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2002
Chapter

Digital Marketing Communication

By: J. A. Deighton and Patrick Barwise

Keywords: Marketing Communications; Digital Marketing; Internet and the Web

April 2013 (Revised November 2015)
Case

Advanced Leadership Pathways: Gilberto Dimenstein and Community Empowerment in Brazil

By: Rosabeth Moss Kanter, Alexandre Naghirniac, Ai-Ling Jamila Malone and Daniella Suarez

In 2011, Gilberto Dimenstein, a well-known Brazilian journalist, created a new model that connected disparate resources to revitalize Sao Paulo. He wanted his model to expand across Brazil and the world. Dimenstein covered many of the social issues facing Brazil as a... View Details

Keywords: Social Change; Websites; Education; Awareness; Marketing Communication; City Innovation; Leadership; Social Enterprise; Social Entrepreneurship; Web Sites; Marketing; City; Brazil

November 1991
Case

Bell Communications Research

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February 1986 (Revised March 1986)
Case

American Communications (A)

By: D. Quinn Mills and G. Bruce Friesen

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October 1994
Case

ABRY Communications (B)

By: Jeffrey F. Rayport

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June 2008
Case

Threadless: The Business of Community

By: Karim R. Lakhani and Zahra Kanji

Threadless.com, the online, Chicago-based t-shirt company, was not your typical fashion apparel company. The company, run by Jake Nickell, Jacob DeHart, and Jeffrey Kalmikoff, turned the fashion business on its head by enabling anyone to submit designs for t-shirts and... View Details

Keywords: Business Model; Business Startups; Innovation and Invention; Product Design; Partners and Partnerships; Social and Collaborative Networks; Apparel and Accessories Industry

September 1975 (Revised August 1991)
Case

King Community Hospital

By: Regina E. Herzlinger

Keywords: Health Industry

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October 2010 (Revised January 2011)
Case

Charter Communications Bankruptcy

By: Paul A. Gompers and Emily Weisburst

Charter Communications' bankruptcy presents an opportunity for some of its creditors to convert their debt holdings into equity. A mutual fund manager must determine how to maximize his debt investment in Charter given the restructuring and decide whether to... View Details

Keywords: Insolvency and Bankruptcy; Private Equity; Borrowing and Debt; Investment; Financial Strategy; Financial Services Industry

April 2006 (Revised March 2007)
Case

Southern States Communications

By: Constance E. Bagley and Michael B. Keating

Managers receiving letters claiming that their products or services violate the intellectual property rights of another sometimes have a tendency to ignore them after their technical staff advises them that the claims have no merit. Illustrates the perils of that... View Details

Keywords: Risk Management; Patents; Lawsuits and Litigation

2019
Working Paper

The Impact of Professionals' Contributions to Online Knowledge Communities on Their Workplace Knowledge Work

By: Hila Lifshitz - Assaf and Frank Nagle

Knowledge work is becoming increasingly challenging as pace of change in the knowledge frontier is increasing. Organizations have created multiple mechanisms to minimize knowledge gaps and increase learning such internal training, mentorship programs as well as... View Details

Keywords: Open Source; Future Of Work; Software Development; Knowledge Work; Online Community; Learning; Knowledge Sharing; Applications and Software; Open Source Distribution; Performance Productivity

September 1987 (Revised June 1988)
Case

Lorin Communications Corp.

By: W. Earl Sasser and Lucy N. Lytle

Keywords: Communications Industry

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January 2004 (Revised February 2005)
Case

Timberland and Community Involvement (Abridged Version)

By: James E. Austin and James Quinn

When Jeffrey Swartz became the third generation in his family to lead the Timberland Co., he made community involvement an integral part of the company's strategy. Under Swartz's leadership, Timberland formed a close partnership with City Year, the national corps of... View Details

Keywords: Philanthropy and Charitable Giving; Business and Community Relations; Business and Stakeholder Relations; Corporate Strategy; Manufacturing Industry

May 2018
Exercise

Data Visualization & Communication Exercise

By: Srikant M. Datar and Caitlin N. Bowler

This exercise uses the 1986 Challenger shuttle disaster to explore the relationship between data visualization, effective communication, and decision-making. Students review and analyze excerpts from the 13 charts engineers presented to NASA executives the night before... View Details

Keywords: Visualization; Data; Analytics and Data Science; Communication; Performance Effectiveness; Decision Making; Analysis

2011
Working Paper

Organizations in the Shadow of Communities

By: Siobhan O'Mahony and Karim R. Lakhani

The concept of a community form is drawn upon in many subfields of organizational theory. Although there is not much convergence on a level of analysis, there is convergence on a mode of action that is increasingly relevant to a knowledge-based economy marked by porous... View Details

Keywords: Knowledge Sharing; Organizational Culture; Civil Society or Community; Boundaries; Information Technology; Theory; Value Creation

Forthcoming
Article

Communication within Firms: Evidence from CEO Turnovers

By: Stephen Michael Impink, Andrea Prat and Raffaella Sadun

This paper uses novel, firm-level communication measures derived from communications metadata several months before and after a CEO transition for 102 firms to study whether and how this organizational event is reflected in employees’ communication flows. We find that... View Details

Keywords: Information; Communication; Management Succession; Organizational Change and Adaptation; Alignment

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October 2001
Teaching Note

First Community Bank (B): Community Banking Group TN

By: Rosabeth M. Kanter

Teaching Note for (9-301-086). View Details

Keywords: Banking Industry

April 2009 (Revised March 2013)
Case

Lawson: Becoming the Community Store of 9,000 Japanese Communities

By: Linda A. Hill, Francisco de Asis Martinez-Jerez, Masako Egawa, Emily Stecker and Mayuka Yamazaki

Keywords: Retail Industry; Japan

2011
Book

Communities and Organizations

By: Christopher Marquis, Michael Lounsbury and Royston Greenwood

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February 2001 (Revised April 2002)
Case

Dialpad Communications (B)

By: Alan D. MacCormack and Kerry Herman

Supplements the (A) case. View Details

Keywords: Telecommunications Industry; California

February 2001 (Revised August 2001)
Case

Dialpad Communications (A)

By: Alan D. MacCormack and Kerry Herman

Describes the evolution of Dialpad, a voice-over-Internet-protocol telephony company. Set in September 2000, CEO Brad Garlinghouse faces a dilemma: what to do about the large number of international users who use Dialpad to call the United States for free. He must also... View Details

Keywords: Corporate Entrepreneurship; Business or Company Management; Organizational Design; Competitive Strategy; Investment; Mobile and Wireless Technology; Internet and the Web; Venture Capital; Telecommunications Industry; California

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