Publications

March 1989
Teaching Note

Philips In-Car Entertainment (A), (B), & (C), and Industry Note: In-Car Entertainment, Teaching Note

By: F. Warren McFarlan and H. Jeff Smith

Keywords: Media; Consumer Products Industry; Manufacturing Industry

12 Jul 2013
News

First Non-family Member to Head Ford Is Dead at 93

Keywords: Philip Caldwell (MBA 1942); Manufacturing; Motor Vehicle and Parts Dealers; Retail Trade

Web

Investing in Social Entrepreneurs in Emerging Markets: SE Summer Fellow Nikki Philip (MBA 2023) | Social Enterprise | Harvard Business School

March 2021 (Revised January 2022)
Case

Philips: Redefining Telehealth

By: Regina E. Herzlinger, Alec Petersen, Natalie Kindred and Sara M. McKinley

As one of the world’s largest healthcare companies, Philips sought to reach beyond the walls of the hospital and expand its hospital-to-home program to gain future competitive advantage through technology solutions combining predictive analytics with care delivery. By... View Details

September 2012 (Revised May 2015)
Case

Philips-Visicu

By: Regina E. Herzlinger, Natalie Kindred and Sara M. McKinley

Would the advent of global payment models and ACOs create sufficient demand for a telemedicine offering covering the care continuum, from hospitals to the home? This was the decision facing Royal Philips Electronics (Philips), the Netherlands-based producer of... View Details

November 2013 (Revised June 2014)
Case

E-Cigarettes: Marketing Versus Public Health

By: John A. Quelch and Margaret L. Rodriguez

Electronic cigarettes (e-cigarettes) were heralded by some as a healthcare game changer, enabling smokers to switch to a new product which carried lower risk of cancer. However, there were concerns about the public health risk of e-cigarettes, particularly the chance... View Details

Keywords: Public Health; Tobacco; Smoking; Cigarettes; Electronic Cigarettes; Cancer; Lung; Lorillard; Philip Morris; Safety; Technological Innovation; Conflict of Interests; Market Entry and Exit; Marketing; Health; Advertising; Consumer Products Industry; Health Industry

November 2017 (Revised July 2018)
Case

Royal Philips: Designing Toward Profound Change

By: Srikant M. Datar, Rajiv Lal and Caitlin N. Bowler

This case explores Royal Philips CEO Frans van Houten's bold use of design research to inform a critical strategic decision: Should Philips leave its storied lighting business behind in favor of complete focus on health technology and consumer lifestyle products?... View Details

Keywords: Design Research; Health Technology; Innovation; Design; Research; Decision Choices and Conditions; Strategy; Organizational Change and Adaptation; Transformation

Awards

INFORMS Revenue Management and Pricing Section Practice Award

By: Kris Johnson Ferreira

Winner of the 2014 Institute for Operations Research and the Management Sciences (INFORMS) Revenue Management and Pricing Section Practice Award with Murali Narayanaswamy, Philip Roizin, Jonathan Waggoner, Bin Hong Alex Lee, and David Simchi-Levi for "Analytics for an... View Details

07 Aug 2015
Video

Starting a for-profit social enterprise at HBS

Justine Boudou

Justine Boudou is a doctoral student in the Technology and Operations Management (TOM) unit at Harvard Business School.

She is primarily interested in the economics of science and innovation. Justine holds a MSc from the engineering school... View Details

Keywords: biotechnology; health care; pharmaceuticals

June 2005 (Revised January 2007)
Case

The Board of Directors at Morgan Stanley Dean Witter (A)

By: Jay W. Lorsch and Ashley Robertson

Examines the resignation of Philip Purcell as chairman and CEO of Morgan Stanley as a result of poor performance and cultural problems, as well as his relationship to the board of directors. View Details

Keywords: Cross-Cultural and Cross-Border Issues; Corporate Governance; Resignation and Termination; Performance; Rank and Position

September 1986 (Revised February 1990)
Background Note

A Note on Quality: The Views of Deming, Juran, and Crosby

By: David A. Garvin

Describes the three distinct approaches to quality management represented by W. Edwards Deming, Joseph Juran, and Philip B. Crosby. Designed to introduce students to the elements of statistical quality control, structured approaches to quality improvement, and zero... View Details

Keywords: Quality; Performance Improvement; Mathematical Methods

September 2000 (Revised February 2007)
Case

Freeport Studio

By: Rajiv Lal and James Weber

Describes the start-up and first-year difficulties of Freeport Studio, a unit of L.L. Bean, founded in 1998 to sell women's clothing by catalog. First-year sales were far below plan, and projected profits did not materialize. Fran Philip must identify the problems and... View Details

Keywords: Business Startups; Profit; Growth and Development Strategy; Marketing Strategy; Strategic Planning; Problems and Challenges; Creativity

September 2016 (Revised November 2017)
Case

Casper Sleep Inc.: Marketing the 'One Perfect Mattress for Everyone'

By: Robert J. Dolan

“A Warby Parker of mattresses? Somebody is going to do it. Why not us?” This was the topic of a conversation begun in spring 2013 among Gabe Flateman, Philip Krim, Neil Parikh, and T. Luke Sherwin. The four met as members of a New York City venture accelerator... View Details

Keywords: Mattress; Sleep; Marketing; Business Model; Marketing Channels; Adoption; Sales; Consumer Products Industry

March 1991 (Revised May 1995)
Case

Kraft General Foods: The Merger (A)

By: David J. Collis

Describes Philip Morris' acquisitions of General Foods in 1985 and Kraft, Inc. in 1989, focusing on the integration of Kraft and General Foods that forms a $30 billion food subsidiary. Details the steps required to merge these two large companies, emphasizing the... View Details

Keywords: Mergers and Acquisitions; Business Subsidiaries; Business or Company Management; Managerial Roles; Business Processes; Cooperation; Integration; Food and Beverage Industry

January 1988
Supplement

Philips/Interview with Cor J. Van Der Klugt, President and Professors Aguilar and Yoshino, Video

By: Francis Aguilar

Cor Van Der Klugt answers questions concerning his experience over 1 1/2 years as president in attempting to change Philips organization and culture in accordance with its newly focused strategy and his outlook for the future. View Details

Keywords: Managerial Roles; Organizational Culture; Organizational Change and Adaptation; Strategy