journaling - Publications - Faculty & Research

01 Sep 2006
News

Marketing Giant Ted Levitt Remembered

Europe during World War II. At the end of the war, he returned to Dayton and a job as a sportswriter at the Dayton Journal Herald, where he helped humorist Erma Bombeck get her start at the paper. He earned his high-school diploma through... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

20 Feb 2017
Research & Ideas

Having No Life is the New Aspirational Lifestyle

is. But such an approach is risky, too. Do you really want to position your brand on the side of telling people to work too much? Keinan, an associate professor in the Marketing unit at Harvard Business School, explores the phenomenon in a paper forthcoming in the... View Details

Keywords: by Michael Blanding

02 Oct 2017
What Do You Think?

Do Bitcoin and Digital Currency Have a Future?

labeled the leading digital currency, Bitcoin, a “fraud,” likening it to the 17th century tulip bulb mania and adding that he would fire any employee caught trading it. But on October 2, the Wall Street Journal reported that rival Goldman... View Details

Keywords: by James L. Heskett; Financial Services

27 Jun 2019
Research & Ideas

Rituals Strengthen Couples. Here’s Why They’re Good for Business, Too

satisfied, invested in, and committed to their relationships than couples who don't bother with them, according to an April article in the Journal of the Association for Consumer Research, Rituals and Nuptials: The Emotional and... View Details

Keywords: by Dina Gerdeman

Web

The Intersection of Public Relations and Photography | Baker Library | Bloomberg Center | Harvard Business School

the commercial artist and illustrator. 19 U.S. Steel’s marketing division frequently used photographs in advertisements targeted to industrial users of steel in trade journals and national magazines. Distinct from marketing, the... View Details

Web

Sustainable Business Strategy Course | HBS Online

Journal . These issues are more relevant than ever and top of mind for many of the companies I work for as a consultant. They continue to inform my own personal worldview of capitalism, and my own role in shaping society as a future... View Details

March 2016 (Revised May 2018)
Case

ASOS PLC

By: John R. Wells and Gabriel Ellsworth

Launched in 2000, ASOS was one of the world’s largest online fashion specialists in 2018. Focusing on young consumers aged 16–25 years, the company offered over 85,000 items on its websites, many times more than the largest fashion stores, and added several thousand... View Details

Keywords: ASOS; AsSeenOnScreen; Online Fashion; Online Apparel; Nick Beighton; Nick Robertson; E-commerce; E-Commerce Strategy; Online Retail; Multichannel Retailing; Omnichannel; Social Media; Marketplaces; Shipping; Advertising; Digital Marketing; Business Growth and Maturation; Business Model; Business Startups; For-Profit Firms; Customer Focus and Relationships; Age; Gender; Currency Exchange Rate; Profit; Revenue; Geography; Geographic Scope; Global Range; Global Strategy; Globalized Firms and Management; Globalized Markets and Industries; Business History; Selection and Staffing; Journals and Magazines; Human Capital; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development; Growth and Development Strategy; Growth Management; Management Succession; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Positioning; Social Marketing; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Public Ownership; Problems and Challenges; Strategy; Adaptation; Business Strategy; Competition; Competitive Strategy; Corporate Strategy; Expansion; Vertical Integration; Segmentation; Internet and the Web; Mobile and Wireless Technology; Apparel and Accessories Industry; Fashion Industry; Retail Industry; United Kingdom; England; London

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02 Nov 2021
Research & Ideas

Why COVID-19 Probably Killed More People Than We Realize

but there was no real research focused on it.” Unexplained death figures vary widely The level of underreporting varied significantly from one country to the next, the research team outlined in a recent article in the Journal of Economics... View Details

Keywords: by Michael Blanding

25 Sep 2019
Research & Ideas

The Economic Cost of Physician Burnout

Physician burnout costs the United States health care industry $4.6 billion a year, a number that brings a new spotlight to an age-old problem. In a paper published in the journal Annals of Internal Medicine this past June, a research... View Details

Keywords: by Michael Blanding; Health

02 Aug 2021
Research & Ideas

What If Closing the Wage Gap Means Everyone Earns Less?

