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All HBS Web
(1,324)
- People (4)
- News (270)
- Research (837)
- Multimedia (3)
- Faculty Publications (514)
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- 15 Oct 2008
- First Look
First Look: October 15, 2008
competition can impede the reputational mechanism. Download the paper: http://www.hbs.edu/research/pdf/09-051.pdf Scale without Mass: Business Process Replication and Industry Dynamics Authors:Erik Brynjolfsson, Andrew McAfee, Michael Sorell, and Feng Zhu Abstract In...
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Martha Lagace
- 15 Aug 2005
- HBS Case
Classic Cases Live On at HBS
concept. Built with authentic interiors and fixtures imported from Japan, the restaurants featured a working chef at every table, flamboyantly preparing and grilling familiar American foods such as shrimp, beef, and chicken ("No...
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by Garry Emmons
- 28 Aug 2017
- Research & Ideas
Should Industry Competitors Cooperate More to Solve World Problems?
escalating production of beef, soy, and timber, focusing initially on South America. The two organizations support global institutional investors pressing food and timber companies to eliminate deforestation...
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- November 2010
- Article
Capitalizing on the Underdog Effect
By: Anat Keinan, Neeru Paharia and Jill Avery
This article presents the results of a study that investigated the use of the underdog effect in marketing. The idea of triumphing over disadvantages by impassioned determination is said to be a powerfully positive image, which can lead consumers to choose a brand over...
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Keywords:
Marketing;
Brand Management;
Brands;
Brand Positioning;
Competitive Positioning;
Competition;
Brands and Branding;
Advertising Campaigns;
Marketing Communications;
Marketing Strategy;
Consumer Products Industry;
Consumer Products Industry;
Consumer Products Industry;
Consumer Products Industry;
Consumer Products Industry;
Consumer Products Industry
Keinan, Anat, Neeru Paharia, and Jill Avery. "Capitalizing on the Underdog Effect." Harvard Business Review 88, no. 11 (November 2010): 32.
- 24 Jun 2014
- First Look
First Look: June 24
terms shape the impact of economic shocks on trade. Analysis of transaction-level data from a U.S.-based exporter of frozen and refrigerated food products, primarily poultry, reveals broad patterns about the use of alternative financing...
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Sean Silverthorne
- 01 Nov 2011
- First Look
First Look: Nov. 1
growing concern that such regulation may simply shift production to unregulated regions, potentially increasing overall carbon emissions in the process. Carbon tariffs have emerged as a possible mechanism to address this concern by...
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Sean Silverthorne
- November 1992 (Revised August 2001)
- Case
Eskimo Pie Corporation
In early 1991, Reynolds Metals, the makers of aluminum products, decided to sell its holding of Eskimo Pie, a marketer of branded frozen novelties. Reynolds had an offer from Nestle to acquire Eskimo Pie. However, Reynolds decided instead to make an initial public...
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Keywords:
Initial Public Offering;
Decisions;
Mergers and Acquisitions;
Performance Productivity;
Leadership;
Corporate Entrepreneurship;
Expansion;
Ownership;
Food and Beverage Industry;
Food and Beverage Industry
Ruback, Richard S. "Eskimo Pie Corporation." Harvard Business School Case 293-084, November 1992. (Revised August 2001.)
- 01 May 2018
- First Look
First Look at New Research and Ideas, May 1, 2018
find turnover increases for the most productive workers. We detect limited effort responses and find no evidence of different effects based on workers’ expectations of fairness or future promotion. The findings suggest that adjustment...
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Sean Silverthorne
- August 2021
- Supplement
Danone S.A.: Becoming a Mission-Driven Company (C)
By: Benjamin C. Esty and Emilie Billaud
Describes the events that took place in the first year after Danone became France’s first “entreprise à mission” (mission-driven company).
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Keywords:
Business and Stakeholder Relations;
Corporate Governance;
Leadership;
Corporate Social Responsibility and Impact;
Mission and Purpose;
Environmental Sustainability;
Goals and Objectives;
Consumer Products Industry;
Food and Beverage Industry;
France;
Europe
Esty, Benjamin C., and Emilie Billaud. "Danone S.A.: Becoming a Mission-Driven Company (C)." Harvard Business School Supplement 722-356, August 2021.
- August 2021
- Supplement
Danone S.A.: Becoming a Mission-Driven Company (B)
By: Benjamin C. Esty and Emilie Billaud
Describes the events that took place in the first six months after Danone became France’s first “entreprise à mission” (mission-driven company).
