Business Marketing - Publications - Faculty & Research

01 Feb 1997
News

Shaping the Future of Business: Entrepreneurial Evolution at HBS

have in common, however, is that they are all searching for market opportunities. In fact, Stevenson says, good entrepreneurs gravitate toward business opportunities for which their personalities are... View Details

Keywords: Nancy O. Perry and Susan Young; profiles by Garry Emmons

01 Oct 1997
News

Terence P. Stewart

happens, lawyering didn't come first for Stewart. After graduating from HBS, he worked for several years in the business trenches, in marketing at J.C. Penney and later as product manager at Kroehler... View Details

Keywords: Garry Emmons

01 Apr 2000
News

Sign of the Times: General Management Course Evolves

Long a mainstay of the required MBA curriculum at HBS, the General Management (GM) course has been renamed and retooled. Its new name, The Entrepreneurial Manager (EM), reflects a sharpened focus on topics crucial to creating and managing companies in today's... View Details

01 Mar 2012
News

1st-Year MBAs Learn from Global Partners

Market Research: Forty-two MBA students traveled to Accra, Ghana, where this team spent time at a local market. The world became HBS students’ classroom in January as the entire first-year class spent a week learning hands-on what it... View Details

Keywords: Professor Youngme Moon; Colleges, Universities, and Professional Schools; Educational Services

20 Sep 2011
First Look

First Look: September 20

examine whether multi-location firms increase internal ties when they face appropriability risks from direct competitors. Our empirical analysis of the global semiconductor industry shows that when leading firms co-locate with direct View Details

Keywords: Sean Silverthorne

21 May 2019
Blog Post

Asian Pacific American Heritage Month at HBS

May is Asian Pacific American Heritage Month (APAHM), and in seeking to appreciate the diversity, history, and myriad experiences of the Asian Pacific Islander community, the Asian-American Business Association, in collaboration with the... View Details

26 Feb 2021
News

Latinx on Boards; High-Tech Reforestation

Clubs News Clubs News Setting the Stage for a Latinx Boardroom Push The Harvard Business School Latino Alumni Association (HBSLAA), in partnership with the Stanford Graduate School of Business Latino Alumni... View Details

Keywords: Margie Kelley

01 Jan 2007
News

A. Malachi Mixon, III, MBA 1968

Chairman & CEO, Invacare Corporation Return to Alumni Achievement Awards main page EARLIER EUDUCATION Harvard College, 1962 A.B., Physical Sciences LIFELONG LESSON FROM HBS "At HBS I learned about all the functional parts of a business... View Details

Web

From the CFO - Financial Report 2015

From the Chief Financial Officer The School’s economic model proved its strength in fiscal 2015. Harvard Business Publishing (HBP) and Executive Education contended with a unique set of short-term revenue challenges, and Harvard View Details

05 May 2023
News

Fail Better

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: Every year, HBS selects a small handful of outstanding alums to receive its most important honor, the Alumni Achievement Award. This year's recipients work in finance, politics, biopharma, and... View Details

28 May 2008
First Look

First Look: May 28, 2008

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=208071 Fortis Healthcare (A) Harvard Business School Case 308-030 Should the Indian hospital chain enter the medical travel market or should it... View Details

Keywords: Martha Lagace

19 Jun 2013
News

Your Guide to Social Enterprise

Georgia Levenson Keohane Photo courtesy of Georgia Levenson Keohane What is social entrepreneurship? Is it simply an approach to business in which profit comes hand in hand with some positive social change? Or is it the application of... View Details

Keywords: Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services; Management, Scientific, and Technical Consulting Services; Professional Services

June 2011 (Revised May 2012)
Case

Reckitt Benckiser: Fast and Focused Innovation

By: Rebecca M. Henderson and Ryan Johnson

Since its 1999 merger Reckitt Benckiser (RB), a global consumer goods company, led by its CEO Bart Becht, RB developed a reputation for rapid product innovation and industry leading profit margins. RB's stated strategy was to focus on its Powerbrands and high growth... View Details

Keywords: Mergers and Acquisitions; Global Strategy; Innovation Leadership; Leadership Style; Growth and Development Strategy; Brands and Branding; Product Development; Performance Improvement; Commercialization; Consumer Products Industry

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01 Sep 2020
News

Alumni and Faculty Books for September 2020

are a lifelong gamer, a curious Fortnite parent, or a businessperson seeking to understand the marketing opportunities of this multibillion-dollar phenomenon, The Book of Esports charts the rise of this exciting new industry, crafting a... View Details

12 Mar 2019
News

Acting Naturally

what comes next in everything that we do. We have a very diverse group of people that we work with, because the business is complex. And somehow it all works, where everybody has bought into this common purpose of creating natural... View Details

Keywords: Miscellaneous Store Retailers; Retail Trade

06 Jul 2009
What Do You Think?

Are You Ready to Manage in an Irrational World?

learning assumed that markets and people behave rationally vs. irrationally? Is it time to place more emphasis on educating students to manage in a world of irrational behavior? What do you think? To read more: Dan Ariely, "The End... View Details

Keywords: by Jim Heskett

12 Jul 2021
News

Alumni Confront the COVID-19 Crisis

student-focused initiative has collectively raised more than $30,000 in less than 3 weeks, has mentored more than 350 prospective business school and graduate students, and started a fundraiser to procure oxygen concentrators and channel... View Details

15 Jan 2008
First Look

First Look: January 15, 2008

Course MaterialsPerforming Industry Research to Inform Investment Decisions Harvard Business School Note 207-069 Conducting thorough research about an industry is often an important component of investment analysis. Written specifically... View Details