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- All HBS Web (942)
- Faculty Publications (176)
- 17 Apr 2012
- First Look
First Look: April 17
asymmetry in message strength in turn permits cutoff equilibria, where players take action after receiving a minimum number of confirmations. Good Morning Creativity: Task Reactivation During Sleep Enhances Beneficial Effect of Sleep on View Details
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Carmen Nobel
- 01 Jun 2017
- News
Case Study: Something New
Anomalie offers brides a new way to buy a wedding dress—custom designed, online, and at a reasonable price. That makes the company, well, an anomaly in the $55 billion United States wedding industry, which is well known for its opaque labeling and pricing. “When you...
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April White
- 30 May 2019
- What Do You Think?
Is There a Distinctive West Coast Style of Management?
believe that there exists a much stronger creative and entrepreneurial drive in the West and the Northwest than on the East Coast A culture of creative risk-taking exists on the West Coast more so than on...
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- 01 Dec 2018
- News
Alumni and Faculty Books for December 2018
manage my team? What is constantly changing in the environment? And how can I have a greater impact? Unlocking Creativity by Michael Roberto (MBA 1995; DBA 2000) Wiley Roberto explores the creative process...
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- 18 Nov 2013
- News
Diving into the 'Shark Tank'
products and teams, and then we finally got an airdate. A lot of hard work goes into appearing on the show. There are many cuts along the way, and lots of uncertainty. What was the TV experience like? I was nervous. In the hours before...
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- 13 Nov 2000
- Research & Ideas
Managing to Learn: How Companies Can Turn Knowledge into Action
Bean, for instance, is a company that has excelled at learning through customer intelligence. The outdoor products retailer has gained success not only by accumulating information in a thorough way but by interpreting it with great View Details
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by Laurie Joan Aron
- 10 Nov 2014
- HBS Case
How Restaurants in Lima and Copenhagen Became Best in the World
Great chefs, like great artists, go far beyond their materials (in this case, food) to provoke an experience that fulfills their creative vision. Unlike artists, however, they are running a business that requires putting diners in the...
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- 27 Feb 2007
- First Look
First Look: February 27, 2007
dearly for the intangible aspects of the product, which the firm works very hard to keep integrated with the physical product. Deals with a range of issues confronting creative economy companies, such as how to produce View Details
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Martha Lagace
- 01 Sep 2012
- News
On a Sound Track
Skullcandy products are currently distributed in over 70 countries, a number that expands every month. So a major challenge for us is how to establish our brand in each local market. Good brands are globally consistent, but they’re...
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- 15 Oct 2001
- Research & Ideas
Rethinking E-Leadership
era are especially in need of this kind of updating. 1. Forgo stewardship for entrepreneurship. A steward, writes Robert Hargrove, co-CEO of Masterful Coaching, based in Brookline, Mass., in E-Leader, is someone who conserves the existing business. An entrepreneur...
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by Melissa Raffoni
- 26 Sep 2017
- Blog Post
A Summer Internship with the International Rescue Committee
insights that would drive our next phase, ideation. In this 2-week period, we assembled experts from within the organization as well as beyond to brainstorm how we might address the problems that we had identified in our primary research, allowing ourselves to think as...
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- 20 Nov 2017
- Blog Post
A Summer Internship with the International Rescue Committee
insights that would drive our next phase, ideation. In this 2-week period, we assembled experts from within the organization as well as beyond to brainstorm how we might address the problems that we had identified in our primary research, allowing ourselves to think as...
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Nonprofit / Government
- 13 Jan 2009
- First Look
First Look: January 13, 2009
most productive sites prefer to pay CPC, while advertisers with lower quality sites prefer to pay CPA—a result that may be viewed as counterintuitive since low quality sites cannot proudly tout their conversion rates. This result holds...
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Martha Lagace
- 04 Jul 2005
- Research & Ideas
Should You Outsource Your Marketing?
turning to marketing partners. Harvard Business School professors Gail J. McGovern and John Quelch documented the trend in an article in the March issue of Harvard Business Review. One reason behind the move? While company marketing departments have plenty of talented...
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by Poping Lin
- 01 Dec 2015
- News
How Do I Get Your Job?
student-run Entertainment & Media Club, worked as an assistant to John Davis (MBA 1981) of Davis Entertainment and at Creative Artists Agency before coming to HBS. MB: What sparked your interest in the film industry? ED: I loved movies...
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- 01 Sep 2010
- News
Alumni Books
why the MBA Oath is necessary and shows how it can be applied in the real world. Making Ideas Happen: Overcoming the Obstacles between Vision and Reality by Scott Belsky (MBA ’08) (Portfolio) After interviewing hundreds of especially View Details
- 01 Sep 2012
- News
Curb Your Smartphone Habit
what happens behind the scenes, such as better work processes, internal communication, collaboration, and renewed creativity that fuels innovative problem-solving. A key reason why BCG or any company would be interested in this research...
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- 06 Jul 2015
- News
Lights! Camera... Market!
our marketing program was very much in line with what we do in product development.” The plan, then, became to look at how Terra could best support the making of the film, without interfering with the View Details
- 06 Jun 2024
- Blog Post
Revolutionizing Wellness: Kate Twist (MBA 2008) Shapes the Future of Consumer Health Brands
as Manager, Clinique Global Marketing, rising quickly to a Director role. “Joining the Clinique brand at Estee Lauder allowed me to get more classic brand management training in a big corporation. Developing new skincare products and...
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- 01 May 2009
- What Do You Think?
Do Innovation and Entrepreneurship Have to Be Incompatible with Organization Size?
(centered) around rapid iteration and customer insight." One way to address the challenge, according to Jeffrey Vetter, is to "separate out forward thinking groups from the day to day business." Dave Schnedler suggested hiring the best View Details
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by Jim Heskett