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Show Results For
- All HBS Web
(3,583)
- People (1)
- News (1,090)
- Research (1,283)
- Events (31)
- Multimedia (37)
- Faculty Publications (777)
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- June 2010
- Article
The Pathologies of Online Display Advertising Marketplaces
By: Benjamin Edelman
Display advertising marketplaces place "banner" ads on all manner of popular sites. While these services are widely used, they suffer significant challenges, including weak user response and low accountability for both advertisers and web site publishers. I survey a... View Details
Keywords: Misleading and Fraudulent Advertising; Online Advertising; Cost; Corporate Accountability; Information Publishing; Consumer Behavior; Relationships; Web Sites
Edelman, Benjamin. "The Pathologies of Online Display Advertising Marketplaces." Art. 2. ACM SIGecom Exchanges (June 2010).
- 02 Feb 2017
- Cold Call Podcast
Black Business Leaders Series: The Entrepreneurship Behind Ebony Magazine
Keywords: Publishing
- 23 Jul 2007
- Research & Ideas
HBS Cases: How Wikipedia Works (or Doesn’t)
HBS professor Andy McAfee had his doubts about Wikipedia, the online encyclopedia created and maintained by volunteers. "I just didn't think it could yield a good outcome or a good encyclopedia. But I started consulting it and reading the entries, and I said, 'This is... View Details
- 28 Aug 2006
- Research & Ideas
Online Match-Making with Virtual Dates
Literally millions of people have found dates through online match-making services, so who says the Internet is isolating? The problem for many users, however, is that initial matches are often imperfect—even frustrating—because the services may shoot Cupid's arrow in... View Details
- March 2009 (Revised June 2011)
- Case
The Guardian: Transition to the Online World
By: David J. Collis, Peter W. Olson and Mary Furey
The Guardian had been an early innovator in online newspapers and had not only become the leading U.K. newspaper web site, but was making strides with audiences outside of the U.K. However, The Guardian had been losing money since 2000, and, in spite of the relative... View Details
Keywords: Business Model; Revenue; Newspapers; Organizational Change and Adaptation; Risk and Uncertainty; Business Strategy; Online Technology; Publishing Industry; Publishing Industry; United Kingdom
Collis, David J., Peter W. Olson, and Mary Furey. "The Guardian: Transition to the Online World." Harvard Business School Case 709-464, March 2009. (Revised June 2011.)
- March 2009 (Revised January 2010)
- Background Note
The Newspaper Industry in Crisis
By: David J. Collis, Peter W. Olson and Mary Furey
This note is a primer on the newspaper industry, which has been in decline in the U.S. and Western Europe. The 19th century business model whereby news and editorial content was packaged and delivered to homes daily and paid for by national advertisers has been... View Details
Keywords: Business Model; Business History; Newspapers; Disruptive Innovation; Consumer Behavior; Business Strategy; Internet; Publishing Industry; Publishing Industry; Europe; United States
Collis, David J., Peter W. Olson, and Mary Furey. "The Newspaper Industry in Crisis." Harvard Business School Background Note 709-463, March 2009. (Revised January 2010.)
- September 2008 (Revised March 2009)
- Supplement
Traversing a Career Path: Pat Fili-Krushel (B)
By: Kathleen L. McGinn, Deborah M. Kolb and Cailin B. Hammer
Pat Fili-Krushel has agreed to take on the job of first executive vice president of administration for AOL Time Warner, leading corporate human resources, internal communications, real estate and facilities, and other administrative roles for the combined company. She... View Details
Keywords: Conflict Management; Leadership; Managerial Roles; Negotiation Tactics; Personal Development and Career; Gender; Power and Influence; Publishing Industry; Publishing Industry; United States
McGinn, Kathleen L., Deborah M. Kolb, and Cailin B. Hammer. "Traversing a Career Path: Pat Fili-Krushel (B)." Harvard Business School Supplement 909-010, September 2008. (Revised March 2009.)
- May 2005
- Teaching Note
Random House (TN)
By: Bharat N. Anand
Teaching Note to (9-704-438). View Details
- 27 Sep 2011
- Working Paper Summaries
Salience in Quality Disclosure: Evidence from the U.S. News College Rankings
- January 2012 (Revised March 2012)
- Background Note
Cahiers du Cinéma and The French Film Industry
By: Mukti Khaire, Elena Corsi and Emilie Billaud
The French film magazine Cahiers du Cinéma contributed to strengthening the characterization of film as art in France. The note provides background information on the magazine's history, on the French film industry, and on French film magazines. View Details
Keywords: Film Entertainment; Journals and Magazines; Publishing Industry; Publishing Industry; France
Khaire, Mukti, Elena Corsi, and Emilie Billaud. "Cahiers du Cinéma and The French Film Industry." Harvard Business School Background Note 812-125, January 2012. (Revised March 2012.)
