Publications

February 2021 (Revised June 2021)
Case

Brainlab: Imaging a MedTech Future

By: Regina E. Herzlinger, Gregory P. Licholai and Federica Gabrieli

Can Brainlab, a privately held firm, compete with giants like Medtronic and Amazon in delivering the Digital Operating Room of the future? The CEO is pondering solutions for secure exchange of medical information, pricing a new robotic imaging device, and reorganizing... View Details

30 Jan 2017
Working Paper Summaries

The Environmental Legacies of The North Face's Doug Tompkins and Patagonia's Yvon Chouinard

Keywords: by Geoffrey Jones and Ben Gettinger; Apparel & Accessories; Retail

14 Nov 2017
First Look

New Research and Ideas: November 14, 2017

within the context of the device approval process. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53492 Lessons Unlearned? Corporate Debt in Emerging Markets By: Alfaro, Laura, Gonzalo Asis, Anusha Chari, and Ugo Panizza... View Details

Keywords: Carmen Nobel

01 Feb 2012
What Do You Think?

Is Support for Small Business Misplaced?

share of jobs provided by small businesses. Again, this is due in part to the lower productivity of such jobs. They conclude, as have some others, that a better strategy for job creation would be to attract large multinational View Details

Keywords: by James Heskett

20 May 2014
First Look

First Look: May 20

Corporate and Integrated Reporting: A Functional Perspective By: Eccles, Robert G., and George Serafeim Abstract—In this paper, we present the two primary functions of corporate reporting (information and... View Details

Keywords: Sean Silverthorne

November 1996 (Revised December 1996)
Case

SAP America

By: David A. Garvin and Artemis March

SAP America has grown at an explosive rate. This case describes the company's strategy, organization, and culture, with special attention to its approach to partnering and its sales and consulting process, which have been instrumental in allowing growth to proceed. Now... View Details

Keywords: Business Growth and Maturation; Change Management; Entrepreneurship; Growth Management; Demand and Consumers; Organizational Culture; Alliances; Competitive Strategy; Corporate Strategy; United States

Find at Harvard

19 Jan 2016
First Look

January 19, 2016

reasons—and revisits the associated implications for investing and corporate finance, examining asset allocation, high leverage in financial firms, low leverage in industrial firms, private equity, venture capital, and bank capital... View Details

Keywords: Sean Silverthorne

February 2000 (Revised April 2001)
Case

CNET 2000

By: Thomas R. Eisenmann and Pauline M Fischer

CNET's managers explain the strategic analysis that led to their decision to increase their annual marketing budget from $1 million to $100 million. CNET is an online information intermediary that helps consumers make purchase decisions about PC hardware and software,... View Details

Keywords: Entrepreneurship; Corporate Strategy; Budgets and Budgeting; Financial Strategy; Decisions; Growth and Development; Customer Focus and Relationships; Business Divisions; Marketing Strategy; Distribution Channels; Consumer Behavior; Online Technology; Information Technology Industry

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January 2008 (Revised March 2011)
Case

Henry J. Kaiser and the Art of the Possible

By: Anthony J. Mayo, Mark Benson and David Chen

From his humble beginnings as a local salesman in New York, Henry J. Kaiser rose to become one of the leading industrialists of 20th century America. Though he had no technical engineering training, Kaiser mastered the management and execution of plans for several... View Details

Keywords: History; Mission and Purpose; Transition; Management Practices and Processes; Construction; Corporate Entrepreneurship; Leadership Style; Business History; Business Growth and Maturation; Civil Society or Community; Business Strategy; Planning; Construction Industry; Shipping Industry; United States

January 2008 (Revised May 2008)
Case

Cape Wind: Offshore Wind Energy in the USA

By: Richard Vietor

Cape Wind is an extreme example of NIMBY--not in my backyard syndrome. This is the first offshore wind project planned for the United States, in Nantucket Sound, just south of Cape Cod, Massachusetts. Initially proposed six years ago, in 2001, the wind farm would be... View Details

Keywords: Renewable Energy; Corporate Entrepreneurship; Business Startups; Projects; Government and Politics; Environmental Sustainability; Business and Community Relations; Public Opinion; Power and Influence; Energy Industry; Massachusetts

