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Show Results For
-
All HBS Web
(4,247)
- People (13)
- News (727)
- Research (2,690)
- Events (20)
- Multimedia (37)
- Faculty Publications (1,656)
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- July 2007 (Revised April 2008)
- Teaching Note
Zipcar: Influencing Customer Behavior (TN)
By: Frances X. Frei
- September 2010 (Revised January 2012)
- Case
OPOWER: Increasing Energy Efficiency through Normative Influence (A)
By: Amy J.C. Cuddy, Kyle Todd Doherty and Maarten W. Bos
The case profiles OPOWER, an energy efficiency software company that applies Cialdini's principles of social influence to successfully encourage consumers to reduce their energy usage. OPOWER was co-founded in 2008 by two young Harvard graduates, Dan Yates and Alex...
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Keywords:
Mathematical Methods;
Applications and Software;
Attitudes;
Entrepreneurship;
Energy Conservation;
Power and Influence;
Growth and Development Strategy;
Energy Industry;
United States
Cuddy, Amy J.C., Kyle Todd Doherty, and Maarten W. Bos. "OPOWER: Increasing Energy Efficiency through Normative Influence (A)." Harvard Business School Case 911-016, September 2010. (Revised January 2012.)
- 2013
- Simulation
Change Management Simulation: Power and Influence V2
By: Linda A. Hill and William Q. Judge
Hill, Linda A., and William Q. Judge. "Change Management Simulation: Power and Influence V2." Simulation and Teaching Note. Boston, MA: Harvard Business Publishing, 2013. Electronic.
- Article
How Implicit Beliefs Influence Trust Recovery
By: M. Haselhuhn, M.E. Schweitzer and A. Wood
After a trust violation, some people are quick to forgive, whereas others never trust again. In this report, we identify a key characteristic that moderates trust recovery: implicit beliefs of moral character. Individuals who believe that moral character can change...
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Haselhuhn, M., M.E. Schweitzer, and A. Wood. "How Implicit Beliefs Influence Trust Recovery." Psychological Science 21, no. 5 (May 2010): 645–648.
- August 1999 (Revised February 2000)
- Background Note
What It Really Means to Manage: Exercising Power and Influence
By: Linda A. Hill
Describes the realities versus the myths of what it means to be a manager. In particular, it focuses on the limitations of formal authority as a source of power and identifies other sources of power that effective managers rely upon. Also outlines a framework of...
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Hill, Linda A. "What It Really Means to Manage: Exercising Power and Influence." Harvard Business School Background Note 400-041, August 1999. (Revised February 2000.)
- 04 Jun 2019
- Working Paper Summaries
Political Influence and Merger Antitrust Reviews
- August 1973 (Revised August 1983)
- Background Note
Agronomic Influences on Agribusiness Commodity Systems
By: Ray A. Goldberg
Goldberg, Ray A. "Agronomic Influences on Agribusiness Commodity Systems." Harvard Business School Background Note 374-028, August 1973. (Revised August 1983.)
- May 2011 (Revised January 2012)
- Supplement
OPOWER: Increasing Energy Efficiency through Normative Influence (B)
By: Maarten W. Bos, Amy J.C. Cuddy and Kyle Todd Doherty
The case profiles OPOWER, an energy efficiency software company that applies Cialdini's principles of social influence to successfully encourage consumers to reduce their energy usage. OPOWER was co-founded in 2008 by two young Harvard graduates, Dan Yates and Alex...
View Details
Keywords:
Energy Conservation
Bos, Maarten W., Amy J.C. Cuddy, and Kyle Todd Doherty. "OPOWER: Increasing Energy Efficiency through Normative Influence (B)." Harvard Business School Supplement 911-061, May 2011. (Revised January 2012.)
- August 1990 (Revised September 1990)
- Background Note
Environmental Update: Consumer and Shareholder Influence
Gentile, Mary C. "Environmental Update: Consumer and Shareholder Influence." Harvard Business School Background Note 391-039, August 1990. (Revised September 1990.)
