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All HBS Web
(1,583)
- People (5)
- News (101)
- Research (1,408)
- Multimedia (3)
- Faculty Publications (1,281)
- November 1983
- Supplement
Pepsi-Cola United Kingdom (B)
By: Benson P. Shapiro and Edward J. Hoff
Supplements the (A) case.
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Shapiro, Benson P., and Edward J. Hoff. "Pepsi-Cola United Kingdom (B)." Harvard Business School Supplement 584-053, November 1983.
- November 1983 (Revised June 1985)
- Case
Pepsi-Cola United Kingdom (A)
By: Benson P. Shapiro and Edward J. Hoff
On January 2, 1983 Pepsi-Cola United Kingdom had to develop a plan to defend its successful Diet Pepsi brand against the about to be introduced diet Coke. Contains useful material on competitive behavior and on U.S. versus U.K. consumer behavior.
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Keywords:
Product Launch;
Consumer Behavior;
Planning;
Competition;
Food and Beverage Industry;
United Kingdom;
United States
Shapiro, Benson P., and Edward J. Hoff. "Pepsi-Cola United Kingdom (A)." Harvard Business School Case 584-052, November 1983. (Revised June 1985.)
- September 1980
- Teaching Note
Dunkin' Donuts (B): Field Management, Teaching Note
By: Hirotaka Takeuchi
Keywords:
Food and Beverage Industry
- June 1979 (Revised January 1985)
- Case
Dunkin' Donuts (C)
By: Hirotaka Takeuchi
Keywords:
Food and Beverage Industry
Takeuchi, Hirotaka. "Dunkin' Donuts (C)." Harvard Business School Case 580-037, June 1979. (Revised January 1985.)
- March 1994 (Revised March 1995)
- Supplement
Craig Weatherup, Supplement
By: Linda A. Hill
A biographical information sheet about Craig Weatherup, president and CEO of Pepsi Cola, North America.
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Hill, Linda A. "Craig Weatherup, Supplement." Harvard Business School Video Supplement 494-125, March 1994. (Revised March 1995.)
- November 1981
- Supplement
General Foods: Food Service Division (B)
By: John P. Kotter
Keywords:
Food and Beverage Industry
Kotter, John P. "General Foods: Food Service Division (B)." Harvard Business School Supplement 482-101, November 1981.
- May 1995
- Teaching Note
Asahi Breweries, Ltd. TN
By: Hugo Uyterhoeven
Teaching Note for (9-389-114).
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- April 1995 (Revised January 1997)
- Teaching Note
Beech-Nut Nutrition Corporation Series TN
By: Lynn S. Paine and Charles A Nichols, III
Teaching Note for (9-392-084), (9-392-085), (9-394-102), (9-394-103), (9-394-104), and (9-394-105).
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- June 1984
- Case
Federal Trade Commission and the Shared Monopoly Case against the Ready-to-Eat Cereal Manufacturers
By: Thomas K. McCraw and Richard S. Tedlow
Keywords:
Business and Government Relations;
Monopoly;
Courts and Trials;
Food and Beverage Industry;
United States
McCraw, Thomas K., and Richard S. Tedlow. "Federal Trade Commission and the Shared Monopoly Case against the Ready-to-Eat Cereal Manufacturers." Harvard Business School Case 384-265, June 1984.
- July 2022
- Case
FIJI Water: Carbon Negative? (Abridged)
In the midst of increasing press scrutiny of the bottled water industry’s environmentally harmful practices, FIJI Water made a series of sustainability promises. The boldest of these was a pledge to go “carbon negative.” The company said that not only would they offset...
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Keywords:
Carbon Footprint;
Carbon Offsetting;
Environmental Accounting;
Climate Change;
Environmental Sustainability;
Pollution;
Cross-Cultural and Cross-Border Issues;
Misleading and Fraudulent Advertising;
Non-Governmental Organizations;
Brands and Branding;
Food and Beverage Industry;
Fiji;
United States
Toffel, Michael W., George Serafeim, Francesca Gino, Stephanie Van Sice, and Tom Quinn. "FIJI Water: Carbon Negative? (Abridged)." Harvard Business School Case 623-004, July 2022.
- October 2023
- Case
Driving Sustainability at AB InBev
By: Ethan Rouen and Antonio Manuel Oftelie
It was the height of the summer in 2022, and Michel Doukeris, the CEO of Anheuser-Busch InBev (AB InBev), and Peter Kraemer, the company’s Chief Supply Officer, gazed across the vast desert surrounding Zacatecas, Mexico. They were visiting their Grupo Modelo Brewery,...
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Keywords:
Innovation;
Transformation;
Decisions;
Environmental Sustainability;
Leading Change;
Growth Management;
Business Model;
Food and Beverage Industry;
Mexico
Rouen, Ethan, and Antonio Manuel Oftelie. "Driving Sustainability at AB InBev." Harvard Business School Case 124-037, October 2023.
- 22 Feb 2000
- Research & Ideas
The Mind of the Market: Extending the Frontiers of Marketing Thought
feelings about basic conceptions of the home, transitions children go through, the meaning of a certain meal, or what mothers think about the food and beverages their children consume. "By going to the most fundamental level," says...
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Keywords:
by Martha Lagace
- 13 Apr 2015
- Research & Ideas
3 Ways Firms Can Profit From Environmental Investments
replenish all the water it uses in beverage production. "They're minimizing the political and consumer risks they face from people who say, 'You're taking all the water,' or 'You're polluting local water supplies,'" Henderson says....
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- 01 Jun 2020
- News
Post-Office
things like happy hours and team get-togethers. Now we have Zoom lunches so people have an opportunity to eat lunch together. We have “bev bashes,” as in beverage bashes, on a weekly basis on Fridays. I do a bev bash every other week with...
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- 15 Dec 2008
- Research & Ideas
The Surprisingly Successful Marriages of Multinationals and Social Brands
What happens when giant multinational corporations acquire relatively small companies that enjoy iconic status as socially progressive brands? According to recent research out of Harvard Business School, such marriages can be good for business and good for society....
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- 26 Aug 2024
- Research & Ideas
Can AI Match Human Ingenuity in Creative Problem-Solving?
When ChatGPT and other large language models began entering the mainstream two years ago, it quickly became apparent the technology could excel at certain business functions, yet it was less clear how well artificial intelligence could handle more creative tasks. Sure,...
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- 23 May 2017
- First Look
First Look at New Ideas and Research: May 23, 2017
alcoholic beverage to a sophisticated natural product and fine accompaniment for gourmet food. By creating wine as a symbol of social status, the reimagined wine industry became a reinforcer of social and class divisions in the United...
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Keywords:
Carmen Nobel
- Web
Commencement 2012 Address | About
generously? The second story stems from a conversation I had while on vacation in the Caribbean over Spring Break—where I half expected to run into some of you, to be honest. Over the course of a few days I struck up a friendship with the food and View Details
- 28 Aug 2017
- Research & Ideas
Should Industry Competitors Cooperate More to Solve World Problems?
Source: Cecilie_Arcurs George Serafeim has a startling suggestion to fix the world’s biggest environmental, social, and governance (ESG) problems such as water pollution, deforestation, and wealth inequality: encourage companies within industries to do less competing...
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