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All HBS Web
(238)
- People (1)
- News (34)
- Research (146)
- Multimedia (1)
- Faculty Publications (118)
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- March 2002 (Revised March 2004)
- Case
Metalcraft Supplier Scorecard
By: Susan L. Kulp, V.G. Narayanan and Ronald L. Verkleeren
An automotive components company uses a supplier scorecard to make sourcing decisions and review its supplier performance.
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Keywords:
Supply Chain Management;
Quality;
Performance Evaluation;
Decision Making;
Service Operations;
Motivation and Incentives;
Supply and Industry;
Manufacturing Industry;
Manufacturing Industry
Kulp, Susan L., V.G. Narayanan, and Ronald L. Verkleeren. "Metalcraft Supplier Scorecard." Harvard Business School Case 102-047, March 2002. (Revised March 2004.)
- February 2017
- Case
Aston Martin: A Second Century of Performance and Luxury
By: Vish V. Krishnan, Karim R. Lakhani and Amram Migdal
Following the March 2016 launch of DB11, Aston Martin Lagonda Ltd.’s first new sports car platform in over a decade, this case discusses the future strategy of the famed British luxury auto manufacturer. Since its founding in 1902, Aston Martin has been characterized...
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Keywords:
Luxury;
Auto Brand;
Luxury Auto;
Growth;
Innovation;
Business or Company Management;
Goals and Objectives;
Growth and Development Strategy;
Brands and Branding;
Product Marketing;
Product Launch;
Product Positioning;
Operations;
Product Design;
Product Development;
Production;
Innovation and Invention;
Transportation;
Innovation and Management;
Innovation Strategy;
Change;
Transformation;
Management;
Marketing;
Auto Industry;
Europe;
United Kingdom;
England
Krishnan, Vish V., Karim R. Lakhani, and Amram Migdal. "Aston Martin: A Second Century of Performance and Luxury." Harvard Business School Case 617-033, February 2017.
- October 1995
- Background Note
Coordination: An Overview
By: Ananth Raman
Designed to accompany Module II of the first-year required course on Technology and Operations Management. Particularly useful in conjunction with Corning Glass Works: Erwin Automotive Plant, Toyota Motor Manufacturing, U.S.A., Inc., Johnson Controls, Automotive...
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Raman, Ananth. "Coordination: An Overview." Harvard Business School Background Note 696-001, October 1995.
- June 2015 (Revised August 2016)
- Case
Apple's Future: Apple Watch, Apple TV, and/or Apple Car?
By: David B. Yoffie and Eric Baldwin
In 2015, Apple CEO Tim Cook knew that Apple, despite its phenomenal success, needed to continue to innovate in new product areas in order to continue its momentum into the future. This case explores three new (actual or potential) product offerings from Apple: the...
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Keywords:
Strategy;
Electronics;
Innovation;
Technology;
Technological Innovation;
Competitive Strategy;
Corporate Strategy;
Emerging Markets;
Growth and Development Strategy;
Computer Industry;
Computer Industry;
Computer Industry
Yoffie, David B., and Eric Baldwin. "Apple's Future: Apple Watch, Apple TV, and/or Apple Car?" Harvard Business School Case 716-401, June 2015. (Revised August 2016.)
- March 1969 (Revised August 1997)
- Case
Fabritek Corp.
Describes a large-volume automotive parts contract in a high-quality machine work company. Quality and delivery problems arise when one of the four men on the job is replaced with a high producer who cannot earn a substantial bonus because of machine interference.
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Holstein, William K., Linda Sprague, and Lawrence Bennigson. "Fabritek Corp." Harvard Business School Case 669-004, March 1969. (Revised August 1997.)
- November 1998 (Revised November 2001)
- Case
BMW AG: The Digital Car Project (A)
By: Stefan H. Thomke and Ashok Nimgade
Describes how the German automotive firm BMW is trying to reduce its development time by half with the aid of computer-aided technologies. To leverage these technologies fully in the very competitive automotive industry, BMW is faced with the challenge of changing its...
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Keywords:
Change;
Competency and Skills;
Management;
Time Management;
Product Positioning;
Product Development;
Business Processes;
Performance;
Problems and Challenges;
Technology;
Auto Industry
Thomke, Stefan H., and Ashok Nimgade. "BMW AG: The Digital Car Project (A)." Harvard Business School Case 699-044, November 1998. (Revised November 2001.)
