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All HBS Web
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- Faculty Publications (232)
- November 2022
- Supplement
Why did you decide to go into the e-bike market
Casadesus-Masanell, Ramon. "Why did you decide to go into the e-bike market." Harvard Business School Multimedia/Video Supplement 723-851, November 2022.
- November 2022
- Supplement
Why haven't other automotive suppliers taken the same step at this time
Casadesus-Masanell, Ramon. "Why haven't other automotive suppliers taken the same step at this time." Harvard Business School Multimedia/Video Supplement 723-852, November 2022.
- November 2022
- Supplement
Why was Bosch so successful in the e-bike market
Casadesus-Masanell, Ramon. "Why was Bosch so successful in the e-bike market." Harvard Business School Multimedia/Video Supplement 723-856, November 2022.
- October 2022 (Revised July 2023)
- Case
Don Quijote
By: Ramon Casadesus-Masanell and Akiko Saito
Casadesus-Masanell, Ramon, and Akiko Saito. "Don Quijote." Harvard Business School Case 723-393, October 2022. (Revised July 2023.)
- May 2022
- Supplement
Maestro Pizza (B): The Competition Awakens
By: Ramon Casadesus-Masanell and Fares Khrais
Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of...
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Keywords:
Competitive Strategy;
Competitive Advantage;
Competition;
Market Entry and Exit;
Emerging Markets;
Business Startups;
Corporate Entrepreneurship;
Product Positioning;
Disruption;
Disruptive Innovation;
Advertising;
Advertising Campaigns;
Social Media;
Forecasting and Prediction;
Crisis Management;
Growth and Development Strategy;
Brands and Branding;
Product Development;
Production;
Service Delivery;
Business Growth and Maturation;
Financial Statements;
Cost Management;
Analysis;
Quality;
Performance Consistency;
Customer Satisfaction;
Profit;
Family Ownership;
Food and Beverage Industry;
Saudi Arabia;
Middle East
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (B): The Competition Awakens." Harvard Business School Supplement 722-400, May 2022.
- May 2022
- Supplement
Maestro Pizza (C): Taking the Fight Outside
By: Ramon Casadesus-Masanell and Fares Khrais
Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of...
View Details
Keywords:
Competitive Strategy;
Competitive Advantage;
Competition;
Market Entry and Exit;
Emerging Markets;
Business Startups;
Corporate Entrepreneurship;
Product Positioning;
Disruption;
Disruptive Innovation;
Advertising;
Advertising Campaigns;
Social Media;
Forecasting and Prediction;
Crisis Management;
Growth and Development Strategy;
Brands and Branding;
Product Development;
Production;
Service Delivery;
Business Growth and Maturation;
Financial Statements;
Cost Management;
Analysis;
Quality;
Performance Consistency;
Customer Satisfaction;
Profit;
Family Ownership;
Food and Beverage Industry;
Middle East;
Saudi Arabia
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (C): Taking the Fight Outside." Harvard Business School Supplement 722-401, May 2022.
- May 2022
- Supplement
Maestro Pizza (D): This Means War
By: Ramon Casadesus-Masanell and Fares Khrais
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (D): This Means War." Harvard Business School Supplement 722-402, May 2022.
- May 2022
- Supplement
Maestro Pizza (E): Turning up the Heat
By: Ramon Casadesus-Masanell and Fares Khrais
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (E): Turning up the Heat." Harvard Business School Supplement 722-403, May 2022.
- May 2022
- Supplement
Maestro Pizza (F): A New Direction
By: Ramon Casadesus-Masanell and Fares Khrais
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (F): A New Direction." Harvard Business School Supplement 722-404, May 2022.
- May 2022
- Supplement
Maestro Pizza (G): Corona, Time for Agility
By: Ramon Casadesus-Masanell and Fares Khrais
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (G): Corona, Time for Agility." Harvard Business School Supplement 722-405, May 2022.
- May 2022
- Supplement
Maestro Pizza (H): Making the Best of the Situation
By: Ramon Casadesus-Masanell and Fares Khrais
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (H): Making the Best of the Situation." Harvard Business School Supplement 722-406, May 2022.
- May 2022
- Case
Maestro Pizza: Coming in Hot!
By: Ramon Casadesus-Masanell and Fares Khrais
Maestro Pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of...
