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Show Results For
- All HBS Web
(1,201)
- People (1)
- News (372)
- Research (646)
- Events (4)
- Multimedia (22)
- Faculty Publications (338)
- 07 Jun 2010
- Research & Ideas
Improving Brand Recognition in TV Ads
emotions of viewers. "To make this analysis even more useful, we need to get a measure of the enjoyment or the feeling a person is experiencing while watching a commercial—and we want that to be as unobtrusive as the eye tracker, at... View Details
- 15 Apr 2002
- Research & Ideas
In the Virtual Dressing Room Returns Are A Real Problem
electronic commerce than in the B2B segment, since industry standards for characterizing color and fabric are more familiar forms of communication for business partners than for individual consumers. Compounding the difficulty in characterizing the product is the... View Details
- 01 Jun 2002
- News
Hawes Hall Dedicated
students who will attend classes in Hawes Hall, the School's teaching mission will be greatly enhanced by the technology in the building, including videoconferencing, teleconferencing, Webcast, and broadcast capabilities. Hawes was filled with View Details
- 05 Aug 2014
- First Look
First Look: August 5
Publications August 2014 Journal of Experimental Psychology: General Emodiversity and the Emotional Ecosystem By: Quoidbach, Jordi, June Gruber, Moïra Mikolajczak, Alexsandr Kogan, Ilios Kotsou, and Michael I. Norton Abstract—Bridging... View Details
Keywords: Sean Silverthorne
- 2010
- Article
An Organizational Approach to Undoing Gender: The Unlikely Case of Offshore Oil Platforms
By: Robin J. Ely and Debra E. Meyerson
This case study of two offshore oil platforms illustrates how an organizational initiative designed to enhance safety and effectiveness created a culture that unintentionally released men from societal imperatives for "manly" behavior, prompting them to let go of... View Details
Keywords: Safety; Goals and Objectives; Behavior; Organizational Culture; Performance Effectiveness; Gender; Emotions
Ely, Robin J., and Debra E. Meyerson. "An Organizational Approach to Undoing Gender: The Unlikely Case of Offshore Oil Platforms." Research in Organizational Behavior 30 (2010): 3–34.
- July – August 2008
- Article
When Virtue Is a Vice
By: Anat Keinan and Ran Kivetz
Choosing duty over pleasure today can cause regret down the road—whereas regret over the reverse is fleeting. Marketers of luxury products and services should consider prompting customers to predict their future feelings about choices made now. View Details
Keywords: Decision Choices and Conditions; Forecasting and Prediction; Moral Sensibility; Marketing Strategy; Consumer Behavior; Emotions; Luxury
Keinan, Anat, and Ran Kivetz. "When Virtue Is a Vice." HBS Centennial Issue Harvard Business Review 86, nos. 7/8 (July–August 2008): 22.
- Web
Success Academy Charter Schools | Information Technology
vibrant and emotional way.” The multimedia components of the case make the students more invested in the issues because they really get a sense of who the people are and what they are trying to do. Robin Greenwood , George Gund Professor... View Details
- 05 Jul 2011
- News
Driving Innovation
today,” Stewart said. Putting her clairvoyance to work, with smartphones now outshipping PCs, Stewart predicted in the article that mobile-optimized Web sites will be the next frontier for consumer marketers who are looking to advance on the competition. “There's the... View Details
- 10 AM – 11 AM EDT, 22 Oct 2015
- Webinars: Trending@HBS
Collective Impact: An Innovative Approach to Improving Public Education
In this webinar, Professor Grossman will describe an innovative approach to improving public education Collective Impact and how you can get involved to help transform public education in the communities you care about. View Details
- 13 Jan 2021
- Blog Post
Staying Curious with the Harvard Innovation Labs Ahead of the 2021 Virtual President’s Innovation Challenge
will continue to be challenged by physical distance. As we keep our focus on innovation happening across Harvard, the question becomes, “How do we bring the physical and emotional connections that keep us human into the digital experience... View Details
- 23 Jan 2019
- Blog Post
Leaving an Unhappy Job: How to Look Before You Leap
things – time, energy, and mindshare – then it may be better not to be in a job than to do a half-hearted effort in your search," says Spielman. The logic behind Spielman's point is strong, but the emotional resistance to it is often... View Details
- September 2019
- Exercise
Difficult Conversations (A)
By: Shikhar Ghosh and Shweta Bagai
The exercises can be used as a follow-up to the Yesware (A) case (#816-039), or in conjunction with any case that involves replacing a founding team member (and/or providing feedback to a top executive). This is a role-playing exercise, and has been carried out in the... View Details
Keywords: Firing; Feedback; Founders; Culture; Values; Neuroscience; Business Startups; Organizational Culture; Resignation and Termination; Communication; Emotions; Trust; Human Resources; Entrepreneurship
Ghosh, Shikhar, and Shweta Bagai. "Difficult Conversations (A)." Harvard Business School Exercise 820-055, September 2019.
