Publications

March 2004 (Revised May 2004)
Case

Jack Smith (C): Becoming a Toyota Manager (II)

Jack Smith had a stellar career at Chrysler managing major design teams and manufacturing plants before deciding to join industry leader and benchmark Toyota. It is his first day on the job; what will his orientation entail? Cursory walkthroughs and introductions... View Details

Keywords: Transition; Organizational Structure; Organizational Culture; Personal Development and Career; Manufacturing Industry; Auto Industry

March 2004 (Revised May 2004)
Case

Jack Smith (B): Becoming a Toyota Manager (I)

Jack Smith had a stellar career at Chrysler managing major design teams and manufacturing plants before deciding to join industry leader and benchmark Toyota. It is his first day on the job; what will his orientation entail? Cursory walkthroughs and introductions... View Details

Keywords: Transition; Organizational Structure; Organizational Culture; Personal Development and Career; Manufacturing Industry; Auto Industry

Web

Product Management - Course Catalog

executive, this course aims to provide an introduction to product management and expose students to key product development and growth strategies so they can build, optimize and scale products following... View Details

July 2017 (Revised March 2018)
Case

Magic Bus: From Childhood to Livelihood

By: V. Kasturi Rangan, Vikram Gandhi, Anjali Raina and Rachna Chawla

Founded in 1999 by Matthew Spacie to give poor children an opportunity to play, Magic Bus had evolved to a leading social enterprise engaged in sports for development, holistic childhood development, and livelihood training for youth between the ages of 6 to 18. By... View Details

Keywords: Nonprofit Management; Development; Growth And Scaling; Social Entrepreneurship; Growth and Development Strategy; Nonprofit Organizations; Management

April 2009 (Revised May 2010)
Case

Urbi and the City Licensee Managers

By: John D. Macomber and Regina Garcia-Cuellar

A leading low income housing builder in Mexico decides which prospective new local partner best extends its advantages in managing twin production lines of homes and clients. URBI has built substantial competitive advantage in the technology and culture that matches... View Details

Keywords: Mortgages; Government and Politics; Housing; Growth and Development Strategy; Brands and Branding; Market Entry and Exit; Production; Supply Chain; Organizational Culture; Franchise Ownership; Partners and Partnerships; Competitive Advantage; Real Estate Industry; China; India; Mexico; United States

03 Feb 2014
Research & Ideas

The Tricky Business of Managing Web Advertising Affiliates

programs? What management practices work best? Catching Affiliate Fraud Edelman and Brandi, admitted computer geeks, developed software that allowed them to observe management... View Details

Keywords: by Kim Girard; Advertising; Publishing

23 Jun 2010
Working Paper Summaries

The Role of Institutional Development in the Prevalence and Value of Family Firms

Keywords: by Raphael Amit, Yuan Ding, Belén Villalonga & Hua Zhang

03 Dec 2014
What Do You Think?

Can the Brilliant Jerk Be Managed Effectively?

month's question elicited responses across the spectrum of recommended ways of managing them. At one extreme was Sherpa, who said, "Any sort of 'brilliant jerk" is simply another form of psychopath. Psychopaths have no place in... View Details

Keywords: by James Heskett

26 Nov 2001
Research & Ideas

Manager or Mentor? Why You Must Be Both

feedback to the employee may be adequate but of limited value toward the employee's development Most people manage for performance's sake rather than for development, he added. View Details

Keywords: by Martha Lagace

June 2001 (Revised January 2002)
Background Note

Structuring and Managing BizDev on the Net: A Note

Discusses business development as it is practiced in many Internet companies. The focus is on companies in Silicon Valley. View Details

Keywords: Internet and the Web; Growth and Development Strategy; California

March 2007 (Revised April 2007)
Case

Micro Insurance Agency: Helping the Poor Manage Risk

By: Michael Chu and Jean Hazell

The notable success of insurance products for low-income clients of its microfinance network leads Opportunity International to launch the first global specialized microinsurance company, the Micro Insurance Agency (MIA). Building on the experience in 10 countries... View Details

Keywords: Developing Countries and Economies; Cost Management; Microfinance; Globalization; Growth and Development Strategy; Risk Management; Infrastructure; Nonprofit Organizations; Competition; Financial Services Industry; Africa; Asia; Latin America

October 1998 (Revised December 1998)
Case

CRA Managed Care, Inc. (B)

By: Myra M. Hart and Susan Harmeling

An entrepreneur's transition from chairman/CEO of a large privately held company, to chairman of a public company, to leadership in several large nonprofit organizations is chronicled. View Details

Keywords: Leadership; Nonprofit Organizations; Governing and Advisory Boards; Entrepreneurship; Personal Development and Career

July 2017
Article

The Four Stages to Becoming an Excellent Front-Line Sales Manager

By: Frank V. Cespedes

Sales occupations account for more than 10% of the total U.S. labor force, and that official estimate is almost certainly low: In an increasingly service economy, many people who do business development for a living are not listed as “sales” for reporting purposes.... View Details

Keywords: Salesforce Management

Read Now

May 2010
Teaching Note

Yale School of Management (TN)

By: Srikant M. Datar and David A. Garvin

Teaching Note for [308011]. View Details

Keywords: Curriculum and Courses; Leadership Development; Learning; Perspective; Transformation; Business Education; Education Industry