customer data - Publications - Faculty & Research

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Teams | New Venture Competition

produce life-saving biologics more efficiently, in order to deliver cheaper drugs to patients worldwide. BEAM Nathan Dass (MBA 2025) Sara Ballantyne (MBA 2025) Business Track Crowd Favorite We provide continuous, high-bandwidth access to satellite View Details

23 Jul 2008
Sharpening Your Skills

Sharpening Your Skills: Balanced Scorecard in Action

Sharpening Your Skills dives into the HBS Working Knowledge archives to bring together articles on ways to improve your business skills. Questions To Be Answered How does the Balanced Scorecard (BSC) improve corporate governance? Does View Details

10 Jun 2021
Blog Post

Managing Sustainable Advantage with Key ESG Cofounders, Anne-Marie Schoonbeek and Heleen van Poecke

Series C start-up, in New York that provided data intelligence software to large enterprises. She later returned to Europe to join her family investment firm, Atlas Invest, investing in energy companies. Product-Market-Founder Fit During... View Details

04 May 2020
Research & Ideas

Predictions, Prophets, and Restarting Your Business

awareness of cybersecurity issues. Combined with the ability to block ads, the growing costs of acquiring customers online, the experience of “Zoombombing,” and controls on consumer data by EU regulators and... View Details

Keywords: by Frank V. Cespedes

Rob Gierkink

their customer data collection and digital marketing capabilities through enhancing their existing point-of-sale assets. Index was sold to Strip in April of 2018. Previously Rob was Chairman and CEO of... View Details

Keywords: Venture Capital;#1;#Advertising;#16;#Consumer Products & Packaged Goods

Fast Answer

Entrepreneurship by country

related to entrepreneurship collected for dozens of countries. Navigate directly to the Data section to run custom reports for variables across countries over time. World Bank Entrepreneurship Database:... View Details

01 Jun 2022
News

Eyes in the Skies

climate change, with its attendant rise in extreme (and extremely disruptive) weather—has whetted the commercial sector’s appetite for worldwide data and analytics. “That combination of things means that the world really does need... View Details

Keywords: Alexander Gelfand

08 Nov 2016
Blog Post

Alumni: Where Are They Now? Featuring: Phil Strazzulla

amazing content about working at their business that lives on career pages, social media, etc. And, because we're data geeks, we've built some really interesting analytics on the back end. I spend most of my days talking to potential... View Details

Keywords: Technology

10 Apr 2014
Blog Post

HBS FIELD 2 - A good sneak-peek into consulting

its way of working: We had to solve a problem in limited time and therefore they made sure that we had access to all the resources we needed. Small meeting with the chief of marketing? Of course! Problems in understanding technology? Let’s ask the relevant engineers.... View Details

Keywords: Consulting

Web

Digital Marketing Workshop - Course Catalog

going deep in areas like generative AI via ChatGPT4 with SEO and paid media, 0 and 1st-party customer data and privacy considerations, and multivariate testing methods for pricing new products online.... View Details

Fast Answer

FIELD Global Immersion Resources: Kenya

page under Region/Country, deselect all and reselect your GEO country. Then enter industry or company keywords. Can search in multiple languages. Country information and data Economist... View Details

19 May 2020
Research & Ideas

Why Privacy Protection Notices Turn Off Shoppers

safe.” If companies do provide a notice, however, they must abide by it. For that reason, companies often make them as broad and sweeping as possible—perhaps triggering customers to worry about what the company might do with their data.... View Details

Keywords: by Michael Blanding; Retail

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Learn with Baker Library: Baker Library Resources for Alumni | Baker Library

Help Center Learn with Baker Library: Baker Library Resources for Alumni Learn With Baker Library is a library service that provides customized e-learning modules covering topics from in-depth database overviews, library resource... View Details

20 Mar 2018
First Look

First Look at New Research and Ideas, March 20, 2018

March 2018 Review of Economics and Statistics Scraped Data and Sticky Prices By: Cavallo, Alberto Abstract—I use daily prices collected from online retailers in five countries to study the impact of measurement bias on three common price... View Details

Keywords: Sean Silverthorne

01 Mar 2017
News

Students Forecast Climate Change’s Impact

in the reduction of greenhouse gases, customers need to play a more significant role.” — Piersten Gaines (MBA 2018) Vail Ski Resort Data point: “The typical ski resort needs 100–105 days of skiing to secure... View Details

Keywords: Dan Morrell

01 Dec 2003
News

Selling Digital Privacy

If regulation won’t stop privacy invasion, what will? HBS professor John Deighton has an answer that involves convincing companies to pay us consumers to use our private information. Instead of relying on regulators to protect our privacy against telemarketers, View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

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Online Digital Marketing Strategy Course | HBS Online

strategies that effectively reach, convert, and retain customers in a dynamic online environment. 7 weeks 6-7 hours per week 6 modules Self-Paced with regular deadlines This course earns you a Certificate of Completion from HBS Online.... View Details

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Video Management Policy | About

Video Management Policy General Principles At Harvard Business School, the video management systems infrastructure is implemented to enhance the safety and security of the community, reduce institutional risk, strengthen customer service... View Details

Fast Answer

Mergers & Acquisitions: deal type

types, see other menus, e.g., M&A Details (includes LBOs, joint ventures) or Buyback Details (upper right) and then select Features For even more types, use the search box right above the screening criteria to search for View Details

01 Dec 2014
News

Taking Tailoring High Tech

Instilling Production with Principles Áslaug Magnúsdóttir Customizing Couture Online Customizing Couture Online Jamal Motlagh Taking Tailoring High Tech Taking Tailoring High Tech Katrina Lake Dressing by... View Details

Keywords: April White; fashion

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