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  • 25 Apr 2023
  • Op-Ed

How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model

late 1970s, when China ramped up its manufacturing production and began to open its economy to the world, its small and mid-sized factories struggled to gain access to the large consumer markets of the United States and Europe. American... View Details
Keywords: by John Deighton; Fashion; Retail; Consumer Products
  • 26 Apr 2023
  • In Practice

Is AI Coming for Your Job?

that they understand how to use cognitive AI to transform their operations, the impact on workers promises to be dramatic. White-collar workers whose job security was founded on their knowledge of complex processes and ability to integrate information from various... View Details
Keywords: by Kristen Senz; Technology
  • 18 Dec 2008
  • Working Paper Summaries

Concentration Levels in the U.S. Advertising and Marketing Services Industry: Myth vs. Reality

Keywords: by Alvin J. Silk & Charles King III; Advertising
  • 11 Jun 2013
  • First Look

First Look: June 11

  Publications 2006 Journal of International Business Studies Firm Rivalry, Knowledge Accumulation, and MNE Location Choices By: Alcácer, Juan, Cristian Deszo, and Minyuan Zhao Abstract—The international business (IB) literature has mostly emphasized the impact of... View Details
Keywords: Carmen Nobel
  • 09 Aug 2016
  • First Look

August 9, 2016

observers perceive employees who express distress as less competent than employees who do not. Across five experiments, we explore how reframing a socially inappropriate emotional expression (distress) by publicly attributing it to an appropriate View Details
Keywords: Sean Silverthorne
  • January 2019
  • Case

Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case

By: Jill Avery and Gerald Zaltman
In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of 20 of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the terms of the Nestlé acquisition, each of the purchased... View Details
Keywords: Brand Equity; Marketing; Market Research; Qualitative Research; Marketing Communication; Customer Satisfaction; Brands and Branding; Consumer Behavior; Marketing Communications; Marketing Strategy; Food and Beverage Industry; United States; North America; Italy
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  • July 2019 (Revised April 2021)
  • Case

Salary Finance

By: John R. Wells and Benjamin Weinstock
In April 2019, Asesh Sarkar, co-founder and chief executive of Salary Finance Limited, a London-based FinTech, faced tough choices. Sarkar had founded Salary Finance with Dan Cobley and Daniel Shakhani in 2015. The company’s value proposition was quite simple: partner... View Details
Keywords: Credit; Financing and Loans; Wages; Innovation and Invention; Expansion; Growth and Development Strategy; Organizational Culture; Decision Choices and Conditions; Financial Services Industry
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  • 2015
  • Chapter

Firms and the Economics of Skilled Immigration

By: Sari Pekkala Kerr, William R. Kerr and William F. Lincoln
Firms play a central role in the selection, sponsorship, and employment of skilled immigrants entering the United States for work through programs like the H-1B visa. This role has not been widely recognized in the literature, and the data to better understand it have... View Details
Keywords: Business or Company Management; Human Capital; Immigration; Innovation and Invention; United States
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    MOVE: Putting America's Infrastructure Back in the Lead

    Americans are stuck. We live with travel delays on congested roads, shipping delays on clogged railways, and delays on repairs, project approvals, and funding due to gridlocked leadership. These delays affect us all, whether you are a daily commuter, a frequent... View Details

    • 10 Jan 2012
    • First Look

    First Look: January 10

    http://www.hbs.edu/research/pdf/12-047.pdf Financing Risk and Innovation Authors:Ramana Nanda and Matthew Rhodes-Kropf Abstract Technological revolutions and waves of creative destruction are associated with new ventures and the... View Details
    Keywords: Sean Silverthorne
    • Web

    Strategy - Faculty & Research

    setting of open source software, we study individual level effects that AI has on task allocation. We exploit a natural experiment arising from the deployment of GitHub Copilot, a generative AI code... View Details
    • 06 May 2014
    • First Look

    First Look: May 6

    workers, the middle class, and the nonpolitical rich, jeopardizing the nation's security in the process. The authors contend that this usurpation is the source of America's economic decline and fading international power and provide an... View Details
    Keywords: Sean Silverthorne
    • 22 Feb 2024
    • Research & Ideas

    How to Make AI 'Forget' All the Private Data It Shouldn't Have

    interact with the model via prompting, whereas for classifiers, typically they can only receive predictions, which can be exploited to develop more innovative privacy attacks. That's a tremendous amount of data that is memorized by the... View Details
    Keywords: by Rachel Layne; Technology; Information Technology
    • Web

    Program Requirements - Doctoral

    selections. Pre-approval by the TOM faculty coordinator is required if a student wishes to fulfill these requirements with alternative courses. Foundational Courses (2 courses) Innovation Track requirements : A comprehensive two semester... View Details
    • 13 Dec 2011
    • First Look

    First Look: Dec. 13

    trusts. Read the paper: http://www.tandfonline.com/doi/abs/10.1080/03585522.2011.617574   Working PapersWhen to Sell Your Idea: Theory and Evidence from the Movie Industry Author:Hong Luo Abstract How completely should an innovator... View Details
    Keywords: Sean Silverthorne
    • June 2020
    • Teaching Note

    Understanding the Brand Equity of Nestlé Crunch Bar

    By: Jill Avery and Gerald Zaltman
    Teaching Note for HBS Case Nos. 519-061 and 519-062. In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of twenty of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the... View Details
    Keywords: Brand Management; Brand Storytelling; Brand Equity; Market Research; Qualitative Methods; Marketing; Brands and Branding; Marketing Communications; Consumer Behavior; Marketing Strategy; Food and Beverage Industry
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    • Web

    Hiring Organizations

    Ojai Retinal Technology Olive Holdings Olo OMERS Private Equity One Equity Partners OneTen Onward OPEN Open Secret OPTT Health Orion Infrastructure Capital Osmo - osmo.ai Osmoses OUI the People Outpost... View Details
    • October 2013 (Revised January 2014)
    • Supplement

    Fred Khosravi and AccessClosure (B)

    By: Richard G. Hamermesh and Lauren Barley
    It was January 2013, and Fred Khosravi, chairman of the board of AccessClosure Inc., wondered what the new year had in store for him and AccessClosure, the company he founded in late 2002. Khosravi was cautiously optimistic—the Mountain View, California-based medical... View Details
    Keywords: Medical Devices; Vascular Closure Device; Patent Litigation; Patenting; Biomedical Research; Biotechnology; Biotech; Technological Innovation; Patents; Health Care and Treatment; Biotechnology Industry; United States; California
    Related
    • Web

    Research Areas - Doctoral

    change; business models that address poverty; management of high-performing K-12 public school districts; and financing models for the non-profit sector 12. Technology and Innovation research focuses on value creation of platforms and... View Details
    • Person Page

    Press / Media

    By: Karim R. Lakhani

    Can America Invent Its Way Back?

    BusinessWeek, by Michael Mandel, 12 Sept. 2008

    Today, researchers are focusing on ways to make those... View Details