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- All HBS Web (1,498)
- Faculty Publications (465)
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- 10 May 2016
- First Look
May 10, 2016
Decline and Encarta's Emergence By: Greenstein, Shane Abstract—The experience of Encyclopædia Britannica provides the canonical example of the decline of an established firm at the outset of the digital age. Competition from Microsoft’s Encarta in 1993 led to sharp...
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Carmen Nobel
- 21 Jan 2014
- First Look
First Look: January 21
of 21% p.a. growth to reach sales of $13.6 billion in 2000. But as Gap entered the new millennium, dark clouds were building on the horizon. While sales in 2000 were up nearly 18% over the previous year,...
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Sean Silverthorne
- 08 Dec 2015
- First Look
December 8, 2015
Argentina and Chile over recent decades. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50182 forthcoming Management Science Creating Reciprocal Value Through Operational Transparency By: Buell, Ryan W., Tami Kim, and...
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Sean Silverthorne
- 14 Jul 2003
- Research & Ideas
Keeping Your Balance With Customers
Industrial Era, product innovation and operations management predominated. Product innovation ensured the continuous flow of new products that would sustain growth or market share or both. Operations...
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by Robert S. Kaplan & David P. Norton
- 18 Apr 2005
- Research & Ideas
Selling Luxury to Everyone
of Maybach sales operations for Mercedes-Benz USA, LLC, has perhaps faced a more significant challenge than the rest of the panel over the last several years: launching an extremely high-end automobile...
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- 15 Oct 2013
- First Look
First Look: October 15
cost of excess inventory. Investors, lenders, and suppliers interpret this statistic for signs of the retailer's health, future sales prospects, and impending costs. While prior research on inventory has typically focused primarily on the...
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Sean Silverthorne
- 30 Aug 2004
- Research & Ideas
Mapping Your Board’s Effectiveness
the customer perspective section describes how to generate sales and loyalty from targeted customers. The financial and customer perspectives illustrate the desired outcomes from the strategy. How does the organization create these...
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by Robert S. Kaplan
- 05 Aug 2008
- First Look
First Look: August 5, 2008
http://papers.nber.org/papers/w14189 Cross-Functional Alignment in Supply Chain Planning: A Case Study of Sales and Operations Planning (revised) Authors:Rogelio Oliva and Noel H. Watson Abstract In most...
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Martha Lagace
- April 2002
- Teaching Note
Anagene, Inc. TN
By: Robert S. Kaplan
Teaching Note for (9-102-030).
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- March 1998 (Revised December 1999)
- Case
Bronner Slosberg Humphrey
By: David E. Bell and Donald M Leavitt
Bronner Slosberg Humphrey has succeeded by providing integrated direct marketing solutions for major service companies such as AT&T, American Express, and FedEx. A new CEO takes over from the company's founder and is wondering how to grow the company. Options include...
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Marketing;
Growth and Development Strategy;
Leading Change;
Global Strategy;
Service Operations;
Competitive Strategy;
Information Technology;
Salesforce Management;
Marketing Communications;
Service Industry
Bell, David E., and Donald M Leavitt. "Bronner Slosberg Humphrey." Harvard Business School Case 598-136, March 1998. (Revised December 1999.)
- 03 Nov 2008
- HBS Case
Economics of the Ethanol Business
production levels and the potential sale of the ethanol plant in an increasingly competitive, complex environment. "For the first time in history, the food and energy markets are converging," says Reinhardt. "It's hard to...
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- 25 Sep 2007
- First Look
First Look: September 25, 2007
of hospitals, and to contrast these concerns with national patient safety initiatives. Data Sources. Primary data include semi-structured interviews with frontline staff and 1732 staff identified operational failures at 20 U.S. hospitals...
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Martha Lagace
- 18 Mar 2001
- Research & Ideas
Want to Be an Entrepreneur? [Part I]
potential of new ideas could be inimical to operating a real business. All fall, the news had been sobering, as the dot-com bubble deflated, paring billions—ultimately trillions—of dollars of stock-market value from the "idea"...
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by John S. Rosenberg
- 16 May 2017
- First Look
First Look at New Ideas and Research, May 16
achieved a 41% year-on-year growth. Yemeksepeti operated with an EBITDA margin of over 50%. Although the company had introduced other revenue streams over the years, commissions remained as the main source of income. Aydin believed that,...
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Re: Multiple Faculty
- 03 Dec 2001
- What Do You Think?
What Happens When the Sumo Master Learns Judo?
does not trust Microsoft and its use of 'customer' information to market to customers and hold them digitally captive. This demographic will continue to provide sales to (a judo master competitor)." These comments reflect general...
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by James Heskett
- 29 May 2012
- First Look
First Look: May 29
United Kingdom support these predictions and advance a relational view of organizational change in which social networks operate as tools of political influence through affective mechanisms. In Search of the Hybrid Ideal Authors:Julie...
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Sean Silverthorne
- 24 Sep 2001
- Research & Ideas
How To Be an Angel Investor
subscribers every month. The system was extremely complicated. Computers were not using the same operating systems so there were a lot of protocol compatibility problems. There were no databases that could be accessed. So the...
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by David Amis & Howard Stevenson
- 30 Aug 2011
- First Look
First Look: August 30
U.S. Multinational Firm Activity Authors:C. Fritz Foley and William R. Kerr Abstract This paper studies the impact that immigrant innovators have on the global activities of U.S. firms by analyzing detailed data on patent applications and on the View Details
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Sean Silverthorne
- 12 Oct 1999
- Research & Ideas
Confronting the Challenges that Face Bricks-and-Mortar Stores
prices in the evening, it was able to increase evening sales by 40% and double store traffic. We have also found that consumers are more price sensitive when using text-based home-shopping systems that display lists of brands and prices...
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- 26 Mar 2019
- First Look
New Research and Ideas, March 26, 2019
required that they act rapidly. However, they had divergent views on the path forward. Should they stay the course and focus on their core competencies, or should they rethink their approach to sales and drive profitability via spot...
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Dina Gerdeman