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Show Results For
-
All HBS Web
(759)
- People (4)
- News (208)
- Research (442)
- Events (5)
- Multimedia (9)
- Faculty Publications (278)
- 01 Sep 2018
- News
The True Value of a Tweet
conclusion. What’s known about the value of Twitter in particular? SG: I think a lot of this is vanity, to be honest. In some ways it’s like the old celebrity endorsements that we saw in television advertising. How many people buy Hanes...
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Jen McFarland Flint
- 03 Mar 2003
- Research & Ideas
The Ingredients of a Deal Disaster
theme parks—was to ensure a steady flow of creative software for its global hardware businesses. Senior MCA management agreed to the acquisition, expecting the new, cash-rich Japanese parent to provide capital for acquiring more record companies, a View Details
- 04 Oct 2004
- What Do You Think?
Does Speed Trump Intellectual Property?
the advent of the fall television season, replete with new reality TV shows, producers are presenting us with an interesting case example of speed as a competitive strategy. One specific case in point is that of the Fox Network's recent...
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by James Heskett
- Fast Answer
Historical Research - India
Service (FBIS) FBIS is a United States government agency which translates the text of daily radio and television broadcasts, newspapers and periodicals, government statements, books, and other sources of unrestricted information...
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- Web
Judith Prior Lawrie Oral History - Business Education For Women At Harvard University | Harvard Business School
anything like that, of course. Then in the spring I was at a new little company in Cambridge called Tech Built, which had created a design for a partially fabricated house. And there was two-hour special about them; Ford Motor used to sponsor Sunday afternoon View Details
- 28 Apr 2014
- Research & Ideas
Football Stars Debate ‘The Social Capital of the Savvy Athlete’
Nobody understands the power of Twitter better than Seattle Seahawks cornerback Richard Sherman. In a now-infamous television interview in January after a National Football League playoff game, Sherman briefly ranted against rival Michael...
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- 10 Jun 2013
- Research & Ideas
How Numbers Talk to People
STORY Some quantitative analyses are like police procedural television programs; they attempt to solve a business problem with quantitative analysis. Some operational problem crops up, and data are used to confirm the nature of the issue...
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- 29 Sep 2008
- Research & Ideas
How Economics May Lead to Better Football Games
find, and woo, the best ones. Q: You and your colleagues studied the postseason matchups of college bowl games and their impact on television viewership. What were your key findings? A: Having a good match between teams is a big...
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- 22 Aug 2012
- Research & Ideas
Advertising: It’s Not ‘Mad Men’ Anymore
Fans of the television show Mad Men are well acquainted with the mystique of the advertising business, circa 1960s, where relationships were consummated over martinis and campaigns fashioned through the wizardry of creative director Don...
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- 01 Jun 1999
- News
Conference Brings Global Perspective to Cape Town
audio broadcasting technology to bring satellite radio to all corners of Africa. Koos Bekker, managing director of Naspers, a leading media and communications group in South Africa, discussed his firm's Internet and pay television...
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Susan Young
- 01 Feb 2002
- News
Redefining Success: Women & Work.
have successful careers, we wanted to have successful lives." In Denver, Judith G. Allen (MBA '83) also managed to parlay her career skills into a parttime consulting business after leaving the fulltime workforce. An executive in the cable View Details
- 24 Apr 2013
- Research & Ideas
Who Sets Your Benchmarks?
watched a lot of television and read popular magazines. I was influenced by the media, which regularly celebrated "winners." Just as they are today, the winners were usually described as those who had made a lot of money and...
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- 02 Oct 2000
- Research & Ideas
Networked Incubators: Hothouses of the New Economy
forge a marketing deal with Canal Plus, the leading pay television company in France. These examples highlight two critical characteristics of networked incubators. First, networking is institutionalized, meaning that the incubator has...
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- 24 Jul 2000
- Research & Ideas
Global Brands: Connecting With Consumers Across Boundaries
elsewhere." Going forward, he predicted, as the television screen and computer monitor converge into one "box," the banner ads that dominate the Web—but do little to engage the attention of consumers—will disappear. Another...
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by James E. Aisner
- 15 Mar 2021
- Blog Post
Be Unapologetically Yourself: Interview with Singer-Songwriter and Banking Strategist Andrea Mendoza
getting to know one of her classmates, Mendoza offered a fun fact about herself; she had made it to the finals of a televised singing competition. Mendoza shared this “off resume” fact not imagining it would be one her classmate would...
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- Profile
Jason A. Kilar
format television and film, and distribute it through a second window on the Internet. That was a very big deal in 2007 and continues to be a big deal. What we’re trying to do at Vessel is, in many ways, to look at the entirety of the...
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- Web
Digital Archival Resources - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School
School. An Analysis of the Possible Effects of Subscription Television on the Business World , 1957 Dirck Barhydt; Robert H. Clement; Robert P. Hauptfuhrer; Dan W. Lufkin; Chester K. Reichert, Jr.; Donald A. Roach; Bruno H.M.B. Roux de...
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- Web
Digital Archival Resources - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School
School. An Analysis of the Possible Effects of Subscription Television on the Business World , 1957 Dirck Barhydt; Robert H. Clement; Robert P. Hauptfuhrer; Dan W. Lufkin; Chester K. Reichert, Jr.; Donald A. Roach; Bruno H.M.B. Roux de...
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- 01 Feb 2000
- News
The Future Is Now: 21st-Century Business Pondered at HBS Forum
the worlds of technology and e-commerce gathered for the daylong "CEO Millennium Forum," an event jointly sponsored by HBS, Microsoft, Forrester Research, and the Wall Street Journal. The forum was also the subject of an hourlong View Details
- 01 Dec 2000
- News
Vivek Ranadivé
strongest attributes. "In some ways the case method explains why Survivor was such a popular television show," he laughs. "You throw a bunch of people into one classroom and see who shines. I wanted to learn more about people and human...
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