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- All HBS Web (942)
- Faculty Publications (176)
- 01 Jun 2004
- News
Luxe Redux
refreshing their product lines and extending their brand to more affordable items. Pressure to innovate is intense, says HBS professor Nancy F. Koehn, a business historian and author of Brand New: How Entrepreneurs Earned Consumers’ Trust...
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- 25 Nov 2014
- First Look
First Look: November 25
shape when and how public agencies implement policies effectively on behalf of marginalized citizens. November 2014 Antitrust Law Journal Are Patents Creative or Destructive? By: Nicholas, Tom Abstract—Current debate over patent...
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Carmen Nobel
- 15 May 2013
- Research & Ideas
From McRibs to Maseratis: The Power of Scarcity Marketing
ourselves). Happy Money provides valuable information not only for pleasure-seeking consumers, but also for companies looking to increase the happiness of both employees and customers. The following excerpt describes how the power of limited access led to fanatical...
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Re: Michael I. Norton
- 01 Feb 1997
- News
Shaping the Future of Business: Entrepreneurial Evolution at HBS
United States and five other countries. "We definitely think of ourselves as an entrepreneurial company, even though we've been around for a while," says Thompson. "It's been a productive and exciting time." Many observers believe that...
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- 17 Oct 2006
- First Look
First Look: October 17, 2006
Health was a market leader, but dependence on climate-sensitive products made for uneven performance. Tanya Ferretto served as both finance head and general manager for Animal Health in Japan, where the business was a niche player...
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Sean Silverthorne
- 01 Jun 2008
- News
A Binary Formula
is examining how, in its teaching and research, it can best contribute to what will be a major new force in the American economy. For several decades, the view from the HBS campus across Western Avenue has been decidedly “old economy.” But now, View Details
- 19 Feb 2019
- Blog Post
The First Five Years: '30 Under 30' Edition
work we have been doing here at Troy Capital. I’d like to think it doesn’t only highlight my individual accomplishments, but more so what we have all done as a team. Personally, I hope it serves as an example for others. Any success that I have had has been the View Details
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All Industries
- 25 Aug 2009
- First Look
First Look: August 25
reduction in monopoly price leads to the production of units that cost less than their value to consumers (standard channel); (ii) regulation calms down existing consumers because a reduction in the profits of an "unkind" firm...
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Martha Lagace
- Web
Financing New Ideas - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School
a rewarding field for American Research and is particularly well suited for creative capital investment. . . . In specialized technical areas with products protected by patents and know-how, it is easier for...
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- 28 Oct 2020
- Blog Post
Keep Your Weary Workers Engaged
Nohria and colleagues suggests that people are guided by four basic emotional needs, or drives, that are the product of our common evolutionary heritage. These four drives—the “ABCD” of human motivation—are: Acquire. Obtain scarce goods,...
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All Industries
- 08 Dec 2020
- Blog Post
Keep Your Weary Workers Engaged
Nohria and colleagues suggests that people are guided by four basic emotional needs, or drives, that are the product of our common evolutionary heritage. These four drives—the “ABCD” of human motivation—are: Acquire. Obtain scarce goods,...
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- 01 Apr 2000
- News
Getting the Message
hookup, but that number is expected to double this year and reach 16.6 million within five years. "The creative side, which is what matters in the advertising business, can't be fully explored until the technology has improved," says...
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Susan Young
- 03 Mar 2014
- News
A Life Transformed
a boy," he recounts. "At home, we ate rice and could only afford roti, a type of bread, on holidays. I thought my uncle must be rich, because his family ate roti every night. "I saw billboards for the first time and bragged to my friends back in Balidhip that the View Details
- 20 Feb 2001
- Research & Ideas
What’s Next for Japan
Vogel pointed to technical sectors, such as electronic games, as a sign that "Japan is a lot more creative than it is given credit for." It was impossible to discuss the role of business in Japan's recovery without discussing...
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by Hilah Geer
- 02 Apr 2019
- First Look
New Research and Ideas, April 2, 2019
IT-related startups, a 6.6%–14% yearly increase in the number of individuals employed in IT related jobs, and a 5%–16% yearly decrease in software-related patents. All of these outcomes help to increase productivity and competitiveness at...
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Dina Gerdeman
- Web
Flatiron School: Reflections from Summer 2020 - Recruiting
roles that are data-oriented, whether it’s in Product Management or Operations. Complementing my MBA skillset by being comfortable with data is a great toolkit to bring to future employers. Rocio Wu : I was inspired to explore how VCs can...
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- 28 May 2013
- First Look
First Look: May 28
therapy innovations. To bolster Medtronic's near-term prospects, he has supported creative product and business model innovations aimed at overcoming adoption barriers in emerging economies. Ishrak...
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Sean Silverthorne
- 24 Jun 2002
- Research & Ideas
Building ’Brandtopias’—How Top Brands Tap into Society
best ad in the world won't make a dent if its message and the cultural moment are not aligned. One of Holt's inspirations was to juxtapose how brands maintain cultural value in the face of cultural disruptions with research that examines how companies continue to...
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by Martha Lagace
- 01 Mar 2004
- News
Toy Story
products — and such cheerleading is literally paying off. One company that has certainly ridden — and perhaps created — the wave of increased interest in the market is LeapFrog, the developer of the LeapPad system, a computerized device...
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- 09 Aug 2006
- Research & Ideas
Career Advancement Without Experience
contractors, they enjoy a broader social network from which to draw referrals than most permanent employees. In the film industry—where most hiring is done based on a production manager's previous experience with an individual—referrals...
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