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Keywords:
Business and Stakeholder Relations;
Corporate Governance;
Leadership;
Corporate Social Responsibility and Impact;
Mission and Purpose;
Environmental Sustainability;
Goals and Objectives;
Consumer Products Industry;
Food and Beverage Industry;
France;
Europe
Esty, Benjamin C., and Emilie Billaud. "Danone S.A.: Becoming a Mission-Driven Company (B)." Harvard Business School Supplement 722-355, August 2021.
- June 2021
- Teaching Note
Wolfgang Puck: Setting the Table for the Future
By: Boris Groysberg and Robin Abrahams
Teaching Note for HBS Case No. 419-001.
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- June 2020
- Teaching Note
Global Brand Management of Anheuser Busch InBev's Budweiser
By: Jill Avery
Brian Perkins, chief architect of the $6 billion Budweiser brand, was excited about 2018, in which the company would launch Budweiser into several new markets in Africa and Latin America. He was feeling the pressure to finalize a global brand strategy that would define...
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- November 2008
- Teaching Note
Royal DSM N.V.: Information Technology Enabling Business Transformation (TN)
By: Lynda M. Applegate and Deborah Soule
Teaching Note for [807167].
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- February 2004 (Revised April 2004)
- Case
Great Atlantic & Pacific Tea Company, Inc., The
By: David F. Hawkins and Jacob Cohen
Analysts believe bankruptcy is a distinct possibility for A&P in the future. The company believes otherwise.
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Keywords:
Forecasting and Prediction;
Insolvency and Bankruptcy;
Consumer Products Industry;
Consumer Products Industry
Hawkins, David F., and Jacob Cohen. "Great Atlantic & Pacific Tea Company, Inc., The." Harvard Business School Case 104-070, February 2004. (Revised April 2004.)
- March 1996 (Revised November 1997)
- Case
Dewar's (A): Brand Repositioning in the 1990's
By: Alvin J. Silk and Lisa Klein Pearo
Dewar's, a major brand of Scotch whisky, produced by United Distillers of the U.K., and the U.S. leader in the Scotch category with a 15% market share, faced a declining market among traditional consumers of distilled spirits. Given the growing societal, legal, and...
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Keywords:
Advertising;
Customers;
Brands and Branding;
Marketing Strategy;
Market Participation;
Strategic Planning;
Opportunities;
Consumer Products Industry;
Consumer Products Industry;
United Kingdom;
United States
Silk, Alvin J., and Lisa Klein Pearo. "Dewar's (A): Brand Repositioning in the 1990's." Harvard Business School Case 596-076, March 1996. (Revised November 1997.)
- January 1987 (Revised March 1989)
- Background Note
Note on the U.S. Soft Drink Industry in 1986
Demonstrates how knowing the "money mechanics" of the business is essential in developing a successful strategy among industry participants. Deals with the structural attractiveness of the industry from the concentrate producer and bottler perspectives and examines the...
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Keywords:
Competitive Strategy;
Consumer Products Industry;
Consumer Products Industry;
United States
Pearson, Andrall E. "Note on the U.S. Soft Drink Industry in 1986." Harvard Business School Background Note 387-107, January 1987. (Revised March 1989.)
- 21 Jul 2015
- First Look
First Look: July 21, 2015
driver of macroeconomic fluctuations. We first exposit that in the presence of Cobb-Douglas production functions and consumer preferences there is a specific pattern of economic transmission whereby demand-side shocks propagate upstream...
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Sean Silverthorne
- 30 Jan 2006
- HBS Case
The Case of the Mystery Writer’s Brand
perspective. "I'd never actually heard a product speak," he recalls. "It was like listening to a can of Coca-Cola explain how it would like to be marketed." That initial encounter inspired Deighton to write...
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- 16 May 2017
- First Look
First Look at New Ideas and Research, May 16
mathematics. Yet they often struggle to fit the profiles sought by employers. A growing number of companies, including SAP, Hewlett Packard Enterprise, and Microsoft, have reformed their HR processes in order to access neurodiverse talent—and are seeing View Details
Keywords:
Re: Multiple Faculty
- 17 Jan 2017
- Research & Ideas
Can China Maintain Its Economic Power?
economic experiments and progress on infrastructure and food security once they put the Cultural Revolution behind them. Postwar Japan had begun to rise in the 1960s. The four Asian tigers [Hong Kong, Singapore, South Korea, Taiwan] got...
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by Deborah Blagg