07 Nov 2017
First Look

New Research and Ideas: November 7, 2017

adding new settings to explore established core debates. The discipline of business history evolved around the corporate strategies and structures of developed economies. The growing literature on the business history of emerging markets... View Details

Keywords: Carmen Nobel

January 2000 (Revised April 2000)
Case

StarMedia: Launching a Latin American Revolution

By: Thomas R. Eisenmann and Jon K Rust

By the fall of 1999, StarMedia had sprinted to a sizable lead in the race to acquire Latin American Internet users. Its pan-regional, horizontal portal was the first to target Spanish- and Portuguese-language speakers on the Internet, registering 1.2 billion page views... View Details

Keywords: Private Ownership; History; Risk Management; Business Cycles; Corporate Entrepreneurship; Infrastructure; Media; Emerging Markets; Cross-Cultural and Cross-Border Issues; Web; Information Technology Industry; Web Services Industry

March 2008 (Revised January 2010)
Background Note

Note on Accountability in the U.S. Health Care System

By: Regina E. Herzlinger and Michael Millenson

This note explains how health care providers, health insurers, and consumers are held accountable for their performance and the entrepreneurial opportunities thus created. View Details

Keywords: Entrepreneurship; Ethics; Insurance; Corporate Accountability; Health Care and Treatment; Demand and Consumers; Health Industry; United States

03 Mar 2015
First Look

First Look: March 3

Entrepreneurial Beacons: The Yale Endowment, Run-ups, and the Growth of Venture Capital By: McDonald, Rory, Y. Sekou Bermiss, Benjamin J. Hallen, and Emily Cox Pahnke Abstract—This paper investigates the social context of entrepreneurship... View Details

Keywords: Sean Silverthorne

October 2020 (Revised November 2023)
Case

COVID-19 Testing at Everlywell

By: Jeffrey J. Bussgang and Olivia Hull

In March 2020, as COVID-19 spreads rapidly across the U.S., Everlywell founder Julia Cheek considers how to respond as a small start-up specializing in at-home lab testing. After making dramatic budget cuts, she decides to pivot the organization to address the... View Details

28 Apr 2009
First Look

First Look: April 28, 2009

Earnings Management, Corporate Tax Shelters, and Book-Tax Alignment Authors:Mihir Desai and Dhammika Dharmapala Publication:National Tax Journal (forthcoming) Abstract This paper reviews recent evidence analyzing the link between earnings... View Details

Keywords: Martha Lagace

01 Nov 2024
In Practice

Layoffs Surging in a Strong Economy? Advice for Navigating Uncertain Times

layoffs lead to mistakes that undermine companies’ corporate goals. Doing a layoff for the right reason is not just smart strategically, it’s smart organizationally, since employees are more likely to stay engaged and work through the... View Details

Keywords: by Rachel Layne; Technology; Information Technology

March 2021 (Revised August 2024)
Case

Hotwire.com: Navigating Through Turbulence

By: Jeffrey F. Rayport, Manny de Zarraga and Eric Levine

On September 10, 2001, after speaking at an industry conference at New York’s World Trade Center, Hotwire co-founder Spencer Rascoff boarded a flight from Newark to San Francisco. After returning home, Rascoff awoke the next morning to a phone call informing him that... View Details

Keywords: September 11; Corporate Entrepreneurship; Business Growth and Maturation; Disruption; Decisions; Job Cuts and Outsourcing; Growth Management; Digital Platforms; Problems and Challenges; Risk and Uncertainty; Expansion; Internet and the Web; Leading Change; Leadership Style; Air Transportation Industry; Tourism Industry; San Francisco

March 2022 (Revised January 2023)
Case

Clara Wu Tsai and Brooklyn Loan Innovation

By: Archie L. Jones, Jeffrey J. Bussgang and Henry McGee

Philanthropist Clara Wu Tsai is committed to racial equity and investing in Brooklyn-based minority business owners. In the wake of the George Floyd murder, she decides to create a new initiative called the Social Justice Fund and commit an initial $50 million over 10... View Details

Keywords: Minority-owned Businesses; Racial Equity; Entrepreneurship; Race; Values and Beliefs; Small Business; Partners and Partnerships; Social Issues; Investment; Corporate Social Responsibility and Impact; Decision Making; Brooklyn