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All HBS Web
(938)
- People (1)
- News (119)
- Research (708)
- Events (2)
- Multimedia (1)
- Faculty Publications (649)
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- October 1993 (Revised September 1994)
- Case
Northern Telecom (A): Greenwich Investment Proposal (Condensed)
By: Robert J. Dolan
The business products division has developed a business proposal asking for $50 million to fund the creation of a new telephone system for the small business market. The company's last entry into this marketplace lost $70 million. The new product would face 100...
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Keywords:
Risk and Uncertainty;
Communication Technology;
Market Entry and Exit;
Corporate Entrepreneurship;
Investment;
Product Development;
Telecommunications Industry;
Canada
Dolan, Robert J. "Northern Telecom (A): Greenwich Investment Proposal (Condensed)." Harvard Business School Case 594-051, October 1993. (Revised September 1994.)
- April 1993 (Revised June 1993)
- Case
Northern Telecom (B): The Norstar Launch
By: Robert J. Dolan
Northern Telecom has spent $50 million to develop a new family of telephone systems for small businesses. The investment proposal was justified on the basis of appreciable market share impact. Now, the project team must develop the appropriate supporting marketing...
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Keywords:
Communication Technology;
Investment;
Product Launch;
Product Development;
Telecommunications Industry;
Canada;
United States
Dolan, Robert J. "Northern Telecom (B): The Norstar Launch." Harvard Business School Case 593-104, April 1993. (Revised June 1993.)
- December 1992 (Revised November 1993)
- Teaching Note
MCI Vision (A) or (A) (Condensed), (B),(C) TN
Teaching Note for (9-592-083), (9-594-057), (9-592-084), and (9-592-085).
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Keywords:
Telecommunications Industry
- January 1991
- Teaching Note
MCI Communications Corp.: National Accounts Program, Teaching Note
Keywords:
Telecommunications Industry
- February 1981
- Supplement
AT&T Long Lines (D), Telemarketing: Introduction to Video 3
Shapiro, Benson P. "AT&T Long Lines (D), Telemarketing: Introduction to Video 3." Harvard Business School Supplement 581-082, February 1981.
- September 1980 (Revised July 1981)
- Supplement
AT&T -- Long Lines Department National Account Selling (C)
By: Thomas V. Bonoma and Benson P. Shapiro
Bonoma, Thomas V., and Benson P. Shapiro. "AT&T -- Long Lines Department National Account Selling (C)." Harvard Business School Supplement 581-033, September 1980. (Revised July 1981.)
- May 1980 (Revised September 1985)
- Case
AT&T Long Lines: Marketing Telemarketing (A)
Shapiro, Benson P. "AT&T Long Lines: Marketing Telemarketing (A)." Harvard Business School Case 580-145, May 1980. (Revised September 1985.)
- September 1982 (Revised March 1984)
- Case
AT&T: 8.70 Bonds
By: David E. Bell
Bell, David E. "AT&T: 8.70 Bonds." Harvard Business School Case 183-083, September 1982. (Revised March 1984.)
- February 1990
- Case
Compania Telefonica Mexicana S.A. (CTM) (Abridged)
By: Christopher A. Bartlett and Tomas Otto Kohn
Bartlett, Christopher A., and Tomas Otto Kohn. "Compania Telefonica Mexicana S.A. (CTM) (Abridged)." Harvard Business School Case 390-097, February 1990.
- May 1989 (Revised February 1991)
- Supplement
Motorola and Japan (B)
By: David B. Yoffie and John J. Coleman
Updates Motorola and Japan (A) and Motorola and Japan (A), Supplement. A rewrite of two earlier supplements.
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Keywords:
Market Entry and Exit;
Standards;
Competition;
Corporate Strategy;
Telecommunications Industry;
Japan
Yoffie, David B., and John J. Coleman. "Motorola and Japan (B)." Harvard Business School Supplement 389-172, May 1989. (Revised February 1991.)
- November 1986
- Case
Fiber-Optics Industry in 1978 (A) (Condensed)
By: Pankaj Ghemawat and John R. Wells
Keywords:
Telecommunications Industry
Ghemawat, Pankaj, and John R. Wells. "Fiber-Optics Industry in 1978 (A) (Condensed)." Harvard Business School Case 387-025, November 1986.
