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- Faculty Publications (29)
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- 17 Apr 2012
- First Look
First Look: April 17
Participants assigned to recall a purchase made for someone else reported feeling significantly happier immediately after this recollection; most importantly, the happier participants felt, the more likely they were to choose to spend a windfall on someone else in the...
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Keywords:
Carmen Nobel
- 18 May 2010
- First Look
First Look: May 18
PublicationsTechnology Manager's Journey: An Extended Narrative Approach to Educating Technical Leaders Authors:Robert D. Austin, Richard L....
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Martha Lagace
- February 1999
- Case
Tektronix, Inc.: Global ERP Implementation
By: Robert D. Austin, Richard L. Nolan, George Francis Westerman III and Mark J. Cotteleer
Reviews Tektronix's implementation of an Enterprise Resource Planning (ERP) solution in all three of its global business divisions. This case tells the story of three implementations, each with its own character and requirements. Tektronix managers needed to...
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Keywords:
Business Model;
Transformation;
Globalized Markets and Industries;
Information Management;
Management Skills;
Management Style;
Strategic Planning;
Problems and Challenges;
Electronics Industry
Austin, Robert D., Richard L. Nolan, George Francis Westerman III, and Mark J. Cotteleer. "Tektronix, Inc.: Global ERP Implementation." Harvard Business School Case 699-043, February 1999.
- 03 Feb 2009
- First Look
First Look: February 3, 2009
private assets, and personal saving, represent exercises in linguistics, not economics. Technological Innovation and Organizations Authors: Josh Lerner and Pierre Azoulay Publication: In Handbook of Organizational Economics, edited by...
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Martha Lagace
- 05 Sep 2012
- First Look
First Look: September 5
Beginning Makes Ethics Salient and Decreases Dishonest Self-reports in Comparison to Signing at the End Authors:L. Shu, N. Mazar, F. Gino, M. Bazerman, and D. Ariely Publication:Proceedings of the National Academy of Sciences...
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Sean Silverthorne
- 03 Mar 2009
- First Look
First Look: March 3, 2009
catalog and online channels. We show that the emergence and strength of cannibalizing and complementary effects vary over time, across type of channel, and by type of customer and provides insight into when and where managers can expect...
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Martha Lagace