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Show Results For
- All HBS Web
(924)
- News (124)
- Research (661)
- Events (5)
- Multimedia (8)
- Faculty Publications (439)
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- 08 May 2015
- News
Prestige brands can expand their reach—and make their core customers proud
Managing symbolic and exclusive brands involves an inherent tradeoff. Managers seek to generate growth by extending the customer base to new segments and markets. Yet increased popularity can dilute the exclusivity of the brand in the... View Details
- 01 Oct 1997
- News
Terence P. Stewart
these are grievances that demand redress," he emphasizes, "not deferential surrender to 'market forces.'" Seated at a conference table in his downtown office, the tall, soft-spoken Stewart explains, "Some people believe that if a segment... View Details
Keywords: Garry Emmons
- 01 Apr 2001
- News
William Fung: E-Commerce and Efficiency
run, while still allowing each of the customers some choice in fabric type, color, and logo embroidery. This capability has opened a new, fast-growing market segment for Li & Fung. Innovation in management is something that company... View Details
- 01 Jun 2001
- News
HBS Press Books in Brief
of customer-equity management in a variety of industries, the authors outline how to build and implement powerful new business and marketing systems. A comprehensive guide to managing customer portfolios across segments and over time,... View Details
- 01 Dec 2013
- News
Faster, Bigger, Stronger: Supersizing the NFL
some $10 billion in annual revenues, the NFL wants more—lots more. Its goal is to boost that number to $25 billion annually by 2027. Getting there may not be easy. The league's focus on expansion relies on gaining ground with new US fan View Details
- 01 Apr 2000
- News
Tune In for a Management Tune-Up
"If you've ever sat staring at a blank computer screen while the clock ticks away on your report deadline, you know what writer's block can feel like." So begins a typical daily segment of "Ideas @ Work," an innovative audio feature that... View Details
- 01 Mar 2008
- News
Where Have All the Leaders Gone?
1988, as well as for the 2002 midterm contest. Republicans were in red, Democrats in blue, and between them a shrinking wedge of green that showed the truly independent voter, a segment that had diminished with each contest. That worked... View Details
Keywords: Government
- 28 May 2019
- News
From Das’s Desk
will expand our collaboration with Executive Education to promote a selection of its topic-specific programs to relevant segments of the alumni community. Together we will find new ways to bring the best of HBS to you whenever you need... View Details
- 01 Sep 2018
- News
In My Humble Opinion: In the Deal
precious,” says Khan, who focuses primarily on software. “It’s been an incredible segment to invest in over the last few years—cloud software in particular, because these are high-gross margin businesses with low costs and long, recurring... View Details
Keywords: Julia Hanna
- 01 Jun 2000
- News
Going Public: Shari P. Hubert
Dartmouth, Hubert moved up the ranks at Merck and was working as a customer segment manager in employer marketing when she decided to apply to HBS. The most crucial lesson she has learned at HBS is the importance of knowing how to... View Details
Keywords: Deborah Blagg
- 01 Apr 2001
- News
Student Conferences Tackle Business Issues
venture-capital feedback sessions, entrepreneurial boot-camp modules, a career fair, and the Cyberposium TechShow, which showcased cutting-edge products and technologies that have the potential to make a substantial impact on everyday life. The three-day event also... View Details
- 01 Dec 2022
- News
Case Study: Your Call Is Important to Us
If you’ve ever tried to call an airline or almost any service business of a certain size, you’re probably familiar with the problem: After navigating a seemingly endless set of options, you’re asked by an automated message to share information, but it fails to... View Details
- 01 Mar 2008
- News
One-on-One with Jim Breyer
Most of the best businesses in Silicon Valley started with a very simple concept and extended into adjacent market segments as well as into global markets. Accel recently closed its second Chinese fund, this one for $510 million,... View Details
- 01 Jun 2004
- News
Strengthening Ties with Executive Education Graduates
to better understand the needs of this large and important segment of the HBS community. I want to use the balance of this letter to update you on the committee’s impressive progress. I’ll go into similar detail about the other committees... View Details
- 01 Aug 2001
- News
HBS Alumni Association Board of Directors: President's Report
throughout the year on four specific areas, and I'd like to summarize each committee's work. Communications Under the leadership of John Hoffmann (MBA '64), this group focused on segmentation, design and content, and delivery. The committee acknowledged that View Details
Keywords: John Hoffman
- 01 Jun 2023
- News
Alumni and Faculty Books
Edited by Margie Kelley Alumni Books The Boxer of Quirinal By John Barr (MBA 1972) Red Hen Press All animals struggle to survive. In John Barr’s poems, the success of the heron hunting, the albatross breeding, the inchworm spinning give proof of life. But for us that... View Details
- 01 Jun 2017
- News
Alumni and Faculty Books for June 2017
marketplace. Gaylin examines each of the main segments (Broadway, regional theater, orchestra, opera, and dance) along these business dimensions. Navies, Petrol, and Chocolate: Why Ukraine Matters by Peter P. Godston (MBA 1989)... View Details
- 01 Sep 2014
- News
Afghanistan’s Hope and Light
responsible for a jump in their pay. In fact, the new system had simply cut out the middlemen, who once took what they saw as their rightful piece of the pie. Related Content: Case: Roshan: Light at the End of the Tunnel in Afghanistan Article: View Details
Keywords: Julia Hanna
- 26 Jan 2017
- News
Finding a Path out of Poverty
Photos by Bridget Corke “Pleased, but not satisfied.” That’s how Frank Magwegwe (AMP 185, 2013) describes the drive that helped him to overcome homelessness as a young man in South Africa, get an education, and build a successful career in finance. As CEO of the... View Details
Keywords: Margie Kelley
- 01 Aug 2002
- News
HBS Alumni Association Board of Directors: President's Report
we worked on. The Alumni Communications Committee, under the able guidance of Paul Stewart (MBA '87), reached out to a sampling of alumni in order to better define existing market segments and their needs. The committee's work will inform... View Details