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Show Results For
-
All HBS Web
(12,354)
- People (20)
- News (1,649)
- Research (9,110)
- Events (24)
- Multimedia (52)
- Faculty Publications (7,519)
- November 1998 (Revised June 2001)
- Case
Global Beer
Two young American entrepreneurs working in Japan have rapidly established an importing business to take advantage of new regulations permitting microbrewers and brewpubs. Options for further growth include an international brewpub franchise, alliances with Japanese...
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Keywords:
Trade;
Problems and Challenges;
Business Startups;
Globalized Markets and Industries;
Food and Beverage Industry;
Japan;
United States
Arnold, David J., and Ardon B. Hirschfeld. "Global Beer." Harvard Business School Case 599-063, November 1998. (Revised June 2001.)
- October 2007
- Case
Colgate Max Fresh: Global Brand Roll-Out
By: John A. Quelch
In February 2005, Nigel Burton, in his third year as president of global oral care at Colgate-Palmolive Company (CP), had every reason to feel optimistic. Worldwide market shares were strong and Colgate Max Fresh (CMF), a new toothpaste that had helped drive Colgate to...
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Keywords:
Marketing Strategy;
Product Launch;
Global Strategy;
Brands and Branding;
Consumer Products Industry;
Consumer Products Industry;
China;
Mexico
Quelch, John A., and Jacquie Labatt-Randle. "Colgate Max Fresh: Global Brand Roll-Out." Harvard Business School Case 508-009, October 2007.
- October 2012 (Revised August 2013)
- Case
Global Unichip Corporation (A)
By: Willy Shih and Chen-Fu Chien
Global Unichip Corporation (GUC) is a design services company that acts as a front-end to TSMC, the world's largest semiconductor foundry. In so doing, it masked the complexity of the latest process technologies, and reduced the entry barriers for small firms to...
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Keywords:
Abstraction;
Value-network;
Entry Barriers;
Intermediaries;
Dis-intermediation;
Aggregator;
Vertical Specialization;
Technology Adoption;
Digital Platforms;
Competitive Strategy;
Corporate Strategy;
Horizontal Integration;
Vertical Integration;
Technological Innovation;
Innovation Strategy;
Innovation and Management;
Industry Structures;
Information Infrastructure;
Complexity;
Information Technology;
Semiconductor Industry;
Semiconductor Industry;
Semiconductor Industry;
Taiwan
Shih, Willy, and Chen-Fu Chien. "Global Unichip Corporation (A)." Harvard Business School Case 613-048, October 2012. (Revised August 2013.)
- October 2019 (Revised December 2019)
- Case
La Roche-Posay: Growing L'Oreal's Active Cosmetics Brand
By: Jill Avery, Vincent Dessain and Mette Fuglsang Hjortshoej
As 2018 neared its end, Laetitia Toupet, international general manager of L’Oréal’s La Roche-Posay brand reflected on the brand’s achievements over the past year. At €1 billion in revenue, La Roche-Posay had recently become the number one dermocosmetics brand in the...
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Keywords:
Branding;
Brand Management;
Consumer Products;
Brand Positioning;
Target Market;
Global Brands;
Global Marketing;
Marketing;
Marketing Strategy;
Brands and Branding;
Globalized Firms and Management;
Consumer Products Industry;
Consumer Products Industry;
Consumer Products Industry;
France;
Europe;
Brazil;
China;
Asia;
South America;
United States;
North America
Avery, Jill, Vincent Dessain, and Mette Fuglsang Hjortshoej. "La Roche-Posay: Growing L'Oreal's Active Cosmetics Brand." Harvard Business School Case 520-035, October 2019. (Revised December 2019.)
- 15 Nov 2016
- News
China IFC: Global Access, Global Perspective
William C. Kirby, the Spangler Family Professor of Business Administration, developed the course to introduce students to a cross section of Chinese industry and commerce while also providing a deeper dive...
