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All HBS Web
(994)
- News (182)
- Research (589)
- Events (1)
- Multimedia (1)
- Faculty Publications (165)
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- 01 Sep 2020
- News
Giving Amazon the Boot
since people preferred Amazon’s free two-day shipping. Occasionally, scammers would return cheaper, used boots in Ranch Road boxes for a full refund, and Ford was anxious that an unwitting customer would wind up with the wrong product and...
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- 12 Apr 2012
- News
HBS Welcomes Eleven Alumni Startups
northwestern us ClearCare serves the $60-billion private-pay homecare market in the US using a powerful SaaS technology that provides back-office efficiency and front-facing engagement of families and seniors. The sales process is...
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- 17 Aug 2015
- News
The Play Alchemist
NGOs, on the ground. In addition, the company is releasing a new app, called Plus, that will increase customer engagement by tracking everything from production to distribution of the product they’ve...
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Constantine von Hoffman
- 01 Dec 2018
- News
Alumni and Faculty Books for December 2018
the author’s debt to Belvedere College and the Jesuits as the great influence on his life philosophy and life choices. McEvoy also reflects on how Irish banks morphed from being customer oriented, conservative, dull, and profoundly honest...
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- 01 Dec 2014
- News
Rethinking the Fashion Beat
community and a global one—how it interacts and how it can be brought together,” he says. “We don’t just report the news, we engage with it.” Return to Fashion's Retail Revolution main page « To learn more about these seven HBS Alumni...
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- 24 Apr 2014
- News
A wild ride from adventure travel to social media marketing
business world took social networking seriously, she cofounded Wildfire—all while pursuing her MBA at HBS. The company grew from six to 400 employees in two-and-a-half years. Ransom’s idea quickly changed how companies use social media to View Details
- 01 Mar 2014
- News
Faculty and Alumni Books for March 2014
a short, traditional text with a living website and cover such fundamental topics as accounting and tax, mortgages, capital markets, REITs and more. It also addresses the 2008 financial crisis and its impact on the real-estate profession. View Details
- 01 Jun 2016
- News
Prima Datarina
and more experimental pieces, Boston Ballet has to sell tickets, which is easier to do for a Saturday showing of Cinderella, for example, than a Wednesday evening performance of contemporary works. To address that challenge—and engage a...
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Julia Hanna
- 17 Dec 2015
- News
Applying Strategy Concepts In Innovative Ways Through Technology
Part Monopoly marathon, part chess championship, “Strategic Brew” is a multimedia simulation that engages students in a fast-paced exercise in strategic decision-making. Working together in teams, students gain practical exposure to the...
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- 01 Jun 2013
- News
School of Hard Knocks
engagement were more than three times as profitable as firms with average engagement. Fostering a diverse culture is the right thing for a firm to do; it can also lead to a stronger bottom line, especially in today's world where virtually...
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- 01 Dec 2018
- News
Combating Climate Change
If global temperatures rise by 6 degrees celsius by 2050—as they are on track to do—officials at the International Energy Agency say the changes would bring “devastating consequences for the planet.” And those consequences will extend to business: Storm-lashed View Details
- 29 Jan 2010
- News
Back to Glass-Steagall?
President Obama shocked Wall Street recently with his proposal to cut down to size too-big-to-fail banks by imposing new rules to separate commercial and investment activities. Specifically, Obama would prohibit banks that take customers...
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- 01 Jan 2005
- News
Rahul Bajaj, MBA 1964
Once they placed their order, customers had to wait ten years to receive it. Finally, Bajaj, whose grandfather had been known as the "fifth son" of Mahatma Gandhi and whose parents and grandparents had spent time in British prisons for...
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- 25 Aug 2022
- News
Open Market
today. Through social media and the immediate connections people have to brands, customers are able to have direct dialogue with companies they love (or hate). We think about this when we look at our platform. We want people to feel...
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- 01 Jun 2008
- News
Understanding the Digital Frontier
Web 2.0 opportunities for your firm are endless. Managers can engage with customers via blogs (caution: they take much more time than you think). Victoria’s Secret and thousands of other firms have highly...
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- 01 Apr 1998
- News
Microfinance's Big Payoff: Michael Chu and ACCION International
utilizes the one asset that exists in abundance in even the poorest and most fragile social sectors - people's self-initiative. It increases the productivity of the person engaged in economic activity, thereby creating new wealth, rather...
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- 16 Sep 2015
- News
Rethink pricing to create shared—and expanded—value
prices, everyone benefits.” Pricing sends a loud message, and missteps can bring swift retribution from consumers, as when Bank of America tried to charge a $5 monthly debit card fee. Gourville outlines five pricing principles by which firms can View Details
- 01 Dec 2007
- News
Rediscovering America
rewarding contributions that benefit society; holding government leaders to high standards of conduct; engaging with the world in ways that maximize opportunities for the many; and increasing opportunities for civilian national service....
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- 01 Dec 2011
- News
Li & Fung's Global Footprint
must be people-oriented. They must want to engage with people, whether it’s their own staff or the customers’ people. Customers come to us not to buy one product but to do a whole relationship. So we tend to...
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- 01 Jun 2012
- News
Think Locally, Act Globally
integration.” Within two years of buying out Zain, operating in Africa as Airtel, Bharti has added more than 14 million new mobile customers (for a current total exceeding 50 million), while investing approximately US$1 billion in network...
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