Publications

June 1991 (Revised December 1998)
Teaching Note

Corning Glass Works International (A), (B1), and (B2), Teaching Note

By: David J. Collis

Teaching Note for (9-381-160), (9-381-161), and (9-381-162). View Details

March 1981 (Revised October 1998)
Case

Corning Glass Works International (A)

By: Christopher A. Bartlett and Michael Y. Yoshino

Follows the impact of a change in global strategy on a diversified company's global organization structure. Traces two failed attempts at bringing a business perspective to a geographic organization, and poses the problem of what the international division president... View Details

Keywords: Disruption; Framework; Global Strategy; Organizational Structure; Perspective; Power and Influence

September 2015 (Revised October 2017)
Case

Vistron Inc.: The Z Glass Project

By: Roy Shapiro and Marco Iansiti

Keywords: Technology Industry

July 1976 (Revised April 1983)
Case

Corning Glass Works: The Electronic Products Division (A)

By: Michael Beer

Describes a division of Corning Glass Works that finds itself with deep financial and organizational problems. Severe conflict and lack of coordination exist between functional groups. Employees do not have a sense of direction and morale is low. Provides sufficient... View Details

Keywords: Business Divisions; Change Management; Transformation; Employees; Working Conditions; Business or Company Management; Organizational Change and Adaptation

December 1993 (Revised December 2003)
Case

Manville Corp. Fiber Glass Group (B)

By: Lynn S. Paine and Sarah Gant

Describes how Manville's managers responded when their main product, fiberglass, was classified by an international research agency as a possible human carcinogen. View Details

Keywords: Product Marketing; Business or Company Management; Ethics; Product

April 1980
Supplement

Corning Glass Works: Corporate Strategy and Managerial Philosophy, Video

August 1984 (Revised May 1986)
Case

Chemical Bank: Payments Automation Project (A)

By: Robert G. Eccles Jr.

Keywords: Banks and Banking; Technology; Banking Industry

December 2003
Case

Manville Corporation Fiber Glass Group (C) (Abridged)

By: Lynn S. Paine

Manville Corp.'s senior managers are surprised when Japanese government officials advise them not to go forward with their plan to add a cancer warning label to diatomaceous earth (DE) products sold in Japan. The International Agency for Research on Cancer has ruled... View Details

Keywords: Risk and Uncertainty; Moral Sensibility; Safety; Government Administration; Cross-Cultural and Cross-Border Issues; Decision Choices and Conditions; Ethics; Announcements; Industrial Products Industry; Japan

March 1981 (Revised October 1998)
Supplement

Corning Glass Works International (B2)

By: Christopher A. Bartlett and Michael Y. Yoshino

Supplements the (A) case. View Details

Keywords: Manufacturing Industry

2013
Working Paper

Historical Origins of Environmental Sustainability in the German Chemical Industry, 1950s-1980s

By: Geoffrey Jones and Christina Lubinski

This working paper examines the growth of corporate environmentalism in the West German chemical industry between the 1950s and the 1980s. German business has been regarded as pioneering corporate environmentalism after World War II. In contrast, this study reveals... View Details

Keywords: Sustainability; Green Business; Pollution; Environmental Sustainability; Business History; Chemical Industry; Germany; United States

SSRN

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2011
Other Unpublished Work

Do Public and Private Firms Behave Differently? An Examination of Investment in the Chemical Industry

By: Albert W. Sheen

I compare the capacity expansion decisions of U.S. public and private producers of seven commodity chemicals from 1989-2006. I find that private firms invest differently, and more efficiently, than public firms. Specifically, private firms are more likely than public... View Details

Keywords: Private Ownership; Chemicals; Investment; Public Ownership; Chemical Industry; United States

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August 1984 (Revised June 1985)
Case

Chemical Bank: Payments Automation Project (B)

By: Robert G. Eccles Jr.

Keywords: Banks and Banking; Technology; Banking Industry

March 2011
Teaching Note

International Lobbying and the Dow Chemical Company (TN) (A) & (B)

By: Arthur A. Daemmrich

Teaching Note for 710027 and 710028. View Details

Keywords: Governing Rules, Regulations, and Reforms; Production; Non-Governmental Organizations; Strategy; Business and Government Relations; Government Legislation; Chemical Industry

August 2022
Article

The Bulletproof Glass Effect: Unintended Consequences of Privacy Notices

By: Aaron R. Brough, David A. Norton, Shannon L. Sciarappa and Leslie K. John

Drawing from a content analysis of publicly traded companies’ privacy notices, a survey of managers, a field study, and five online experiments, this research investigates how consumers respond to privacy notices. A privacy notice, by placing legally enforceable limits... View Details

Keywords: Choice; Purchase Intent; Privacy; Privacy Notices; Warnings; Assurances; Information Disclosure; Trust; Consumer Behavior; Spending; Decisions; Information; Communication

November 1986 (Revised February 1996)
Case

Allstate Chemical Company: The Commercialization of Dynarim

By: David A. Garvin

Raises three issues: the different requirements for competing in specialty and commodity chemicals; the steps a new idea follows in moving from research, applied research, and development to manufacturing and marketing; and the role of a commercial development... View Details

Keywords: Marketing Strategy; Production; Marketing; Product Development; Goals and Objectives; Research; Managerial Roles; Business Divisions; Chemical Industry