- November 2002 (Revised May 2003)
- Case
AOL Time Warner Foundation
Focuses on B. Keith Fulton, vice president of the AOL Time Warner Foundation, who is analyzing the results of a new partnership between the foundation and the National Council on Aging. Fulton is considering ways to build upon the partnership's initial success. View Details
Keywords: Nonprofit Organizations; Partners and Partnerships; Publishing Industry; Publishing Industry; Publishing Industry
Barrett, Diana, Cassandra Hanley, and Sarah Aaron. "AOL Time Warner Foundation." Harvard Business School Case 303-014, November 2002. (Revised May 2003.)
- 07 Oct 2009
- Research Event
HBS Past and Present
research; Deep research impact on practice; Publishing outreach; Faculty from diverse backgrounds; Technology-friendly; Globalization; Remarkable leaders as alumni. Read the in-depth summary For more coverage and video:... View Details
- May 2009 (Revised July 2011)
- Case
Daqi
By: Robert C. Pozen, Richard Franklyn Armbrust and Ziquan Zhang
In 2008, Daqi was one of the largest Internet portals for user-generated content and the leading word-of-mouth marketing provider in China. Grace Zhou, Daqi's CEO, was contemplating the risks and benefits of expanding Daqi's services into three new content areas—news,... View Details
- 06 Aug 2001
- Research & Ideas
Go Globalor No? Can You Make the Case?
Ever wanted to judge a Harvard Business Review case study? Here's your chance. In its June issue, Harvard Business Review published an account of the fictional company, DataClear, authored by Harvard Business School associate professor... View Details
Keywords: by Walter Kuemmerle
- 14 Sep 2009
- Research & Ideas
Understanding Users of Social Networks
If the ongoing social networking revolution has you scratching your head and asking, "Why do people spend time on this?" and "How can my company benefit from the social network revolution?" you've got a lot in common with Harvard Business School... View Details
- August 2011
- Supplement
John Fahey, President and CEO of National Geographic Society, In-Class Comments, 2/11/11
By: David Garvin
In January 2010, John Fahey, president, CEO, and chairman of the board of trustees' executive committee of the Washington, D.C.-based National Geographic Society (NGS), must decide how best to organize the 121-year old mission-driven organization for a world of... View Details
Keywords: Transformation; Leadership Style; Business or Company Management; Brands and Branding; Sales; Environmental Sustainability; Business Strategy; Web Sites; Publishing Industry; Washington (state, US)
Garvin, David. "John Fahey, President and CEO of National Geographic Society, In-Class Comments, 2/11/11." Harvard Business School Video Supplement 312-701, August 2011.
- February 2009 (Revised May 2010)
- Case
Orange: Read&Go
By: Thomas R. Eisenmann, Toby E. Stuart, Bhaskar Chakravorti, Vincent Marie Dessain, Simon Harrow and Elena Corsi
In late 2008, Orange (aka France Telecom) must decide if launching Read&Go, an electronic newsstand built around an e-paper reader, would be successful. The case describes (1) Orange's strategy; (2) the company's new product development process; (3) e-paper technology,... View Details
Keywords: Business Model; Corporate Entrepreneurship; Technological Innovation; Demand and Consumers; Product Development; Partners and Partnerships; Competition; Publishing Industry; France
Eisenmann, Thomas R., Toby E. Stuart, Bhaskar Chakravorti, Vincent Marie Dessain, Simon Harrow, and Elena Corsi. "Orange: Read&Go." Harvard Business School Case 809-122, February 2009. (Revised May 2010.)
- April 1992
- Case
Time Inc. and New Magazine Development (B)
By: David J. Collis and Nancy Donohue
Collis, David J., and Nancy Donohue. "Time Inc. and New Magazine Development (B)." Harvard Business School Case 792-044, April 1992.
- November 1987 (Revised August 1989)
- Case
Dorio Printing Co.
Keywords: Publishing Industry
Cespedes, Frank V. "Dorio Printing Co." Harvard Business School Case 588-034, November 1987. (Revised August 1989.)