- Article
Guanxi versus Networking: Distinctive Configurations of Affect- and Cognition-based Trust in the Networks of Chinese and American Managers
By: Roy Y.J. Chua, M.W. Morris and P. Ingram
This research investigates hypotheses about differences between Chinese and American managers in the configuration of trusting relationships within their professional networks. Consistent with hypotheses about Chinese familial collectivism, an egocentric network survey... View Details
Keywords: Cross-Cultural and Cross-Border Issues; Managerial Roles; Relationships; Cognition and Thinking; Emotions; Social and Collaborative Networks; Trust; China; United States
Chua, Roy Y.J., M.W. Morris, and P. Ingram. "Guanxi versus Networking: Distinctive Configurations of Affect- and Cognition-based Trust in the Networks of Chinese and American Managers." Journal of International Business Studies 40, no. 3 (April 2009): 480–508.
- 01 Jun 2004
- News
Partners’ Club Strives to Broaden Appeal
to adjust to a new lifestyle and find support in others who have faced similar emotions and situations.” The club took a big step toward diversification by adding a men’s committee, which attracted ten members. Dean Myers,... View Details
- 09 Oct 2001
- Research & Ideas
Five Questions for Paul Lawrence and Nitin Nohria
seemed obvious. Q: Customers are ruled by these four drives, just like everyone else. So what product, or product strategy, is needed to attract the four-drive customer? A: Those who study brands have found that great brands are based on a strong View Details
Keywords: by Sean Silverthorne
- 15 Aug 2017
- Blog Post
What is Field Foundations?
reflection in 2011. What do you hope students get out of the course? The hope is that through various action-based learning exercises students develop key skills in communication, feedback/coaching, decision making, and emotional... View Details
- 01 Jun 2002
- News
Up to the Challenge: Martin Gonzalez - Quiet Courage
says. “It was the most emotional day of my life.” A second surgery and an extended round of chemotherapy — every Friday afternoon from March through November 2001 — followed. “I felt the sickest over the weekends, so I was able to attend... View Details
- Portrait Project
Zachary Surak
remember the emotional sting. The world slowed to a crawl. I focused on my weaknesses. They were too great to count — SATs, grades, leadership. Then bitter resentment washed over me. My blood returned. It now boiled under my skin. I... View Details
- 01 Sep 2017
- News
3-Minute Briefing: Jeetendr Sehdev (MBA 2004)
selfies incredibly meaningful and empowering. We need that compassion and emotional understanding to create brands that connect. Brands today are looking to develop fanatics. Being careful or silent as a means of capturing the largest... View Details
- 10 Apr 2006
- Research & Ideas
American Auto’s Troubled Road
"is getting too big, too fast, which they feel would make it hard to find enough good managers, thereby jeopardizing the company's legendary quality." The ripple effect is going to be emotional and intellectual, not just... View Details