Publications

November 2009
Case

Dawn Stokes: The View from the Driver's Seat

By: Boris Groysberg and Lindsay Tanne

Dawn Stokes founded and was successful as CEO of Texas Driving Experience, a company that provided driving lessons, both safety-based for teens, and high-performance racecar driving for individual thrill seekers and corporate events. Although the company had done well,... View Details

Keywords: Economic Slowdown and Stagnation; Training; Entrepreneurship; Growth and Development Strategy; Expansion; Auto Industry; Service Industry; Texas

September 2008 (Revised April 2011)
Case

The American Express Card

By: John A. Quelch

Senior executives at American Express are reviewing the company's marketing strategy for charge and credit cards in the United States. A variety of growth options exists for students to consider, including further penetration of existing markets and the opening of new... View Details

Keywords: Credit; Credit Cards; Growth and Development Strategy; Marketing Strategy; Financial Services Industry; United States

01 Nov 2006
News

Innovation - The Classic Traps

Keywords: Rosabeth Moss Kanter

October 1993 (Revised September 1994)
Case

Catalina Marketing Corp.

By: David E. Bell, Walter J. Salmon and Dinny Starr

Catalina Marketing is a very successful marketing service firm. Their current customers include major supermarket retailers and consumer products manufacturers nation-wide. Catalina provides a unique way for these clients to distribute coupons for their products via... View Details

Keywords: Advertising; Information Management; Expansion; Product; Salesforce Management; Information Technology; Growth and Development Strategy; Customer Value and Value Chain; Advertising Industry

March 1997
Case

Stone Container in Honduras (B)

By: Hannah Bowles and James K. Sebenius

Supplements the (A) case. View Details

Keywords: Negotiation Preparation; Negotiation Types; Environmental Sustainability; Conflict of Interests; Globalized Firms and Management; Developing Countries and Economies; Government and Politics; Manufacturing Industry; Pulp and Paper Industry; Honduras; Chicago

Sarah Hodges is a Managing Partner at Pillar VC, a seed-stage venture firm in Boston co-founded by 41 CEOs, including the leaders of DraftKings, Ginkgo Bioworks, Wayfair and Tripadvisor. Pillar is focused on investing in deep tech and... View Details

Keywords: Finance

February 2008
Case

Moët Hennessy España

By: Tiziana Casciaro, Vincent Dessain and Elena Corsi

Since being appointed CEO of Moët Hennessy España (MHE), the Spanish subsidiary of the wine & spirits business of Louis Vuitton Moet Hennessy (LVMH), the world's leading luxury products group, Ramiro Otano had overseen a spectacularly successful run at the company by... View Details

Keywords: Interpersonal Communication; Growth and Development Strategy; Management Practices and Processes; Organizational Culture; Performance Effectiveness; Groups and Teams; Food and Beverage Industry; Spain

August 2006 (Revised September 2008)
Case

Duane Morris: Balancing Growth and Culture at a Law Firm

By: Boris Groysberg and Robin Abrahams

After nearly 100 years as a mid-size regional law firm, Duane Morris entered a period of spectacular growth led by CEO Sheldon Bonovitz. Originally founded by Quakers, the firm had a distinct organizational culture featuring a number of unique or unusual business... View Details

Keywords: Mergers and Acquisitions; Growth and Development Strategy; Management Practices and Processes; Organizational Culture; Competitive Advantage; San Francisco

1993
Book

British Multinational Banking 1830-1990

By: Geoffrey Jones

This book provides the first modern history of British multinational banking. It analyses their emergence, growth and performance from their origins in the 1830s until the present day. It is based on a wide range of confidential banking records, which are placed in the... View Details

Keywords: Banks and Banking; Multinational Firms and Management; Growth and Development; Information Management; Performance; Great Britain; United Kingdom

