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  • 03 Sep 2013
  • First Look

First Look: September 3

run ads on their blogs and receive 50% of the revenue generated by these ads. After analyzing 4.4 million blog posts, we find that, relative to nonparticipants, popular content increases by about 13 percentage points on participants'... View Details
Keywords: Sean Silverthorne

    Janice H. Hammond

    Janice H. Hammond is the Jesse Philips Professor of Manufacturing. She currently serves as coursehead for the new MBA required course, Data Science for Managers. She serves as program chair for the HBS Executive Education International Women’s Foundation and Women’s... View Details

    Keywords: apparel; distribution; e-commerce industry; manufacturing; retailing; textiles; transportation
    • January 2014 (Revised December 2014)
    • Case

    GenapSys: Business Models for the Genome

    By: Richard G. Hamermesh, Joseph B. Fuller and Matthew Preble

    GenapSys, a California-based startup, was soon to release a new DNA sequencer that the company's founder, Hesaam Esfandyarpour, believed was truly revolutionary. The sequencer would be substantially less expensive—potentially costing just a few thousand dollars—and... View Details

    Keywords: DNA Sequencing; Life Sciences; Business Model; Innovation ＆ Entrepreneurship; Health Care and Treatment; Genetics; Business Strategy; Biotechnology Industry; Pharmaceutical Industry; Technology Industry; Health Industry; Medical Devices and Supplies Industry; United States
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    • May 1989 (Revised June 1990)
    • Supplement

    Ford Motor Co.: The Product Warranty Program (B)

    Raises some exciting issues concerning the role of product warranty as a strategic marketing tool. General Motors, in response to a sharp drop in its market share, makes a dramatic change in its warranty policy. Ford has to decide how best to respond to this change. View Details
    Keywords: Marketing Strategy; Auto Industry
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      James L. Heskett

      James L. Heskett is UPS Foundation Professor Emeritus at the Harvard Business School and author of his latest book, With From Within: Build Organizational Culture for Competitive... View Details

      • September 2022 (Revised February 2023)
      • Case

      EnergyNow: Powering a New Market

      By: Alexander MacKay and James Barnett
      In August 2022, EnergyNow co-founder and CEO Stuart MacWilliam (MBA 2015) considers the company strategy for building solar panels to provide power in South Africa’s recently deregulated energy market. View Details
      Keywords: Business Ventures; Development Economics; Energy; Alternative Energy; Energy Generation; Energy Sources; Renewable Energy; Entrepreneurship; Environmental Management; Ethics; Geography; Government and Politics; Energy Policy; Law; Management; Markets; Market Timing; Operations; Energy Industry; Utilities Industry; Africa; South Africa
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      • 16 Oct 2008
      • Working Paper Summaries

      Opening Platforms: How, When and Why?

      Keywords: by Thomas R. Eisenmann, Geoffrey Parker & Marshall Van Alstyne
      • Program

      The HR-Executive Suite Connection

      compete, grow, and thrive. Details Become your organization's top resource for human capital strategy Apply your human capital insights to discussions about strategic opportunities, differentiated capabilities, and competitive threats... View Details
      • September 2017 (Revised January 2018)
      • Case

      Innovation at Parker Hotels

      By: Srikant M. Datar and Caitlin Bowler
      In this case students explore challenges changing demographics and preference pose to global hotel brands. Students then use human-centered design tools to generate concepts hoteliers might embrace to win over Millennials who tend to seek out local over global options. View Details
      Keywords: Innovation; Innovation and Invention; Problems and Challenges; Demographics; Strategy; Accommodations Industry
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      • April 1989 (Revised March 1991)
      • Case

      New United Motor Manufacturing, Inc. (A)

      Concerns a 1983 joint venture between General Motors and Toyota to produce small cars in the United States. Describes the globalization of the auto industry and the competitive positions of the two companies. View Details
      Keywords: Competition; Joint Ventures; Globalized Markets and Industries; Auto Industry; Japan; United States
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      • February 2016 (Revised June 2016)
      • Case

