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- All HBS Web (218)
- Faculty Publications (19)
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- 07 May 2020
- Research & Ideas
The One Good Thing Caused by COVID-19: Innovation
The COVID-19 pandemic has profoundly influenced the lives of most people on the planet. It has changed daily activities; something as simple as a walk in the park is perceived very differently now. The same is true for businesses. Many... View Details
Keywords: by Hong Luo and Alberto Galasso
- 11 May 2009
- Research & Ideas
The IT Leader’s Hero Quest
best face forward. Barton's CEO is particularly tough. How common is it for a CIO to be caught in the middle, and have you any general guidelines for navigating similar circumstances? A: We think this situation facing Jim Barton... View Details
Keywords: by Martha Lagace
- 16 Jul 2013
- First Look
First Look: July 16
in similar straits. When they do, many feel torn. Should they be directive, taking charge and commanding action? Or should they be empowering, enabling innovation and experimentation? As the successful example of André Sougarret, the... View Details
Keywords: Anna Secino
- 14 Jul 2020
- Research & Ideas
Restarting Under Uncertainty: Managerial Experiences from Around the World
Co managed to serve clients profitably, transferring most of the additional costs and getting a bump for improved service-level agreements and number of orders managed similar to the one they usually get during peak times like Black... View Details
- 02 Apr 2007
- Lessons from the Classroom
Making the Move to General Manager
entry strategy for China. So we each have something different, but we know each other well from having lived and worked together in the program. After getting advice from the people in your living group, the next step is to match people with View Details
Keywords: by Martha Lagace
- 02 Oct 2006
- Research & Ideas
Negotiating in Three Dimensions
today's will have to be altered to meet the needs of tomorrow. Persuading key stakeholders to abandon familiar practices and perceived entitlements can severely test a manager's negotiation skills. Third, increasing demographic diversity... View Details
Keywords: by Martha Lagace
- 06 Sep 2004
- Research & Ideas
The Innovator’s Battle Plan
A good way to visualize what incumbents can do when faced with a disruptive attack is to consider how humans respond to a perceived threat. Our body immediately reacts. We produce adrenaline. Our heart rate goes up. Our respiration rate... View Details
- 13 Mar 2005
- Research & Ideas
The Tricky Business of Nonprofit Brands
organizations face a similar set of challenging questions as they enter the twenty-first century. How should they respond to the increasing number of complex emergencies? To what extent should they cooperate with national governments and... View Details
Keywords: by Manda Salls
- 20 Oct 2010
- Op-Ed
Export Competitiveness: Reversing the Logic
the current economic and financial crisis, countries around the globe are looking for ways to reignite economic growth. Traditionally, export-led growth has been perceived as one of the most promising pathways to do so. The experience of... View Details
Keywords: by Christian Ketels
- 29 Jan 2021
- Op-Ed
How Influencers, Celebrities, and FOMO Can Win Over Vaccine Skeptics
factors, with the ultimate driver being word of mouth. For the COVID-19 vaccine, the personal factors include people’s perceived efficacy and need for the vaccine, past immunization experiences, and opinions about vaccines more generally,... View Details
- 08 Apr 2014
- First Look
First Look: April 8
Contrary to the view that non-core users and downward brand extensions pose a threat to the brand, this work investigates the conditions under which these non-core users enhance rather than dilute the brand image. A distinction between two types of non-core users based... View Details
Keywords: Sean Silverthorne
- 15 Apr 2002
- Research & Ideas
In the Virtual Dressing Room Returns Are A Real Problem
similar across brands, which makes the buyer less hesitant to purchase them "sight unseen." Purchases of basic products also create fewer "surprises" when the garment arrives. (One industry observer noted that you need... View Details
- 10 Jun 2002
- Research & Ideas
How to Look at Globalization Now
fixed costs/scale sensitivity on the supply side, are all capable of reducing the equilibrium level of global standardization, as is the ability of local producers to pre-commit costs to particular markets. Convergence of the price of the globally standardized product... View Details
Keywords: by Martha Lagace
- 09 Sep 2014
- First Look
First Look: September 9
seeking to make their business socially acceptable and a range of non-governmental groups working to promote public welfare, labor, and minority rights. In France, where a similar coalition did not emerge, consumer credit continued to be... View Details
Keywords: Sean Silverthorne
- 19 May 2003
- Lessons from the Classroom
Business Plan Winner Targets India Dropouts
small way they can. In addition, the existing microfinance institutions tend to focus on short-term loans targeted at income-generating activities. Q: Are there any similar programs in other developing countries? An innovative... View Details
- 16 Jan 2018
- First Look
First Look at New Research and Ideas, January 16, 2018
based on the chemical similarity between new drug candidates and existing drugs. We show that drug candidates that we identify as ex-ante novel are riskier investments, in the sense that they are subsequently less likely to be approved by... View Details
Keywords: Sean Silverthorne
- 15 Mar 2011
- First Look
First Look: March 15
controversies regarding "reverse racism" highlight Whites' increasing concern about anti-White bias. We show that this emerging belief reflects Whites' view of racism as a zero-sum game, such that decreases in perceived bias... View Details
Keywords: Sean Silverthorne
- 20 Aug 2024
- Book
Why Competing With Tech Giants Requires Finding Your Own Edge
strategies. Hence, this transition necessitates a paradigm shift in strategic thinking. Flip the perspective: Your ecosystem, tech giants included Often, traditional businesses perceive themselves as mere participants in the ecosystems of... View Details
- 10 Jan 2005
- Research & Ideas
Motivation and the Cross-Sector Alliance
industries, with great public exposure. For example, Coca-Cola de Argentina and Tetra Pak Mexico both confronted similar challenges: as a result of the widespread success of their products, their disposable containers inevitably attracted... View Details
- 01 Nov 2016
- First Look
First Look - November 1, 2016
target items are mismatched. This effect is shown to depend on perceived similarity, such that increasing display-target similarity increases purchase intent towards the target. Furthermore, contrary to the... View Details
Keywords: Sean Silverthorne