- February 1997 (Revised May 1998)
- Case
Tire City, Inc.
By: W. Carl Kester
A small, rapidly growing retail distributor of automotive tires must present a set of forecasted financial statements to a bank in order to obtain a five-year loan. Expected growth rates given in the case and historical financial ratios derived from recent financial...
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Keywords:
Financial Statements;
Forecasting and Prediction;
Financing and Loans;
Price;
Supply Chain;
Distribution Industry;
Distribution Industry
Kester, W. Carl. "Tire City, Inc." Harvard Business School Case 297-091, February 1997. (Revised May 1998.)
- January 2021
- Case
Toyota and Its Labor Union in Argentina (A)
By: Jorge Tamayo, Erik Snowberg and Jenyfeer Martinez Buitrago
In 2011, Daniel Herrero, CEO of Toyota Argentina (TASA) since 2010, was about to meet with the Secretary-General of the union representing automotive industry workers in the country. The company produced vehicles in Argentina since 1997 at their plant at Zárate, and,...
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Keywords:
Manufacturing Performance;
Bargaining;
Production;
Performance;
Labor Unions;
Labor and Management Relations;
Fairness;
Factories, Labs, and Plants;
Auto Industry;
Argentina
Tamayo, Jorge, Erik Snowberg, and Jenyfeer Martinez Buitrago. "Toyota and Its Labor Union in Argentina (A)." Harvard Business School Case 721-394, January 2021.
- December 1997
- Case
Wriston Manufacturing Corporation
Wriston Manufacturing is a broad-line maker of components for the automotive industry. It has developed a network of nine plants as its product line has grown. Newer, higher-volume products tend to be made in newer, focused, high-volume plants, while older product...
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Keywords:
Decision Choices and Conditions;
Cost Management;
Business or Company Management;
Production;
Performance Efficiency;
Auto Industry
Hammond, Janice H. "Wriston Manufacturing Corporation." Harvard Business School Case 698-049, December 1997.
- October 2001
- Supplement
BMW AG: The Digital Auto Project-An Interview With Chris Bangle, Head of Global Design
By: Stefan H. Thomke
Chris Bangle describes how BMW is trying to reduce its development time by half with the aid of computer-aided technologies. To leverage these technologies in the very competitive automotive industry, he talks about how BMW is faced with the challenges of changing its...
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Keywords:
Interpersonal Communication;
Management Practices and Processes;
Time Management;
Product Development;
Organizational Change and Adaptation;
Problems and Challenges;
Competition;
Information Technology;
Auto Industry
Thomke, Stefan H. "BMW AG: The Digital Auto Project-An Interview With Chris Bangle, Head of Global Design." Harvard Business School Video Supplement 602-802, October 2001.
- March 2011 (Revised April 2021)
- Case
The Whiz Kids
By: Tom Nicholas and David Chen
In October 1945, Henry Ford II received a telegram in his office at the Ford Motor Company in Dearborn, Michigan written by Charles "Tex" Thornton, a U.S. Air Force colonel. The telegram presented an opportunity for Ford to deploy a system of statistical control which...
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Keywords:
Ford Motor Company;
Statistical Control;
Management Systems;
Accounting;
Operations;
Strategy;
Mathematical Methods;
Auto Industry;
United States
Nicholas, Tom, and David Chen. "The Whiz Kids." Harvard Business School Case 811-042, March 2011. (Revised April 2021.)
- March 2020
- Case
ZEISS Group: Organize by Customer Culture?
By: Willy C. Shih
How should ZEISS, the German manufacturer of precision optical and optoelectronic systems manage two historic businesses that operated fairly autonomously? The Industrial Quality Solutions (IQS) business sold measurement equipment to manufacturing companies in sectors...
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Shih, Willy C. "ZEISS Group: Organize by Customer Culture?" Harvard Business School Case 620-103, March 2020.
- January 2015
- Case
Sergio Marchionne at Chrysler
By: Rob Kaplan and Bernardo Bertoldi
Chrysler recently exited from the bankruptcy process, with U.S. government support and with Sergio Marchionne as CEO. Now was the time to work out how to create synergies with FIAT, how to improve the current manufacturing, product, and distribution-network...