      Janalakshmi Financial Services' HR Dilemma

      By: Doug J. Chung and Radhika Kak
      Janalakshmi Financial Services (JFS), an Indian microfinance institution, had grown rapidly by providing financial products to its main customer base, the urban poor. However, the company was facing several challenges. JFS’s productivity was declining, and it was... View Details
      Keywords: Microfinance; Salesforce Management; Compensation and Benefits; Sales; Strategy; Financial Services Industry
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      • 10 Jul 2000
      • Research & Ideas

      The State of the Markets

      and the United States: Dr. Werner G. Seifert, chairman of Deutsche Borse (the German Stock Exchange) and an architect of the planned merger between his Frankfurt-based organization and the London Stock Exchange; James L. Cochrane, senior vice president for View Details
      Keywords: by James E. Aisner
      • Program

      Senior Executive Program—Africa

      to lead effectively and help your organization achieve ambitious goals. Design an effective strategy for business growth in an African context—within your country or across borders Differentiate your offerings and deliver more value to... View Details
      • February 2024
      • Case

      SundaySky: Changing Customer Experiences through Personalized Video

      By: David C. Edelman and James Barnett
      In June 2023, SundaySky CEO Jim Dicso considers growth strategies. The software-as-a-service company provided software to create advertising videos, customer service videos, and other videos, like employee training modules, and had begun to pilot a new generative... View Details
      Keywords: Advertising; Strategy; Technology Adoption; AI and Machine Learning; Applications and Software; Growth and Development Strategy; Advertising Industry; Technology Industry; United States
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      • 16 Jul 2024
      • Op-Ed

      Corporate Boards Are Failing in Their No. 1 Duty

      appointments go wrong Let’s begin by taking a look at three examples of poor leadership at public companies and addressing what went wrong. Then, I will recommend five ways boards can ensure they appoint the right leader as CEO: General... View Details
      Keywords: by Bill George
      • 26 Jun 2000
      • Research & Ideas

      Three Countries, Three Choices in Post-Soviet Eurasia

      Lithuanian, Belarusian and Ukrainian nationalists had had their way, their states' foreign economic strategies during the 1990s would have been nearly identical. For him, the political economy of post-Soviet international relations... View Details
      Keywords: by Martha Lagace
      • February 1982 (Revised June 1985)
      • Case

      U.S. Retail Coffee Market (B)

      Describes the corporate portfolio of General Foods, Procter & Gamble, and Nestle, thereby placing in context their coffee activities in the United States. The objective of this case is to allow students to evaluate each competitor's commitment to the U.S. retail coffee... View Details
      Keywords: Competition; Markets; Retail Industry; Food and Beverage Industry; United States
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      • May 2019
      • Case

      Whiskey and Cheddar: Ingredient Branding at the Caesan Cheese Cooperative (Brief Case)

      By: John A. Quelch and Katherine B. Hartman
      The Caesan Cheese Cooperative is considering introducing a new high-quality, high-margin artisan whiskey cheddar cheese. Deidra Kelly, vice president of marketing and product development at Caesan, must recommend to the Board of Directors whether to launch the product... View Details
      Keywords: Brands and Branding; Product Development; Management; Product Marketing; Product Positioning; Marketing Strategy; Partners and Partnerships; Food and Beverage Industry
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        Dutch Leonard

        Herman B. ("Dutch") Leonard is Eliot I. Snider and Family Professor of Business Administration at the Harvard Business School and the George F. Baker, Jr. Professor of Public Sector Management at Harvard University's John F. Kennedy School of Government. In... View Details

        Keywords: education industry; federal government; health care; nonprofit industry; state government
        • 02 Jan 2024
        • Research & Ideas

        10 Trends to Watch in 2024

        The lightning-fast ascent of generative AI isn’t the only sea change on the horizon for businesses in the new year. The global economy is in flux as war, climate change, trade issues, and infrastructure problems demand attention. Many companies continue to struggle to... View Details
        Keywords: by Rachel Layne