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All HBS Web
(1,374)
- People (1)
- News (373)
- Research (737)
- Events (7)
- Multimedia (3)
- Faculty Publications (272)
- 16 Jun 2003
- Research & Ideas
Peeling Back the Global Brand
Transnational Brand: How Global Perceptions Drive Value," drew inspiration from Theodore Levitt in order to probe a missing link: the management of the transnational brand. Transnational brands are corporate brands that cross View Details
- Web
Introduction - The Message - The Human Factor – Baker Library | Bloomberg Center, Historical Collections
Chapter Images The Product The Production The Worker The Audience Bibliography The Message: Confidence in Corporate America Business is essentially our civilization, for it is the essential characteristic of our times. Henry Luce, 1929...
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- Career Coach
Nicola Pugliese
optimally communicating a career narrative and personal brand, through written collateral (resumes, LinkedIn profiles, cover letters), interviewing and networking. Work Experience: Gillette/P&G Ð Global Consumer Product Marketing, Oxford Strategic Marketing Ð CPG...
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- 01 Jun 2002
- News
East Side Story
In January, veteran New York state senator Roy Goodman (MBA '53) was appointed president and CEO of the United Nations Development Corporation by New York City mayor Michael Bloomberg (MBA '66). In accepting...
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- Mar 2012
- Article
Choosing the United States
share of location decisions, even for high-value business activities such as R&D that it has traditionally been able to attract. In part, this is because U.S. policy makers are not addressing weaknesses in the national business...
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- 21 Aug 2016
- News
From Money to Ministry
handling international accounts, corporate lending, and managing assets for the First National Bank of Chicago. Quainton found that he was good at listening to clients and helping people solve problems. It...
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- Web
Porter Prize South Korea - Institute For Strategy And Competitiveness
the inaugural Porter Prize for Excellence in CSV include: VATECH Ewoo Holdings The-K Yedaham Co.,Ltd. Army Cadet Military School Incheon International Airport Corporation Korea Trade-Investment Promotion Agency Schneider Electric Korea...
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- 01 Sep 2016
- News
Offshore Learning
corporate and individual donors, the National Park Service, and the schools have been tremendous in their support. Bostonians are embracing this island as a one-of-a-kind opportunity for our young people.”
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Alex Civetta
financing matters for innovators in the software, technology, professional services, and biotechnology industries. Since 2021 Alex has been named a Top Lawyer in Corporate Law by Boston Magazine; since 2022, Alex has been View Details
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Legal
- 01 Sep 2003
- News
From Control to the Uncontrollable: Faculty Research Symposium Offers Range of Ideas
capital within the School, strengthen the intellectual community, and celebrate the faculty’s research accomplishments. This year’s symposium featured thirteen faculty members presenting research on topics ranging from managing multisite nonprofits to behavioral View Details
- 01 Oct 1999
- News
The Same the World Over: Focusing on Customers and Innovation Brings Success
In a previous study of companies in Great Britain, France, Germany, Japan, and the United States, Deshpandé and colleagues from Tuck found that the most successful firms in these diverse countries had remarkably similar corporate...
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Peter K. Jacobs
- Web
Instrument of Pictorial Publicity - The High Art of Photographic Advertising - Baker Library | Bloomberg Center
advertisements. Corporate success, executives understood, depended on brand-name recognition. Photographic ads in popular magazines, like Victor Keppler’s arresting composition for Schaefer Beer, helped transform local companies into...
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- Web
Digital Exhibits | Baker Library
Relations: The Case of U.S. Steel, 1930 - 1960 From 1930 to 1960, the U.S. Steel Corporation commissioned photographers to document the inner workings of the company as part of a national public relations...
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- 01 Mar 2006
- News
Faculty Research Online
your overall global strategy, says Professor Pankaj Ghemawat. One key: recognizing that regions don’t stop at national borders. An excerpt from the December 2005 Harvard Business Review. The Geography of View Details
- 23 Feb 2023
- News
In My Humble Opinion: Hometown Reboot
David Motley (MBA 1988) grew up in Lincoln-Larimer, a struggling neighborhood in Pittsburgh’s East End. He remembers the soot on the snow in the cold winters of the 1960s. And if he looked south, toward the Monongahela River, he could see the steel mills that were its...
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April White
- 11 Jul 2006
- First Look
First Look: July 11, 2006
becoming "stateless." Robert Reich among others suggested that historically the nationality of multinationals was clear, while for contemporary multinationals corporate View Details
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Sean Silverthorne
- Fast Answer
Companies: rankings
Rights Campaign Corporate Equality Index. Look for link to Best Places to Work for LGBTQ+ Equality Top 100 Most Valuable Global Brands an analysis of brand value produced by BrandZ. Fortune Rankings includes lists such as "Best...
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- 22 Oct 2014
- Research & Ideas
An Economic Principle For Us All: Comparative Advantage
great principles in economics: the concept of comparative advantage and how it influences everything from nations to house painters. —Sean Silverthorne book excerpt A Brief Aside On The Theory Of Comparative Advantage From A Concise Guide...
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Re: David A. Moss
- 25 Jul 2018
- News
HBS Alumni Leader, Benefactor Dies at 86
for senior executives when his son was a second-year MBA student. Spangler also chaired the Bank of North Carolina during the 1980s, playing a key role in its merger with the North Carolina National Bank View Details
- Web
Contemporary Black Artists and Public Art | Baker Library | Bloomberg Center | Harvard Business School
and Corporate Responsibility Committee of AmerisourceBergen. In 2018, the National Association of Corporate Directors named McGee to the Directorship 100, the organization’s...
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