IT Strategy - Publications - Faculty & Research

Profile

Rocio Parra

Why was getting a business education important to you? As a consultant, I had the opportunity to work in a variety of industries from pharmaceuticals and medical devices to government and consumer packaged goods. Through these experiences, I became interested in... View Details

Keywords: Retail

07 Mar 2007
Research & Ideas

How Do You Value a “Free” Customer?

Businesspeople understand that not all customers are created equal—the 80-20 rule suggests that over time a small percentage of a company's customer base can generate a high percentage of its sales and profit. Models for calculating... View Details

Keywords: by Sarah Jane Gilbert; Web Services

01 Jun 2000
News

Capturing Human Capital

Confronted with the fundamental changes that are transforming today's global business environment, a number of firms are finding it necessary to reevaluate their organizational priorities. "These are turbulent times for business as many... View Details

05 Feb 2007
Research & Ideas

Business and the Global Poor

Barton is a research associate. We talked with Rangan about the research and the courses he teaches on business and poverty. Sean Silverthorne: Traditionally, it was thought that the goal of the private sector—to maximize profit—was at... View Details

Keywords: by Sean Silverthorne

Portrait Project

Brian Elliot

I remember sitting against a tree at summer camp listening intently to a counselor who, with her guitar, taught me a song that I still sing to myself every day. It put a three-line ancient rabbinical teaching to a simple tune: "If I... View Details

16 Oct 2018
Blog Post

A Pathway to Pursue Aspirations

mission to help children grow smarter, stronger, and kinder – especially the kinder part in this current age.” Although she hasn’t discussed specific projects yet, Mizuho will serve as Director of Strategy for International Media and... View Details

Keywords: Nonprofit / Government

Web

Rock 100: The Summit - Entrepreneurship

recommended reading lists Hand-picked resources for the questions and concerns raised by the Rock 100 founders at the Summit can be found at the links below: B2B Marketing Aligning Strategy and Sales: The Choices, Systems, and Behaviors... View Details

22 Aug 2006
First Look

First Look: August 22, 2006

current strategy or change its approach? Includes color exhibits. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=805067 New Balance Athletic Shoe, Inc. Harvard Business... View Details

Keywords: Martha Lagace

Profile

Amanda Pratt

were very analytical and process oriented," she says. But there's another side to Amanda, one that wants to explore options and is willing to embrace novelty. Instead of going to a traditional engineering school, she chose a new school, Olin College of... View Details

Keywords: Healthcare/Biotech

01 Sep 2017
News

Case Study: Confidence Builder

enrolled in US colleges and universities. The Question: Confi’s online health resource is marketed directly to students, but the go-to-market strategy for its sexual assault prevention program is less clear.... View Details

Keywords: April White; Confi; Colleges, Universities, and Professional Schools; Educational Services

01 Jun 1996
News

Capitalist Revolutions Analyzed in MBA "Foundations" Course

Ford and Alfred Sloan Corporate strategy and marketing techniques used by pioneers in the American automobile industry Japanese Capitalism How a late developer caught up fast with the West and in some industries surpassed View Details

Keywords: Susan Young

10 Sep 2020
News

Jane Fraser Named CEO of Citi, Breaking Wall Street’s Glass Ceiling

Latin American division and its corporate strategy and M&A group. “I am honored by the Board's decision and grateful to Mike for his leadership and support,” Fraser said in the statement. “Citi is an... View Details

09 Feb 2016
News

Applying Business Principles to Military Problems

the other special operations forces and, believe it or not, these forces have a five-year business plan where they have to organize, train, and equip our folks and allocate resources. Given the fiscal environment, it’s [about] making... View Details

09 Jun 2009
Research Event

Business Summit: Enterprise Risk Management

include: having top management lead risk management; creating a culture of risk management where it is part of all decisions; setting clear risk parameters and having them broadly adhered to; having the discipline to make risk management... View Details

Keywords: Re: Robert S. Kaplan

30 Jan 2006
Research & Ideas

Looking Behind Bad Decisions

Why is it that the U.S. federal government allows local communities to give tax dollars to wealthy sports team owners rather than to create better benefits for citizens? Why are organ-donor programs constrained to the point where... View Details

Keywords: by Manda Salls

28 May 2019
News

Cure All

interactions between health care providers and payers, as well as antitrust enforcement. Here, they discuss what it would take to improve the provision of care. Say you’re settling into your seat for a short-haul flight, and your seatmate... View Details

Keywords: Hospitals; Health, Social Assistance

01 Feb 2000
News

New Releases

"green," as though there were a categorical answer. "Of course, the answer is, 'It depends.' The appropriate environmental policies for a firm depend on the firm's circumstances: the basic economics of its industry, View Details

01 Dec 2000
News

Bottom-Line Beauty

The dollars-and-cents reality of outfitting a new venture may not be the most glamorous topic, but Inc. Technology's special "CEO's Start-Up Toolkit" issue (Summer 2000) showcased both style and substance by featuring Marla Malcolm (MBA 1998) on View Details

Keywords: Health and Personal Care Stores; Retail Trade

Web

Tools & Resources | Institute for Business in Global Society

BiGS Global Leadership Roundtable in Detroit, this report offers a comprehensive summary of discussions and of strategies for how businesses can effectively engage with societal issues. It provides a road... View Details

31 Oct 2019
News

Business Success Means Community Success in Wisconsin; GNN Roundup

Bend’s rebranding over its 100-year history, and its Spirit of the Silver Lining Award, which celebrates independent insurance agents for outstanding service to nonprofit organizations in their communities,... View Details

Keywords: Margie Kelley

Publications