View Details
Keywords:
Competitive Strategy;
Competitive Advantage;
Competition;
Market Entry and Exit;
Emerging Markets;
Business Startups;
Corporate Entrepreneurship;
Product Positioning;
Disruption;
Disruptive Innovation;
Advertising;
Advertising Campaigns;
Social Media;
Forecasting and Prediction;
Crisis Management;
Growth and Development Strategy;
Brands and Branding;
Product Development;
Production;
Service Delivery;
Business Growth and Maturation;
Financial Statements;
Cost Management;
Analysis;
Quality;
Performance Consistency;
Customer Satisfaction;
Profit;
Family Ownership;
Food and Beverage Industry;
Middle East;
Saudi Arabia
Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza: Coming in Hot!" Harvard Business School Case 722-399, May 2022.
- March 2022
- Case
Washio (A): Laundry On Demand
By: Ramon Casadesus-Masanell and Karen Elterman
Casadesus-Masanell, Ramon, and Karen Elterman. "Washio (A): Laundry On Demand." Harvard Business School Case 722-442, March 2022.
- March 2022
- Supplement
Washio (B1): Pricing Considerations
By: Ramon Casadesus-Masanell and Karen Elterman
Casadesus-Masanell, Ramon, and Karen Elterman. "Washio (B1): Pricing Considerations." Harvard Business School Supplement 722-444, March 2022.
- March 2022
- Supplement
Washio (B2): Cost Considerations
By: Ramon Casadesus-Masanell and Karen Elterman
Casadesus-Masanell, Ramon, and Karen Elterman. "Washio (B2): Cost Considerations." Harvard Business School Supplement 722-445, March 2022.
- March 2022
- Supplement
Washio (B3): Considering Vertical Integration
By: Ramon Casadesus-Masanell and Karen Elterman
Casadesus-Masanell, Ramon, and Karen Elterman. "Washio (B3): Considering Vertical Integration." Harvard Business School Supplement 722-446, March 2022.
- March 2022
- Supplement
Washio (C): From Growth to Margin
By: Ramon Casadesus-Masanell and Karen Elterman
Casadesus-Masanell, Ramon, and Karen Elterman. "Washio (C): From Growth to Margin." Harvard Business School Supplement 722-447, March 2022.
- March 2022
- Supplement
Washio (D): Shutdown
By: Ramon Casadesus-Masanell and Karen Elterman
Casadesus-Masanell, Ramon, and Karen Elterman. "Washio (D): Shutdown." Harvard Business School Supplement 722-448, March 2022.
- September 2021 (Revised March 2024)
- Case
Tesla in 2023: 'Electrified' Competition
By: Eric Van den Steen, Ramon Casadesus-Masanell and Karen Elterman
Over its 17 years in existence, Tesla had redefined people’s view of electric cars, and in 2020, the company saw its stock rise by more than 700% to became the most valuable carmaker in the world. In December 2020, Tesla celebrated its fifth consecutive quarter of...
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Keywords:
Barrier To Entry;
Competitive Advantage;
Innovation;
Tesla;
Automotive Industry;
Sustainable Competitive Advantage;
Values;
Vision;
Learning By Doing;
Economies Of Scale;
Electric Vehicle;
Scenario Planning;
Batteries;
Competitive Strategy;
Product Positioning;
Profit;
Competition;
Industry Growth;
Auto Industry
Van den Steen, Eric, Ramon Casadesus-Masanell, and Karen Elterman. "Tesla in 2023: 'Electrified' Competition." Harvard Business School Case 722-375, September 2021. (Revised March 2024.)
- September 2020
- Case
Uber at a Crossroads (2017)
By: Ramon Casadesus-Masanell and Karen Elterman
This case describes the history of Uber, its business model—including the ways it differed from that of the traditional taxi industry—and its competition with Lyft. The case is set in 2017, a year in which Uber was plagued by even more scandals than usual, though its...
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Keywords:
Business Startups;
Business Model;
Customer Satisfaction;
Fairness;
Values and Beliefs;
Price;
Profit;
Revenue;
Investment;
Government Legislation;
Business History;
Compensation and Benefits;
Resignation and Termination;
Employment;
Wages;
Lawfulness;
Leadership Style;
Leading Change;
Management Style;
Market Entry and Exit;
Digital Platforms;
Product Design;
Organizational Culture;
Problems and Challenges;
Attitudes;
Strategy;
Competitive Strategy;
Expansion;
Transportation Networks;
Mobile and Wireless Technology;
Valuation;
Transportation Industry;
Technology Industry;
United States
Casadesus-Masanell, Ramon, and Karen Elterman. "Uber at a Crossroads (2017)." Harvard Business School Case 721-376, September 2020.