by Timothy Simcoe - Publications - Faculty & Research - Harvard Business School

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December 2012
Background Note

Are Daily Deals Good for Merchants?

By: Sunil Gupta, Timothy Keiningham, Ray Weaver and Luke Williams

In the relatively short time since Groupon was founded, the response to "daily deals"—services that promote businesses by marketing deeply discounted, pre-paid vouchers to an online subscriber base—has by all accounts been spectacular. Our evaluation of daily deals is... View Details

Keywords: Marketing; Technology; Business Strategy; Digital; Marketing Strategy; Web Services Industry

May 2018
Case

Environmental Platform LEEDership at USGBC

By: Michael W. Toffel, Timothy S. Simcoe and Aldo Sesia

By 2018, it was clear that U.S. Green Building Council (USGBC) had significantly contributed to the growth of green building and over its 25-year history had become a powerful brand in the construction sector with its Leadership in Energy and Environmental Design... View Details

Keywords: Environmental Sustainability; Standards; Business Model; Leadership; Problems and Challenges; Construction Industry; Green Technology Industry

January 2022
Article

Who Creates New Firms When Local Opportunities Arise?

By: Shai Benjamin Bernstein, Emanuele Colonnelli, Davide Malacrino and Timothy McQuade

We examine the characteristics of the individuals who become entrepreneurs when local opportunities arise. We identify local demand shocks by linking fluctuations in global commodity prices to municipality level agricultural endowments in Brazil. We find that the firm... View Details

Keywords: Firms; Entrepreneurs; Demand Shocks; Entrepreneurship; Personal Characteristics; Demographics; Opportunities; Brazil

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2013
Working Paper

The Dirty Laundry of Employee Award Programs: Evidence from the Field

By: Timothy Gubler, Ian I. Larkin and Lamar Pierce

Many scholars and practitioners have recently argued that corporate awards are a "free" way to motivate employees. We use field data from an attendance award program implemented at one of five industrial laundry plants to show that awards can carry significant... View Details

Keywords: Motivation and Incentives; Service Delivery; Performance Productivity; Failure; Service Industry

05 Feb 2019
First Look

New Research and Ideas, February 5, 2019

had taken extraordinary steps to avoid failure—either receiving one-off government support, merging with another firm, or submitting to heightened regulation to qualify for future government support. Led by Treasury Secretary View Details

Keywords: Dina Gerdeman

January 2013 (Revised October 2014)
Teaching Note

Tombstones

By: Timothy A. Luehrman

This case consists primarily of excerpts from term sheets and prospectuses for six securities offerings made by US companies during 2009-2010, just after the financial crisis and recession of 2008-09. There are three issues of senior unsecured notes, one floating rate... View Details

Keywords: Debt Securities; Financial Crisis; United States

July 1993
Case

Genzyme Corporation: A Financing History

By: Timothy A. Luehrman and Andrew D. Regan

Genzyme Corp.'s financing history is unusual compared to most biotech companies. This case presents the sequence of financings employed by Genzyme, along with the product--market and corporate-development strategies adopted by Henri Termeer, Genzyme's CEO. As such, the... View Details

Keywords: History; Marketing Strategy; Financing and Loans; Business Strategy; Growth and Development Strategy; Biotechnology Industry

May 2014
Article

Mobile Computing: The Next Platform Rivalry

By: Timothy Bresnahan and Shane Greenstein

Competition to become one of several dominant mobile platforms is intense. Platforms compete for developers, who create applications which make the platform valuable for users. Why doesn't one form of platform governance emerge as superior? This essay will stress the... View Details

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January 1989 (Revised September 1995)
Case

MSDI-Alcala de Henares, Spain

By: Timothy A. Luehrman

Merck & Co., Inc. is evaluating a proposed cost-saving investment by its Spanish subsidiary. The case introduces techniques of discounted cash flow valuation analysis in a multicurrency setting. Can be used to teach basic international parity conditions as they relate... View Details

Keywords: Business Subsidiaries; Cash Flow; Cost Management; Currency; Investment; Management Analysis, Tools, and Techniques; Valuation; Spain

November 1989 (Revised March 1995)
Case

Goodyear Tire & Rubber Co.--1988

By: Timothy A. Luehrman

Set two years after a takeover attempt forced the company to restructure by leveraging up, selling assets, and repurchasing stock. The case affords an opportunity to analyze what effect the restructuring had on: 1) the cost of capital, 2) investment decisions, and 3)... View Details

