lie and cheat, lowballing targets and... View Details
Keywords: by Michael C. Jensen
- 13 May 2019
- Blog Post
The Many Facets of Becoming a Mother at HBS
of the biggest challenge at HBS broadly: what do you focus your time on? There are so many options – classes, fun, networking, entrepreneurship, job searches, family, etc. – and it’s impossible to be good at more than a couple of those. ... View Details
- 04 Feb 2014
- What Do You Think?
Has Listening Become a Lost Art?
Summing Up When Is Listening Not a Good Strategy? Like a good case debate, the discussion of the question of whether listening is a lost art was not one-sided. What was clear was how important people felt... View Details
Keywords: by James Heskett
- 28 Feb 2012
- First Look
First Look: Feb. 28
reforms, we find that an increase in female representation in local government induces a large and significant rise in documented crimes against women in India. Our evidence suggests that this increase is good news, driven primarily by... View Details
Keywords: Sean Silverthorne
- 27 Oct 2002
- Research & Ideas
Want a Happy Customer? Coordinate Sales and Marketing
service lines, market segments, and competitive positioning. Marketing did the thinking, managed the brand and consumer franchise in consumer goods companies, and provided... View Details
Keywords: by Benson Shapiro
- Web
Frequently Asked Questions | HBS Online
since some of them are good indicators of the types of questions to expect on module quizzes or the final exam. Can my CORe final grade be converted into an A-F scale? HBS Online provides the following grades for CORe: Pass with High... View Details
- Web
What Does PRIDE Mean to You? - MBA
Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged View Details
- Web
My HBS Student Loan Story: Gorick Ng (MBA 2018) - MBA
Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged View Details
- Web
Celebrating Socioeconomic Diversity and Inclusion at HBS (Part 1) - MBA
Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged View Details
- 15 Jun 2007
- Research & Ideas
Remembering Alfred Chandler
academics talk a good game about the need for interdisciplinary thinking, but we usually fall back on the strengths (or prejudices) of our primary discipline. Chandler was heavily influenced by sociologists such as Max Weber and Talcott... View Details
Keywords: by Sean Silverthorne
- 23 Jan 2013
- Research & Ideas
Three-Dimensional Strategy: Winning the Multisided Platform
third party. By contrast, a grocery store also creates a space for consumers and multiple brands to meet—but the store controls the transaction, serving as a reseller. Done right, the MSP model has proven extremely lucrative, throwing off... View Details
Keywords: by Julia Hanna
- 01 Mar 2023
- News
Step Change
population is approaching 110 million, the highest in the MENA region, with about half of its citizens between the ages of 15 and 45 and the range of mobile-phone penetration well over 90 percent. The market to meet a host of consumer... View Details
- Web
Buy Now, Pay Later: Credit and the Market Economy: The Rise of Credit Reporting
the Courts Credit and Information Technology Credit in a Consumer Society Research Links Credits “Credit is the vital air of the system of modern commerce. It has done more — a thousand times more — to enrich nations than all the mines of... View Details
- Web
The EC Formula: MBA Class of 2024 Looks Back - MBA
Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged View Details
- 30 Jan 2020
- Research & Ideas
The Upside of Highlighting a Product's Downsides
having a better experience, which is good for the customer,” Buell says. “But obviously, that's also really, really important for the organization.” Buell and Choi detailed their findings in the working paper Improving Customer... View Details
Keywords: by Danielle Kost
- 22 Mar 2013
- Research & Ideas
Pulling Campbell’s Out of the Soup
company in January 2001. In the late 1990s, the company increased prices and lost many consumers to less expensive soup brands. Rather than bring prices back down, to maintain earnings Campbell cut costs by reducing advertising and laying... View Details
- Web
the Art of American Advertising - Advertising Products
single-sided sheets), simple business cards, or small newspaper notices. The growing volume of mass-produced and mass-distributed goods after the Civil War, however, led to the creation of diverse forms of advertising media. Advertising... View Details
- 20 Oct 2010
- Op-Ed
Export Competitiveness: Reversing the Logic
sustained growth while pursuing a strong export orientation provided the empirical backdrop for this approach. Government policy to achieve export-led growth is then essentially about findings ways to increase the ability to sell domestically produced View Details
Keywords: by Christian Ketels