bargaining power, the paper finds. Takeaways for executives and employees The Wall Street Journal reported in June that Johnson & Johnson, McKesson, and CBRE stated in job postings for remote workers that they wouldn’t consider for... View Details

Keywords: by Avery Forman

Web

National Markets - The Art of American Advertising

the trade journal Inland Printer proclaimed the critical new role of printing in advertising: “The manufacturer once made everything in one shop, and sold to everybody near him. The consumer . . . must now use the products of numerous and... View Details

28 Apr 2022
Research & Ideas

Can You Buy Creativity in the Gig Economy?

workers to get their creative juices flowing. “It turns out, on average, these gig workers are very responsive to competition,” says Zhu, who co-authored the forthcoming article Competition, Contracts, and Creativity: Evidence from Novel Writing in a Platform Market in... View Details

Keywords: by Pamela Reynolds

September 2013 (Revised August 2015)
Background Note

Leadership and Teaming

By: Ethan Bernstein

Small differences in the leadership of teams can have large consequences for the success of their efforts. Many initiatives fail not because of a fatal error in judgment or insufficient ideas, knowledge, motivation, or capabilities to deliver a solution. They fail... View Details

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10 Nov 2003
Research & Ideas

Globalization: The Strategy of Differences

Unfortunately, "local" didn't seem to be any better a description of Coke's market space than "global." On March 7, 2002, the Asian Wall Street Journal announced: "After two years of lackluster sales the... View Details

Keywords: by Pankaj Ghemawat

22 Feb 2022
News

Breaking News

business models and journalism, to support news organizations, and raise the capital to effect large-scale structural change in the industry, says Hansen Shapiro. Currently a senior research fellow at the Tow Center for Digital Journalism... View Details

Keywords: Jen McFarland Flint; illustration by Dana Smith; News, Library, Internet, and Other Services; Information

04 May 2011
Research & Ideas

Is Web Surfing Distracting Your Workers?

the ages of 8 and 10. For more, see their article "Temptation and Productivity: A Field Experiment with Children," forthcoming in the Journal of Economic Behavior & Organization.) Despite the fact that the study was done... View Details

Keywords: by Michael Blanding

05 Sep 2018
Research & Ideas

The Hidden Benefit of Giving Back to Open Source Software

Contributing: Gaining Competitive Advantage Through Contribution to Crowdsourced Public Goods, published in the journal Organization Science, Nagle interviewed technology professionals and examined data from the Linux Foundation on... View Details

Keywords: by Kristen Senz; Computer

08 Feb 2021
Book

How to Make the World Better, Not Perfect

most of his work as a professor, he spent hours each week reviewing papers for academic journals out of a sense of obligation to the profession. “Then I stopped and thought, ‘What happens if I don’t do some of these reviews?’” he says.... View Details

Keywords: by Michael Blanding

Web

Harvard Business School

published in management journals including Harvard Business Review, worked for the Small Business Administration, US Department of Commerce, Bank of America, and Stanford Research Institute; taught at Georgetown University; and was... View Details

Research Summary

The Value of Family Ownership, Control, and Management

In collaboration with Professor Raphael Amit of Wharton, Belén Villalonga is investigating how family ownership, control, and management affect firm value. Their forthcoming Journal of Financial... View Details

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Marketing Giant Ted Levitt Remembered

Having No Life is the New Aspirational Lifestyle

Do Bitcoin and Digital Currency Have a Future?

Rituals Strengthen Couples. Here’s Why They’re Good for Business, Too

The Intersection of Public Relations and Photography | Baker Library | Bloomberg Center | Harvard Business School

Sustainable Business Strategy Course | HBS Online

ASOS PLC

Why COVID-19 Probably Killed More People Than We Realize

The Economic Cost of Physician Burnout

What If Closing the Wage Gap Means Everyone Earns Less?

National Markets - The Art of American Advertising

Can You Buy Creativity in the Gig Economy?

Leadership and Teaming

Globalization: The Strategy of Differences

Breaking News

Is Web Surfing Distracting Your Workers?

The Hidden Benefit of Giving Back to Open Source Software

How to Make the World Better, Not Perfect

Harvard Business School