Publications
Publications
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- Faculty Publications (53)
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- February 2003 (Revised February 2009)
- Case
Yahoo!: Becoming a Competitor in the Career Listings Space (B)
By: Kathleen L. McGinn and Nicole Nasser
After weighing the pros and cons of making an unsolicited bid for HotJobs.com (an online recruiting company already under contract to be acquired by TMP Worldwide), the executive team of Yahoo! decides to make an immediate move rather than wait for the Federal Trade... View Details
- January 2003 (Revised July 2006)
- Exercise
Travelexis.com Role for Jackie Hoff from Travelexis.com
By: Kathleen L. McGinn and Nicole Nasser
Two fictional travel companies, SCOUT and TravelPlanner, engage in competitive bidding to acquire a third party, Travelexis. This exercise consists of three roles, one representative from each of the three companies. It is based on the actual negotiations between... View Details
- January 2003 (Revised July 2006)
- Exercise
Travelexis.com Role for Pat Young from SCOUT
By: Kathleen L. McGinn and Nicole Nasser
Two fictional travel companies, SCOUT and TravelPlanner, engage in competitive bidding to acquire a third party, Travelexis. This exercise is consists of three roles, one representative from each of the three companies. It is based on the actual negotiations between... View Details
- January 2003 (Revised July 2006)
- Exercise
Travelexis.com Role for Robin Knight from TravelPlanner.com
By: Kathleen L. McGinn and Nicole Nasser
Two fictional travel companies, SCOUT and TravelPlanner, engage in competitive bidding to acquire a third party, Travelexis. This exercise consists of three roles, one representative from each of the three companies. It is based on the actual negotiations between... View Details
- November 2001
- Supplement
An Interview with Heidi Roizen
Heidi Roizen being interviewed by MBA students, talks about the design to explore the theoretical and practical aspects of network development and maintenance. She focuses on the concept of an egocentric and personal network. View Details
- October 2001 (Revised November 2002)
- Case
Herman Miller(B): Creating Innovation Streams
By: Sandra J. Sucher and Stacy McManus
In 1997, Mike Volkema faced the difficulty of attempting to revitalize a once dynamic organization. Volkema wondered how he could incorporate advances made within subsidiaries, such as Miller SQA's business model innovation, into the company as a whole while also... View Details
- October 2001 (Revised November 2002)
- Case
Herman Miller (A): Innovation by Design
By: Sandra J. Sucher and Stacy McManus
Gary Van Spronsen, president of Miller SQA, has been asked to leave the thriving subsidiary he helped to reinvent to join Herman Miller's corporate initiative on innovation. Miller SQA has pioneered processes new to the Herman Miller organization, such as... View Details
- January 2001
- Case
Valuing Project Achieve
By: Mihir A. Desai and Kathleen Luchs
Project Achieve is a start-up providing information management solutions for schools. Its founders see a need for software both to manage the volumes of information necessary to administer a school and to connect parents, teachers, and students in a more effective way.... View Details
- October 2000
- Case
Tree Values
By: Richard S. Ruback and Kathleen Luchs
Describes two alternative tree cutting strategies. The first is to cut all trees that are at least 12 inches in diameter at breast height. The second is to thin the forest by cutting less desirable trees immediately and harvesting the crop trees later. The case... View Details
- August 2000
- Case
AMVESCAP in 1999
By: Stephen P. Bradley and Kathleen E. E Danoher
Deals with the problems faced by a major mutual fund company as it attempts to respond to the threats and opportunities posed by the explosion of the Internet and the changing landscape of retail financial services. View Details
- January–February 2000
- Article
The Electronic Negotiator: Negotiations over Email
It's tempting to save time and money by negotiating through e-mail, rather than in person or by phone. But new research finds that people can be contentious-even dishonest-when negotiating solely by e-mail. View Details
- May 1988 (Revised June 2023)
- Case
National Cranberry Cooperative, 1996
By: Roy D. Shapiro
Describes the continuous flow process used to process cranberries into juice and/or sauce. Requires student to analyze process flows to determine where the bottlenecks are and to decide how, and whether, to expand capacity. Original version written by J.G. Miller and... View Details
- Forthcoming
- Article
Regulatory Incentives for Innovation: The FDA's Breakthrough Therapy Designation
By: Amitabh Chandra, Jennifer Kao, Kathleen L. Miller and Ariel Dora Stern
Regulators of new products confront a tradeoff between speeding a product to market and collecting additional product quality information. The FDA's Breakthrough Therapy Designation (BTD) provides an opportunity to understand if regulators can use new policy to... View Details