Publications

Publications

Filter Results: (4,277) Arrow Down
Filter Results: (4,277) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 4 of 4,277 Results →

    Best-selling and New Cases by Ben Esty

    Best-Selling (MOST POPULAR) Cases:  

      1) Eaton: Portfolio Transformation & Cost of... View Details

    • 14 Dec 2022
    • Blog Post

    Creating Emerging Markets Sustainability Series - Reducing Plastic Pollution on a Global Scale

    Creating Emerging Markets Sustainability Series – Reducing Plastic Pollution on a Global Scale Cover image features Anand Burman (left) and María Emilia Correa (right). A recent article in the Boston Globe... View Details
    • October 2010 (Revised January 2012)
    • Case

    Hony, CIFA, and Zoomlion: Creating Value and Strategic Choices in a Dynamic Market

    By: Josh Lerner and Yiwen Jin
    The private equity group Hony Capital considers what to do with their investment in Zoomlion, which has been successful to date. The question is whether to take their money off the table or to invest in their acquisition of a large Italian competitor. View Details
    Keywords: Private Equity; Financial Strategy; Investment; Emerging Markets; Financial Services Industry; China
    Related
    • 14 May 2024
    • Blog Post

    Creating Emerging Markets Sustainability Series - How to Build a Culture of Intrapreneurship

    Creating Emerging Markets Sustainability Series – How to Build a Culture of Intrapreneurship Today, the concept of “sustainable innovation” seems commonplace and is generally accepted as a viable path... View Details
    • 10 Apr 2023
    • Blog Post

    Creating Emerging Markets Sustainability Series - Innovations to Address the Global Water Crisis

    Creating Emerging Markets Sustainability Series – Innovations to Address the Global Water Crisis Cover image features Rosario Bazán (left) and Anil Jain (right). Between March 22 – 24th, world and business... View Details
    • 27 Jun 2023
    • Podcast

    111. Creating a Market for Solar Energy in Nigeria: A Conversation with Efosa Ojomo

    Nigeria is home to the largest energy deficit in the world. What can be done to address the striking level of energy poverty in the country? Clayton Christensen used to say that good theory helps us to explain the world but that great theory helps us to transform it.... View Details
    • 2021
    • Working Paper

    Closing Costs, Refinancing, and Inefficiencies in the Mortgage Market

    By: David Hao Zhang
    In the US, borrowers often finance the price of mortgage origination by agreeing to higher mortgage rates for a given principal amount. I show that for standard fixed-rate, prepayable mortgages this contractual feature has two consequences. First, it leads to increased... View Details
    Keywords: Mortgage Market; Refinancing; Mortgages; Consumer Behavior
    Related
    • November 2011
    • Teaching Note

    Hony, CIFA, and Zoomlion: Creating Value and Strategic Choices in a Dynamic Market (TN)

    By: Josh Lerner
    Keywords: Growth and Development Strategy
    Related
    • 16 Jul 2014
    • HBS Case

    Marketing Obamacare

    healthcare legislation in the US ensured that it would be complex and tough to sell to the public, Quelch says. But that was just the problem: Congress and the Obama Administration didn't sell it. "Fundamentally, it's a marketing... View Details
    Keywords: by Michael Blanding; Health
    • 19 Nov 2014
    • HBS Case

    Marketing Marijuana

    risking arrest. The extent to which the illegal market continues to flourish, says Quelch, depends on how much states charge in taxes, and how much additional recreational demand continues to drive up retail prices—both of which remain to... View Details
    Keywords: by Michael Blanding; Food & Beverage
    • November 2003 (Revised September 2016)
    • Case

    Creating Global Oil, 1900-1935

    By: Geoffrey G. Jones and Daniel Wadhwani
    Taught in the elective MBA course entitled The Evolution of Global Business. Examines the development of an international cartel in the oil industry in the 1920s and 1930s. Focuses on the decisions and actions of the leading multinational oil companies—particularly... View Details
    Keywords: History; Competition; Multinational Firms and Management; Alliances; Cooperation; Business and Government Relations; Energy Industry
    Related
    • 18 Jun 2013
    • News

    Megahit Marketing

    • February 2005
    • Case

    Mahindra & Mahindra: Creating Scorpio

    By: Tarun Khanna, Rajiv Lal and Merlina Manocaran
    Details the emergence of a private sector automobile manufacturer in India that has created globally competitive and cheap versions of an SUV commonly available worldwide. Asks us to think about the parent corporation's next steps in leveraging this success. In... View Details
    Keywords: Developing Countries and Economies; Global Range; Multinational Firms and Management; Emerging Markets; Commercialization; Expansion; Auto Industry; India
    Related
    • 19 Apr 2021
    • Podcast

    72. Making Your Own Luck in Emerging Economies: Innovative Strategies for Creating New Markets

    In this episode, Efosa Ojomo returns to The Disruptive Voice to discuss his latest research at The Christensen Institute’s Global Prosperity group. He and his colleague, Lincoln Wilcox, recently published a report highlighting six innovative strategies for creating new... View Details
    • Research Summary

    Creating Corporate Value Added

    By: Joseph L. Bower
    In response to dramatic changes in the business environment--hypercompetition in many traditional industries, short product life cycles, and new competitors based in emerging nations--successful companies have responded by repositioning themselves in the global markets... View Details
    • TeachingInterests

    Creating the Modern Financial System

    By: David A. Moss

    Creating the Modern Financial System offers a vital perspective on finance and the financial system by exploring the historical development of key financial instruments and institutions worldwide. The premise of the course is that students will gain a richer and... View Details

    • 04 Dec 2019
    • Book

    Creating the Experimentation Organization

    asking for children’s ages “at checkout” was potentially vague. They wondered what would happen if they specified the checkout date. Creating two different versions of the same menu, they tested it in real time, and determined that the... View Details
    Keywords: by Michael Blanding
    • February 2007
    • Tutorial

    Measuring Marketing Performance

    By: John A. Quelch
    In many organizations, marketing exists far from the executive suite and the boardroom. This tutorial instructs students how to improve the link between high level corporate strategy and the marketing function. First, students are exposed to three companies in which... View Details
    Keywords: Marketing Strategy; Corporate Strategy; Performance Evaluation
    Related
    • December 2000
    • Background Note

    Online Market Makers

    By: Thomas R. Eisenmann and Chris Hackett
    Describes the business model for online market makers, firms that use the Internet to organize a marketplace, providing participants with a virtual "place" to trade, rules to govern their exchanges, and infrastructure to support trading. First it proposes a definition... View Details
    Keywords: Business Model; Web Services Industry
    Related
    • April 2006 (Revised October 2008)
    • Case

    Marketing New York City

    By: V. Kasturi Rangan, Anita Elberse and Marie Bell
    New York City is a pioneer in the emerging field of municipal marketing. The city's first chief marketing officer must develop a marketing organization with a self-funded business model that creates value for the city by leveraging the city's assets, including physical... View Details
    Keywords: Entrepreneurship; Government and Politics; Goals and Objectives; Marketing Strategy; Partners and Partnerships; Value Creation; New York (city, NY)
    Related