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- 20 Sep 2021
- Blog Post
Taking Your Shot in the Sports Industry with Adam Laitsas (MBA 2016), SVP, Head of Marketing for Madison Square Garden Sports Corp.
known in the sports industry and he was named to Portland Business Journal’s 40 Under 40 in 2020 as a next executive to watch. The role at MSG overseeing marketing for the...
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- February 2024
- Case
Does “Matter” Matter? Amazon and Open Standards in the Smart Home Industry
By: Frank Nagle
In early 2023, the smart home industry stood at a pivotal juncture. The recent launch of “Matter” version 1.0, an ambitious interoperability standard developed by the Connectivity Standards Alliance (CSA), promised to unify a fragmented market plagued by incompatible...
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Nagle, Frank. "Does “Matter” Matter? Amazon and Open Standards in the Smart Home Industry." Harvard Business School Case 724-431, February 2024.
- January 2008 (Revised November 2009)
- Case
Linear Air: Creating the Air Taxi Industry
Linear Air is an air taxi start-up established to take advantage of the emergence of Very Light Jets, which incorporate new technology that cuts jet operating costs by about 40%. Air taxis could make use of the 5400 smaller regional airports throughout the US,...
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Keywords:
Business Model;
Business Startups;
Entrepreneurship;
Disruptive Innovation;
Product Launch;
Industry Structures;
Competition;
Air Transportation Industry
Tripsas, Mary, Davin Chow, Adam Prewett, and Kevin Yttre. "Linear Air: Creating the Air Taxi Industry." Harvard Business School Case 808-107, January 2008. (Revised November 2009.)
- July 2011 (Revised September 2012)
- Case
Industrial Metrology: Getting In-Line? (A)
By: Willy Shih
Metrology plays a key role in the manufacture of mechanical components. Traditionally it is used extensively in a pre-process stage where a manufacturer does process planning, design, and ramp-up, and in post-process off-line inspection to establish proof of quality....
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Keywords:
Transformation;
Machinery and Machining;
Measurement and Metrics;
Product Design;
Planning;
Quality;
Opportunities;
Competitive Strategy;
Diversification;
Segmentation;
Technology Adoption;
Theory;
Manufacturing Industry
Shih, Willy. "Industrial Metrology: Getting In-Line? (A)." Harvard Business School Case 612-004, July 2011. (Revised September 2012.)
- April 29, 1985
- Article
Attacking an Industry Leader
By: M. E. Porter
Porter, M. E. "Attacking an Industry Leader." Fortune (April 29, 1985).
- 18 Oct 2017
- Research & Ideas
How Economic Clusters Drive Globalization
around long before they had a name, showing up in the development of colonial-era industries and earlier. In her working paper A Historical Approach to Clustering in Emerging Economies, Giacomin takes...
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- October 2005 (Revised August 2006)
- Case
Haier: Taking a Chinese Company Global
By: Krishna G. Palepu, Tarun Khanna and Ingrid Vargas
In 2005, Haier, China's leading appliance manufacturer, had over $12 billion in worldwide sales and was the third-ranked global appliance brand behind Whirlpool and GE. Describes Haier's rise from a defunct refrigerator factory in China's Qingdao province to an...
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Keywords:
Global Strategy;
Brands and Branding;
Manufacturing Industry;
Manufacturing Industry;
China
Palepu, Krishna G., Tarun Khanna, and Ingrid Vargas. "Haier: Taking a Chinese Company Global." Harvard Business School Case 706-401, October 2005. (Revised August 2006.)
- December 2003 (Revised October 2006)
- Case
Globalizing the Cost of Capital and Capital Budgeting at AES
By: Mihir A. Desai and Douglas Kurt Schillinger
With electricity generating businesses around the world, AES Corp. is seeking a methodology for calculating the cost of capital for its various businesses and potential projects. In the past, AES used the same cost of capital for all of its capital budgeting, but the...