Keywords: Acquisition; Restructuring; Assets; Cost of Capital; Investment; Competition; Rubber Industry

October 2022
Article

Amplification in the Evaluation of Multiple Emotional Expressions over Time

By: Amit Goldenberg, Jonas Schöne, Zi Huang, Timothy D. Sweeny, Desmond C. Ong, Timothy Brady, Maria M. Robinson, David Levari, Jamil Zaki and James J. Gross

Social interactions are dynamic and unfold over time. To make sense of social interactions, people must aggregate sequential information into summary, global evaluations. But how do people do this? Here, to address this question, we conducted nine studies (N = 1,583)... View Details

Keywords: Social Interactions; Facial Expressions; Emotions; Behavior; Perception

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January 1987 (Revised May 1989)
Case

Merck-Banyu

By: Timothy A. Luehrman

Merck acquired control of Banyu in 1983. This was the first acquisition by outsiders of a major publicly traded Japanese company. This case is focused on valuing strategic investments in an environment of global competition. The case is complex because of the... View Details

Keywords: Acquisition; Investment; Globalization; Governing Rules, Regulations, and Reforms; Industry Structures; Negotiation Deal; Public Ownership; Competition; Valuation; Japan

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September 1992 (Revised March 2007)
Case

Kaiser Steel Corporation, 1987

By: Timothy A. Luehrman

Kaiser Steel entered Chapter 11 bankruptcy proceedings in early 1987. Nine months later it still faces several difficult obstacles to reorganization, including litigation, environmental liabilities, and pension and medical benefits for retired employees. Students are... View Details

Keywords: Business Plan; Insolvency and Bankruptcy; Employee Relationship Management; Resource Allocation; Opportunities; Conflict and Resolution; Steel Industry; United States

10 Apr 2012
First Look

First Look: April 10

Corstjens and Rajiv Lal Publication:Harvard Business Review 90, no. 4 (April 2012) Abstract Most companies assume that the easiest way to grow is by investing overseas and that the developing world offers the best opportunities for... View Details

Keywords: Carmen Nobel

June 2007 (Revised January 2009)
Case

Nextel Partners: Put Option

By: Timothy A. Luehrman and Douglas Scott

Nextel Partners' shareholders have voted to exercise a put option that will require the company's largest shareholder, Sprint Nextel Corp., to purchase all the shares it does not already own. However, the put option does not stipulate a price to be paid, but rather a... View Details

Keywords: Mergers and Acquisitions; Stock Options; Price; Public Ownership; Valuation

January 2011 (Revised December 2017)
Case

Tombstones

By: Timothy A. Luehrman and David Lane

This case consists primarily of excerpts from term sheets and prospectuses for six securities offerings made by US companies during 2009-2010, just after the financial crisis and recession of 2008-09. There are three issues of senior unsecured notes, one floating rate... View Details

Keywords: Financial Crisis; Equity; Debt Securities; Bonds; Motivation and Incentives; United States

14 Mar 2017
First Look

First Look at New Research, March 14

March–April 2017 Harvard Business Review Hiring an Entrepreneurial Leader: What to Look For By: Butler, Timothy Abstract—Aspiring to be innovative and agile, companies of all shapes and sizes want to recruit entrepreneurial managers. But... View Details

Keywords: Sean Silverthorne

February 2019
Article

Who Benefits Most in Disease Management Programs: Improving Target Efficiency

By: Timothy Simcoe, Maryaline Catillon and Paul Gertler

Disease management programs aim to reduce cost by improving the quality of care for chronic diseases. Evidence of their effectiveness is mixed. Reducing health care spending sufficiently to cover program costs has proved particularly challenging. This study uses a... View Details

Keywords: Health Economics; Target Efficiency; Diabetes; Disease Management; Program Evaluation; Heterogeneity; Economics; Health; Quality; Health Care and Treatment; Cost Management; Health Industry

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October 1994 (Revised January 2007)
Case

Goodyear Tire & Rubber Company, 1986

By: Timothy A. Luehrman and Joanne C. Chng

Goodyear's transition to radial tires from bias and bias-belted tires was difficult and expensive, but successful. Afterward, in 1983, the company embarked on a major diversification program. Three years later, after investments exceeding $1 billion in oil and gas... View Details

Keywords: Restructuring; Transition; Investment; Diversification; Rubber Industry

19 Apr 2011
First Look

First Look: April 19

the answers in ways that are right for you. By asking these questions, you can craft new strategies for staying on top of your game. Publisher's Link:... View Details

Keywords: Sean Silverthorne

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