- Forthcoming
- Article
Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers
By: Mengjie Cheng and Shunyuan Zhang
The growth of the influencer marketing industry warrants an empirical examination of the effect of posting sponsored videos on influencers' reputations. We collected a novel dataset of user-generated YouTube videos created by prominent English-speaking influencers in...
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- 1990
- Article
Social Influences on Creativity: Evaluation, Coaction, and Surveillance
By: T. M. Amabile, P. Goldfarb and S. C. Brackfield
Two experiments examined the effects of evaluation expectation and the presence of others on creativity. In both experiments, some subjects expected that their work would be evaluated by experts, and others expected no evaluation. Evaluation expectation was crossed, in...
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Keywords:
Creativity;
Social Psychology;
Situation or Environment;
Motivation and Incentives;
Performance Evaluation
Amabile, T. M., P. Goldfarb, and S. C. Brackfield. "Social Influences on Creativity: Evaluation, Coaction, and Surveillance." Creativity Research Journal 3 (1990): 6–21.
- 25 Jan 2012
- Research & Ideas
A Few Firms Have Outsized Influence in D.C.
in the twisted web of Washington fundraising and lobbying that can definitively prove dollar x bought result y. Perhaps that's why there has been such little empirical research among economists on the issue. "The whole perspective of how firms View Details
Keywords:
by Michael Blanding
- May 1998
- Article
Assessing Long-Term Promotional Influences on Market Structure
By: Carl Mela, Sunil Gupta and Kamel Jedidi
Mela, Carl, Sunil Gupta, and Kamel Jedidi. "Assessing Long-Term Promotional Influences on Market Structure." Lead Article. International Journal of Research in Marketing 15, no. 2 (May 1998): 89–108. (Winner of International Journal of Research in Marketing. Best Paper Award.)
- October 2009
- Article
Influence and Inefficiency in the Internal Capital Market
By: Julie Wulf
I model inefficient resource allocations in M-form organizations due to influence activities by division managers that skew capital budgets in their favor. Corporate headquarters receives two types of signals about investment opportunities: private signals that can be...
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Keywords:
Capital Markets;
Resource Allocation;
Business Processes;
Capital Budgeting;
Business Headquarters;
Investment;
Opportunities;
Cost;
Value;
Motivation and Incentives;
Equity
Wulf, Julie. "Influence and Inefficiency in the Internal Capital Market." Journal of Economic Behavior & Organization 72, no. 1 (October 2009): 305–321.
- 2007
- Other Unpublished Work
Influence and Inefficiency in the Internal Capital Market
By: Julie Wulf
I model inefficient resource allocations in M-form organizations due to influence activities by division managers that skew capital budgets in their favor. Corporate headquarters receives two types of signals about investment opportunities: private signals that can be...
View Details
- 01 Dec 2014
- Research & Ideas
The Big Influence of Small Countries in the United Nations Secretariat
Economics Paul Novosad. “Just the conversations that are happening in the UN are important in determining international priorities” Among their findings: Powerful countries including the United States, China, and India have less administrative View Details
Keywords:
by Michael Blanding
- 01 Sep 1978
- Conference Presentation
Powerlessness Corrupts: Structural Influences on Organizational Behavior
By: R. M. Kanter
- Research Summary
Institutional influences on the firm: cross-country comparisons
A third stream of work examines the influence of country institutions on firms in a cross-country comparative context. In a paper co-authored with Jordan Siegel (published in Management Science in 2009), we employed a quasi-natural experiment: a...
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- 2020
- Working Paper
Do Judge-Lawyer Relationships Influence Case Outcomes?
By: Tianwang Liu and David Hao Zhang
We examine whether law school alumni relationships between the lawyers and judges affect case outcomes. We show that in the context of medical malpractice lawsuits in Florida, the plaintiff lawyer sharing the same law school as the judge increases the chances of...
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Liu, Tianwang, and David Hao Zhang. "Do Judge-Lawyer Relationships Influence Case Outcomes?" Working Paper, October 2020.