Publications

Web

Distinctive Value Chain - Institute For Strategy And Competitiveness

HBS ISC Strategy Strategy Strategy Explained Business Strategy Creating a Successful Strategy Corporate Strategy The Role of Leaders Related Topics Creating a Successful St... Creating a Successful Strategy Unique Value Proposition... View Details

March 2024 (Revised April 2024)
Case

Coursera's Foray into GenAI

By: Suraj Srinivasan, Michael Parzen and Radhika Kak

In early 2023, Maggioncalda, CEO of US EdTech firm Coursera, launched Project Genesis to develop a strategy for incorporating GenAI capabilities into the firm's offerings, asking his teams to focus on value to the firm and cost of implementation. The team identified... View Details

Keywords: Business Model; AI and Machine Learning; Brands and Branding; Business Strategy; Competitive Advantage; Technological Innovation; Education Industry; Technology Industry; United States

19 Aug 2009
Working Paper Summaries

Optimal Taxation in Theory and Practice

Keywords: by N. Gregory Mankiw, Matthew Weinzierl & Danny Yagan

Profile

Pam Chan

Southeast Asia to gather input, and worked on a five-year innovation map for laundry detergent. But after three years with P&G, "I got interested in tech – it was an area that would still be relevant in the next few years. So I... View Details

Keywords: CPG; Tech

Research Summary

Financial Incentives

My research examines how the performance effects of internal governance and the design of compensation vary by managerial position. For example, I document links between innovation and stock options for corporate R&D heads;... View Details

Web

Course Overview - Institute For Strategy And Competitiveness

some adjustments based on the actual mix of participants and their circumstances: Defining a strategic direction - setting appropriate corporate goals - defining the appropriate portfolio View Details

January 2023 (Revised June 2024)
Case

Elon Musk at Tesla

By: George Serafeim and Amram Migdal

This case gives an overview of Elon Musk’s career arc through the lens of the 2003 founding of Tesla and its growth through 2022. Background information is included on Tesla’s unique strategic decisions, its operational and reputational struggles and successes, and the... View Details

Portrait Project

Samrath Oberoi

communities – as some underserved countries and populations are desperate for innovation that is beyond their reach. I want to create sustainable medical technology that will enhance accessibility within such “white spaces” globally, and... View Details

Research Summary

Competing on a Common Platform

Why have over 100 firms joined the Eclipse Foundation to collectively produce an open source platform and tools for software application development? What are they trying to accomplish? This research analyzes IBMs divestment of the Eclipse Java Integrated Development... View Details

Web

Accounting & Management Awards & Honors - Faculty & Research

with Tianshuo Shi and Yuan Zou. Ethan C. Rouen : Winner of the 2022 Innovation in Research Award from the Diversity Section of the American Accounting Association for... View Details

February 2009 (Revised September 2011)
Case

Big Spaceship: Ready to Go Big?

By: Boris Groysberg and Michael Slind

Big Spaceship, a digital marketing agency, faced a rather big challenge: How to scale the distinctive culture that was essential to its competitive strategy? Renowned for the cutting-edge websites that it developed to market major Hollywood movies and leading consumer... View Details

Keywords: Entrepreneurship; Innovation and Management; Human Capital; Growth and Development Strategy; Marketing; Organizational Culture; Organizational Design; Groups and Teams; Competitive Strategy; Value Creation

May 2018 (Revised December 2019)
Case

Apple Inc. in 2018

By: David B. Yoffie and Eric Baldwin

Many observers worried about what would happen to Apple when Steve Jobs died in 2011. But Apple had performed above everyone's expectations in Cook's six years as CEO. Apple's core business—the iPhone—continued to deliver spectacular results. In addition, Cook was... View Details

Keywords: Strategy; Information Technology; Competitive Strategy; Corporate Strategy; Technological Innovation; Competitive Advantage; Computer Industry; Telecommunications Industry; Technology Industry

2015
Book

Leading Sustainable Change: An Organizational Perspective

By: Rebecca Henderson, Ranjay Gulati and Michael Tushman

The business case for acting sustainably is becoming increasingly compelling—reducing our global footprint to sustainable levels is the defining issue of our times, and it is one that can only be addressed with the active participation of the private sector. However,... View Details

Find at Harvard

10 Aug 2010
First Look

First Look: August 10

organizations that adopt it within a highly scrutinized regulatory environment but absent in a direct regulatory threat. The Quest for the 'Holy Grail' of Integrated Financial and CSR Reporting... View Details

Keywords: Martha Lagace

16 Nov 2015
Research & Ideas

Does Competition Make Us More Creative?

2016.) “We tend to study innovation in terms of inputs like R&D spending or outcomes like patents,” says Gross, “but creativity is really about what happens in between. It’s really about this process... View Details

Keywords: by Michael Blanding; Advertising

Web

Curriculum - Business & Environment

entrepreneurs to think beyond their own organizations to collaborate within their field and to motivate collective action, and to combine direct impact with the indirect effects of changing culture and... View Details

Teaching Interest

Overview

By: Peter Tufano

Tufano is the convener for an innovative global doctoral reading group, The Financial Economics of Climate and Sustainability (FECS). This novel course, taught with professors from Yale, Columbia, Stanford, Texas, Imperial, NYU, Mannheim, and Oxford brings together... View Details

December 2023
Case

TikTok: The Algorithm Will See You Now

By: Shikhar Ghosh and Shweta Bagai

In a world where attention is a scarce commodity, this case explores the meteoric rise of TikTok—an app that transformed from a niche platform for teens into the most visited domain by 2021—surpassing even Google. Its algorithm was a sophisticated mechanism for... View Details

Keywords: Social Media; Applications and Software; Disruptive Innovation; Business and Government Relations; International Relations; Cybersecurity; Culture; Technology Industry; China; United States; India