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Keywords:
International Finance;
Risk Management;
Globalized Firms and Management;
Cost of Capital;
Valuation;
Emerging Markets;
Foreign Direct Investment;
Capital Budgeting;
Energy Industry;
South America
Desai, Mihir A., and Douglas Kurt Schillinger. "Globalizing the Cost of Capital and Capital Budgeting at AES." Harvard Business School Case 204-109, December 2003. (Revised October 2006.)
- Fast Answer
Entrepreneurial Marketing
Highlights from Baker Library resources helpful for marketing & sales planning and applications for early stage ventures. Below are some suggested resources for your EM project. Get 1/1 help...
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- July 2006 (Revised March 2010)
- Case
Symantec vs. McAfee: Competing in the Consumer Anti-virus Industry
By: Ramon Casadesus-Masanell and Jordan Mitchell
Symantec and McAfee hold 53.6% and 18.8% respectively, of the anti-virus software market as of 2006. While the market is concentrated with five firms controlling over 90%, Microsoft is on the eve of releasing a consumer security subscription packed called OneCare Live....
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Keywords:
Business Model;
Market Entry and Exit;
Competitive Strategy;
Software;
Information Technology Industry
Casadesus-Masanell, Ramon, and Jordan Mitchell. "Symantec vs. McAfee: Competing in the Consumer Anti-virus Industry." Harvard Business School Case 707-413, July 2006. (Revised March 2010.)
- March 2016
- Article
Where in the World are the Workers? Cultural Underrepresentation in I-O Research
By: Christopher G. Myers
Few would dispute that the nature of work, and the workers who perform it, has evolved considerably in the 70 years since the founding of the Society for Industrial and Organizational Psychology (SIOP) as the American Psychological Association's (APA's) Division 14,...
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Myers, Christopher G. "Where in the World are the Workers? Cultural Underrepresentation in I-O Research." Industrial and Organizational Psychology: Perspectives on Science and Practice 9, no. 1 (March 2016): 144–152.
- 2014
- Book
Empire of Cotton: A Global History
By: Sven Beckert
The epic story of the rise and fall of the empire of cotton, its centrality to the world economy, and its making and remaking of global capitalism.
Cotton is so ubiquitous as to be almost invisible, yet understanding its history is key to understanding the origins...
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Keywords:
Economic Systems;
Plant-Based Agribusiness;
Globalized Markets and Industries;
Society;
Manufacturing Industry;
Agriculture and Agribusiness Industry
Beckert, Sven. Empire of Cotton: A Global History. New York: Alfred A. Knopf, 2014.
- 2019
- Report
U.S. Nuclear Energy Leadership: Innovation and the Strategic Global Challenge
Throughout 2018, the Atlantic Council Global Energy Center convened a “Task Force on US Nuclear Energy Leadership,” which comprised civilian and military experts in foreign policy, defense, and nuclear energy. Senators Mike Crapo (R-ID) and Sheldon Whitehouse (D-RI)...
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Keywords:
Nuclear Energy;
Environment;
Energy Sources;
Energy;
Energy Generation;
Energy Conservation;
Energy Policy;
Global Range;
Energy Industry
"U.S. Nuclear Energy Leadership: Innovation and the Strategic Global Challenge." Report, Atlantic Council, 2019.
- 16 Jul 2020
- Research & Ideas
Restaurant Revolution: How the Industry Is Fighting to Stay Alive
that’s going to be impossible.” E Pluribus Unum As a result of their shared challenges, restaurateurs are banding together to educate officials about the unique aspects of their industry that make it difficult to survive a View Details
- autumn 1986
- Article
Top Management Teams and Corporate Success in an Emerging Industry
By: Michael Tushman and B. Virany
Tushman, Michael, and B. Virany. "Top Management Teams and Corporate Success in an Emerging Industry." Journal of Business Venturing 1, no. 3 (autumn 1986): 261–274.