- 31 Mar 2002
- What Do You Think?
Is This the Decade of the Investor?
influx of foreign capital helped finance investments in new technology, one might also conclude that U.S. employees and consumers benefited to a significant degree at the expense of foreign investors. This is particularly true for money invested in new Internet...
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Keywords:
by James Heskett
- June 2020
- Case
In-housing Digital Marketing at Sprint Corp.
By: David E. Bell, Rajiv Lal and Olivia Hull
In the fall of 2019, Sprint’s Chief Digital Officer Rob Roy reflected on the telecom’s efforts to improve the effectiveness of its digital marketing campaigns. Digital media buying had long been handled by an outside agency, but in 2017, Sprint brought those functions...
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Keywords:
Advertising;
Digital Marketing;
Transformation;
Talent and Talent Management;
Marketing Strategy;
Social Marketing;
Telecommunications Industry;
Telecommunications Industry;
Telecommunications Industry;
United States
Bell, David E., Rajiv Lal, and Olivia Hull. "In-housing Digital Marketing at Sprint Corp." Harvard Business School Case 520-026, June 2020.
- October 2017
- Supplement
Snap Inc. Goes Public (B)
By: Lynn Sharp Paine and Will Hurwitz
Supplements the (A) case.
Snap Inc.’s chairman must decide how to address investor concerns about the company’s unprecedented plans to issue only non-voting shares in its upcoming IPO. View Details
Snap Inc.’s chairman must decide how to address investor concerns about the company’s unprecedented plans to issue only non-voting shares in its upcoming IPO. View Details
Keywords:
Ethics;
Capital Structure;
Corporate Accountability;
Governing and Advisory Boards;
Corporate Governance;
Going Public;
Business and Shareholder Relations;
Leadership;
Management;
Mobile and Wireless Technology;
Venture Capital;
Telecommunications Industry;
Telecommunications Industry;
Telecommunications Industry;
United States;
California
Paine, Lynn Sharp, and Will Hurwitz. "Snap Inc. Goes Public (B)." Harvard Business School Supplement 318-049, October 2017.
- 13 Mar 2007
- First Look
First Look: March 13, 2007
manufacturer of metal parts for the telecommunications industry, is being pushed by its large equipment vendor customers to establish a manufacturing operation in China. CEO Reinhold Hesse is debating several options: establishing a joint...
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Keywords:
Martha Lagace
- March 1999 (Revised May 1999)
- Case
Network Associates: Securing the Internet
By: Debora L. Spar
Follows one company's path through the uncharted terrain of government regulation and the Internet. In March 1998, Network Associates announced it would begin selling powerful encryption software from its Dutch subsidiary. Such a move looked to the U.S. government like...
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Keywords:
Internet and the Web;
Telecommunications Industry;
Telecommunications Industry;
Telecommunications Industry;
United States
Spar, Debora L., and Jennifer Burns. "Network Associates: Securing the Internet." Harvard Business School Case 799-087, March 1999. (Revised May 1999.)
- 23 Jul 2013
- First Look
First Look: July 23
telecommunications industry, we address the following questions: What factors contribute to a firm's ability to learn by supplying and building technological and market capabilities? Does it matter to whom the firm supplies? Is...
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Keywords:
Anna Secino
- March 2008 (Revised November 2008)
- Case
Sony Digital Entertainment, Japan
By: Anita Elberse
It is late 2007. So-called cell phone ("keitai") novels have turned into an extremely popular form of entertainment-on-the- go in Japan, in particular among young, female readers. In fact, consisting mostly of love stories written by amateurs in short sentences and...
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Keywords:
Books;
Marketing Strategy;
Open Source Distribution;
Competition;
Mobile Technology;
Telecommunications Industry;
Telecommunications Industry;
Telecommunications Industry;
Japan
Elberse, Anita. "Sony Digital Entertainment, Japan." Harvard Business School Case 508-071, March 2008. (Revised November 2008.)
- 26 May 2003
- Research & Ideas
What Your Competition is Telling You
and do it more efficiently, over time. Richard E. Beville should know. The chief operating officer of Lamont Digital Systems, a Greenwich, Conn., provider of digital telecommunications services, Beville started his career in the Bell...
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Keywords:
by David Stauffer