Publications

March 2016 (Revised August 2022)
Case

Fair & Lovely vs. Dark is Beautiful

By: Rohit Deshpande and Saloni Chaturvedi

Women of Worth (WOW) is an organization that seeks to empower women through training and workshops. The organization has also fought against discrimination based on the color of a person's skin through its “Dark is Beautiful” campaign—endorsed by well-known... View Details

Keywords: Prejudice and Bias; Race; Marketing; Social Issues; Beauty and Cosmetics Industry

April 2011
Teaching Note

Leasing Decision at Magnet Beauty Products, Inc. (TN)

By: Krishna G. Palepu and George Serafeim

Teaching Note for 111039. View Details

Keywords: Leasing; Financial Statements; Accounting; Standards; Beauty and Cosmetics Industry

September 2010 (Revised September 2011)
Case

Leasing Decision at Magnet Beauty Products, Inc.

By: Krishna G. Palepu and George Serafeim

A fast-growing retailer is facing two different leasing options for its stores. In choosing between the two options, management is considering the potential impact of the two options on the company's financial statements, in light of the proposed new accounting... View Details

Keywords: Financial Statements; Decision Choices and Conditions; Growth and Development Strategy; Standards; Leasing; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry

September 1988
Supplement

Bella Beauty Products, Inc. (C), Assignment Sheet

By: Benson P. Shapiro

Keywords: Beauty and Cosmetics Industry

Research Summary

Overview

By: Nancy F. Koehn

My research focuses on crisis leadership and how leaders and their teams rise to the challenges of high-stakes situations. Using the lens of history, my work examines how individual leaders from business, government and other walks accomplish important—often seemingly... View Details

Keywords: Courageous Leadership In Turbulent Times; Emotional Experience Of Leaders; History Of Leadership; Leadership; Entrepreneurship; History; Media And Broadcasting Industry; Health Industry; Beauty And Cosmetics Industry; Fashion Industry; Advertising Industry; United States; Europe

January 1994 (Revised July 2000)
Exercise

Walt Disney Company's Sleeping Beauty Bonds--Duration Analysis

By: Carliss Y. Baldwin

Walt Disney Co. issues a 100-year bond. This case describes the terms of the bond and immediate capital market reaction. View Details

Keywords: Capital Markets; Bonds; Valuation; Entertainment and Recreation Industry

January 1997
Exercise

Negotiating Corporate Change: Confidential Information, Paul Stokes, VP, Health and Beauty Aids Division

By: James K. Sebenius

This case provides the confidential role information necessary for one person in a four-person negotiation simulation about a major corporate change. Specifically, it describes the role of Paul Stokes as he attempts to negotiate a new uniform corporate information... View Details

Keywords: Business Units; Transformation; Information Management; Negotiation Deal; System; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry

June 2008
Supplement

Walt Disney Company's Sleeping Beauty Bonds - Duration Analysis - courseware

By: Carliss Y. Baldwin

Keywords: Bonds; Theory; Education; Information; Entertainment and Recreation Industry

07 Dec 2015
Research & Ideas

Why Immigrant Workers Cluster in Particular Industries

Vietnamese manicurists, Korean dry cleaners, Haitian cab drivers, Gujarati motel owners. Anyone who lives in an American city can see how immigrants tend to cluster in industries along ethnic lines. Is this because they are forced to by... View Details

Keywords: by Michael Blanding; Beauty & Cosmetics; Beauty & Cosmetics; Beauty & Cosmetics

June 2008
Supplement

Walt Disney Company's Sleeping Beauty Bonds - Duration Analysis - courseware for instructors

By: Carliss Y. Baldwin

Keywords: Bonds; Theory; Education; Information; Entertainment and Recreation Industry

December 2011
Article

Globalization and Beauty: A Historical and Firm Perspective

By: G. Jones

This paper uses the beauty industry to explore the impact of globalization over the very long run. As the first wave of modern globalization started in the nineteenth century, there began a massive homogenization of beauty ideals around the world that has, to some... View Details

Keywords: Globalization; Business Ventures; Trends; Societal Protocols; Value; Brands and Branding; Perception; Entrepreneurship; Beauty and Cosmetics Industry

Read Now

November 2011 (Revised April 2016)
Case

Coco Chanel: Creating Fashion for the Modern Woman (A)

By: Mukti Khaire and Kerry Herman

Chanel, the iconic haute couture house, founded by Gabrielle "Coco" Chanel in 1913, came to embody its founder's philosophy, taste, and style and set a distinctive and influential tone for women's fashion. Coming to prominence during the height of cultural modernity in... View Details

Keywords: Fashion And Creative Industries; Apparel Manufacturing; Business History; Business Growth and Maturation; Management Succession; Entrepreneurship; Business Startups; Brands and Branding; Fashion Industry; Fashion Industry; North and Central America; Europe

February 2008
Article

Blonde and Blue-eyed?: Globalizing Beauty, c.1945–c.1980

By: Geoffrey Jones

This article examines the globalization of the beauty industry between 1945 and 1980. The industry grew quickly. Firms employed marketing and marketing strategies to diffuse products and brands internationally, despite business, economic, and cultural obstacles to... View Details

Keywords: Cross-Cultural and Cross-Border Issues; Globalized Markets and Industries; Product Marketing; Standards; Beauty and Cosmetics Industry

Read Now

22 May 2017
Lessons from the Classroom

A Luxury Industry Veteran Teaches the Importance of Aesthetics to Budding Business Leaders

Pauline Brown joined the HBS faculty following a tenure as Chairman of North America at the French luxury goods conglomerate, LVMH Moët Hennessy Louis Vuitton. (Photo credit: Albert Cheung) To future CEOs who want to succeed in the business of making View Details

Keywords: by Carmen Nobel; Beauty & Cosmetics; Beauty & Cosmetics; Beauty & Cosmetics; Beauty & Cosmetics

2013
Book

Entrepreneurship and Multinationals: Global Business and the Making of the Modern World

By: Geoffrey Jones

This book examines the history of entrepreneurship and multinationals in the making of the modern world. In recent years economists, historians, and political scientists have written extensively on the history of globalization and patterns of global wealth and poverty,... View Details

October 2004 (Revised July 2013)
Case

Making China Beautiful: Shiseido and the China Market

By: Geoffrey G. Jones, Akiko Kanno and Masako Egawa

Describes the multinational growth of Shiseido, the world's fourth-largest cosmetics company, with a focus on its strategy in China since 1981. Explores the challenges facing firms in the globalization of a culturally specific industry such as cosmetics. The Japanese... View Details

Keywords: Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Growth and Development Strategy; Resource Allocation; Competition; Beauty and Cosmetics Industry; China; Japan