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  • 29 Oct 2008
  • Research & Ideas

The Next Marketing Challenge: Selling to ’Simplifiers’

sales depend on two things: the launch of new, higher-priced, higher-featured, often customized products that persuade consumers to trade in their existing appliances before they break down (think cellphones), as well as household... View Details
Keywords: by John Quelch; Retail; Consumer Products; Entertainment & Recreation
  • 02 Feb 2010
  • First Look

First Look: Feb. 2

examples of successful and failed leaders, with stories to illustrate their experiences and the author's advice to readers who may face similar crises. Purchase this book: http://www.wiley.com/WileyCDA/PressRelease/pressReleaseId-55338.html Reorganize for Resilience:... View Details
Keywords: Martha Lagace
  • 08 Sep 2015
  • First Look

September 8, 2015

the need for increased upfront financing, but this protection lowers the real option value of the new venture. In equilibrium, financing risk disproportionately impacts innovative ventures with the greatest real option value. We propose... View Details
Keywords: Carmen Nobel
  • October 2020 (Revised March 2021)
  • Supplement

Migros Turkey: Scaling Online Operations During COVID-19 (C)

By: Antonio Moreno and Gamze Yucaoglu
The case opens in August 2020 as Ozgur Tort and Mustafa Bartin, CEO and chief large-format and online retail officer of Migros Ticaret A.S. (Migros), Turkey’s oldest and one of its largest supermarket chains, are navigating Migros through COVID-19 and the unprecedented... View Details
Keywords: Business Model; Strategy; Digital Platforms; Information Technology; Technology Adoption; Value Creation; Globalization; Competition; Expansion; Logistics; Profit; Resource Allocation; Diversification; Corporate Strategy; Crisis Management; Health Pandemics; Strategic Planning; Food and Beverage Industry; Turkey
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  • January 1996 (Revised March 2000)
  • Case

R.R. Donnelley & Sons: The Digital Division

By: David A. Garvin and Artemis March
In June 1995, Barbara Schetter, VP and general manager of R.R. Donnelley's Digital Division, is struggling to gain acceptance from other groups and divisions at the printing giant. The Digital Division employs radically new technology--digital printing presses and... View Details
Keywords: Business Divisions; Business Model; Business Plan; Leading Change; Problems and Challenges; Groups and Teams; Technology Adoption; Value Creation
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  • 21 Aug 2012
  • First Look

First Look: August 21

contests perform less well on average in the presence of a larger number of competitors in total and superstars. Particularly in field settings, studies often lack direct evidence about the underlying mechanisms, such as the amount of... View Details
Keywords: Sean Silverthorne
  • September 2021 (Revised March 2024)
  • Case

Bühler: Mobilizing Industry around a Common Purpose

By: Ranjay Gulati, Franz Wohlgezogen and Malini Sen
Bühler Group, a Swiss multinational processing technology provider, started by selling machines for processing grains and later transitioned into selling food processing solutions. A family-owned business in the fifth generation, Bühler’s high-end milling, grinding,... View Details
Keywords: Family Business; Customer Focus and Relationships; Machinery and Machining; Corporate Social Responsibility and Impact; Mission and Purpose; Innovation Leadership; Switzerland
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  • 17 Jul 2018
  • First Look

New Research and Ideas, July 17, 2018

economy. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54694 in press Journal of Social and Personal Relationships Valuing Time Over Money Is Associated with Greater Social Connection By: Whillans, A.V., and Elizabeth... View Details
Keywords: Dina Gerdeman
  • 24 Jan 2017
  • First Look

First Look at New Research: January 24, 2017

Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52122 January 2017 Strategic Finance Managing Healthcare Costs and Value By: Kaplan, Robert S., Michael E. Porter, and Mark L. Frigo Abstract—Rising health care costs are a... View Details
Keywords: Sean Silverthorne
  • 20 Jan 2015
  • First Look

First Look: January 20

rededicating themselves to improving the value they deliver to their patients: better outcomes and lower costs. Time-driven activity-based costing offers the potential for clinicians to redesign their care processes toward that end. This... View Details
Keywords: Sean Silverthorne
  • 24 Oct 2023
  • HBS Case

From P.T. Barnum to Mary Kay: Lessons From 5 Leaders Who Changed the World

said, ‘we can turn this into a business,’ and he did this with enormous success,” says Simons. “He had an absolute eye on the customer. He knew what the customer wanted, and he gave it to them.” Steve Jobs: Be demanding Today’s tech world... View Details
Keywords: by Avery Forman
  • December 2012 (Revised April 2013)
  • Case

Olam: On a New Course

By: David E. Bell, Forest Reinhardt and Mary Shelman
From modest beginnings as a cashew trader in Nigeria, Olam, founded by Indian nationals in 1989, has grown into a leading global agricultural trading company, with annual revenues of $14 billion. The company recently has begun investing in farms and in the production... View Details
Keywords: Risk Management; Leadership; Customer Value and Value Chain; Corporate Strategy; Organizational Culture; Environmental Sustainability; Expansion; Competitive Advantage; Agribusiness; Agriculture and Agribusiness Industry; Nigeria
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  • Web

Value-Based Health Care - Institute For Strategy And Competitiveness

Porter, Value-Based Health Care is a framework for restructuring health care systems around the globe with the overarching goal of value for patients. Key Concepts Value-based health care is one of the most important topics in health care... View Details
  • 02 Oct 2014
  • Working Paper Summaries

Bitcoin

Keywords: by Rainer Böhme, Nicolas Christin, Benjamin Edelman & Tyler Moore; Banking
  • May 2004 (Revised July 2004)
  • Case

Clarence Saunders: The Comeback King

By: Nitin Nohria and Bridget Gurtler
Follows the rise and fall of the founder of the modern supermarket, Clarence Saunders. Prior to 1915, all staple shopping took place in the market or general store, where a clerk behind a counter pulled items from shelves for customers , measured them from a barrel, or... View Details
Keywords: Inflation and Deflation; Mission and Purpose; Business Processes; Leadership; Consumer Behavior; Leadership Style; Advertising; Customer Relationship Management; Customer Value and Value Chain; Order Taking and Fulfillment
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  • December 2014
  • Article

The Discipline of Business Experimentation

By: Stefan Thomke and Jim Manzi
The data you already have can't tell you how customers will react to innovations. To discover if a truly novel concept will succeed, you must subject it to a rigorous experiment. In most companies, tests do not adhere to scientific and statistical principles. As a... View Details
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  • Web

Giving - Alumni

Pledges: Pledges must be paid by the end of the fiscal year, June 30, to be counted in that year’s giving totals and listed in HBS's annual Report on Giving . For questions about an existing pledge or to View Details
  • 21 Aug 2018
  • News

The Business Shelf: Driving Digital Strategy

    The New Rules for Bringing Innovations to Market, Harvard Business Review, March 2004

    It's tough to get consumers to adopt innovations--and it's getting tougher all the time. That's because more and more markets are taking on the characteristics of networks. The interconnections among today's companies are so plentiful that often a... View Details
    • 08 Nov 2011
    • First Look

    First Look: Nov. 8

    Abstract In many service industries, companies compete with each other on the basis of the waiting time their customers experience, along with other strategic instruments such as the price they charge for their service. The objective of... View Details
    Keywords: Sean Silverthorne