17 Dec 2019
Cold Call Podcast

Under Pressure, Oxxo Rethinks the Convenience Store

Keywords: Re: Tatiana Sandino; Retail

07 Jun 2004
Research & Ideas

The Competition of Countries

Countries, like companies, need development strategies to succeed in a world of growing globalization. Professor Richard H. K. Vietor is an expert on business regulation and the international political economy. Vietor has taught at... View Details

Keywords: by Cynthia Churchwell

November 2018 (Revised February 2019)
Teaching Plan

Gimlet Media: A Podcasting Startup

By: John Deighton and Leora Kornfeld

When digital distribution becomes an option for an analog industry, the effects on the incumbents can be devastating. Is podcasting the beginning of the end of radio? Can it do what streaming video did to television and websites did to print? Two former public radio... View Details

Keywords: Platforms And Ecosystems; Startup; Creative Industries; Digital Marketing; Podcasting; Business Startups; Media; Entertainment; Growth and Development Strategy; Digital Platforms; United States

December 2008 (Revised February 2017)
Case

Olam International

By: David E. Bell and Mary Shelman

In 20 years, Sunny Verghese had built Singapore-based Olam International from a small Nigerian export company into a $5 billion global leader in agricultural commodities with a core competence in Africa. Olam's growth had come by pursuing product and geographic... View Details

Keywords: Financial Crisis; Trade; Growth and Development Strategy; Supply Chain; Expansion; Agriculture and Agribusiness Industry; Africa; Singapore

August 2008 (Revised December 2009)
Case

Absolute Return for Kids

By: Herman B. Leonard, Marc J. Epstein and Melissa Tritter

Absolute Return for Kids [ARK] is a charity with strong financial support-what are the constraints on its growth and impact? ARK seeks to transform the lives of children who are victims of abuse, disability, illness, and poverty. As one of the 50 largest fundraising... View Details

Keywords: Growth and Development Strategy; Performance Capacity; Quality; Nonprofit Organizations; Expansion; South Africa; Europe; United Kingdom

December 2005 (Revised May 2009)
Case

C.R. Smith and the Birth of American Airlines

By: Anthony Mayo and Laura Gaie Singleton

Presents an overview of the path that C.R. Smith pursued to build American Airlines into one of the largest airlines in the world in the 20th century. Over the course of his 30-year tenure as president of American Airlines, Smith deployed a three-pronged... View Details

Keywords: Leadership Style; Growth and Development Strategy; Industry Growth; Operations; Air Transportation Industry; United States

August 2005 (Revised April 2006)
Case

Rambus Inc., 2005

By: David B. Yoffie

Rambus is grappling with the ever-changing dynamics of the DRAM/semiconductor industry. The company is actively defending its patent portfolio through litigation and exploring both partnerships and industry standards for keys to future profitability and growth. How can... View Details

Keywords: Competition; Partners and Partnerships; Lawsuits and Litigation; Growth and Development Strategy; Semiconductor Industry; United States

July 1994
Background Note

Retail Expansion Strategies

By: David E. Bell

Describes issues that should be considered by a retailer who is thinking of expanding the number of stores from one or two to many. View Details

Keywords: Growth and Development Strategy; Marketing Strategy; Cognition and Thinking; Expansion; Retail Industry

September 1994
Case

Otis Elevator Company: China Joint Venture (D)

By: Michael Y. Yoshino

Describes a set of challenges facing Otis Elevator's joint venture in China as it seeks to expand to other regions of the country. A rewritten version of an earlier case. View Details

Keywords: Joint Ventures; Expansion; Growth and Development Strategy; Business Strategy; Globalization; Construction Industry; Manufacturing Industry; China

February 2020 (Revised January 2024)
Case

Wellthy: The Economics of Caring

By: Brian L. Trelstad and Joseph B. Fuller

In 2014, Lindsay Jurist-Rosner (MBA ’09) founded Wellthy, a B2C business that coordinates care for working professionals seeking help to support loved ones with chronic diseases or aging parents. With personal experience as a young professional providing care for her... View Details

Keywords: B2B Vs. B2C; Future Of Work; Health; Social Entrepreneurship; Growth and Development Strategy; Health Industry; United States