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Kaplan, Rob, and Bernardo Bertoldi. "Sergio Marchionne at Chrysler." Harvard Business School Case 415-045, January 2015.
- August 1997 (Revised June 2023)
- Case
Fabritek, 1992
Describes a large-volume automotive parts contract in a high-quality machine work company. Quality and delivery problems arise when one of the four men on the job is replaced with a high producer who cannot earn a substantial bonus because of machine interference.
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Keywords:
Machinery and Machining;
Compensation and Benefits;
Selection and Staffing;
Production;
Quality;
Manufacturing Industry
Hammond, Janice H. "Fabritek, 1992." Harvard Business School Case 698-014, August 1997. (Revised June 2023.)
- June 2005 (Revised May 2006)
- Case
Covisint (A): The Evolution of a B2B Marketplace
By: Lynda M. Applegate and Elizabeth Collins
Ford Motor Co., General Motors, and DaimlerChrysler--the three original equipment manufacturers (OEMs) that dominated the automotive industry throughout the 20th century--launched Covisint in February 2000 as an industry supply chain exchange that would drive out cost...
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Keywords:
Business Model;
Supply Chain Management;
Business Startups;
Management Teams;
Manufacturing Industry;
Manufacturing Industry;
United States
Applegate, Lynda M., and Elizabeth Collins. "Covisint (A): The Evolution of a B2B Marketplace." Harvard Business School Case 805-110, June 2005. (Revised May 2006.)
- 2011
- Working Paper
The Architecture of Transaction Networks: A Comparative Analysis of Hierarchy in Two Sectors
By: Jianxi Luo, Carliss Y. Baldwin, Daniel E. Whitney and Christopher L. Magee
Many products are manufactured in networks of firms linked by transactions, but comparatively little is known about how or why such transaction networks differ. This paper investigates the transaction networks of two large sectors in Japan at a single point in time. In...
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Keywords:
Customer Value and Value Chain;
Market Transactions;
Networks;
Competitive Strategy;
Vertical Integration;
Auto Industry;
Auto Industry;
Japan
Luo, Jianxi, Carliss Y. Baldwin, Daniel E. Whitney, and Christopher L. Magee. "The Architecture of Transaction Networks: A Comparative Analysis of Hierarchy in Two Sectors." Harvard Business School Working Paper, No. 11-076, January 2011. (Revised July 2011, January 2012.)
- October 1994
- Case
Kamakura Ironworks Company, Ltd.
Describes cost management techniques in a supplier chain in the Japanese automotive industry. Exposes students to interorganizational cost management systems and explores when cost systems are required and when they can be switched off. Also illustrates supportive...
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Cooper, Robin, and Takeo Yoshikawa. "Kamakura Ironworks Company, Ltd." Harvard Business School Case 195-056, October 1994.
- February 2010 (Revised October 2010)
- Case
Re-THINK-ing THINK: The Electric Car Company
By: Joseph B. Lassiter III and David Kiron
On January 5, 2010, 48-year-old Richard Canny was on his way to meet the governor of Indiana. He was reading his newly issued press release announcing that THINK planned to start automobile production in Elkhart County, Indiana to launch its THINK City battery-operated...
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Keywords:
Business Startups;
Entrepreneurship;
Investment;
Global Strategy;
Market Entry and Exit;
Product Development;
Production;
Pollutants;
Environmental Sustainability;
Auto Industry;
Manufacturing Industry;
Norway;
Indiana
Lassiter, Joseph B., III, and David Kiron. "Re-THINK-ing THINK: The Electric Car Company." Harvard Business School Case 810-105, February 2010. (Revised October 2010.)
- September 2015
- Supplement
Luca de Meo Speaks at Harvard Business School
By: Linda A. Hill
A video supplement to the HBS case study entitled "Luca de Meo at Volkswagen Group." De Meo, Member of the Board at Audi AG and the former Chief Marketing Officer of Volkswagen Group, speaks about leading innovation and the automotive industry. Recorded at Harvard...
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Hill, Linda A. "Luca de Meo Speaks at Harvard Business School." Harvard Business School Multimedia/Video Supplement 416-702, September 2015.
- December 2004 (Revised February 2006)
- Case
Executive Decision Making at General Motors
By: David A. Garvin and Lynne Levesque
Describes the evolution of General Motors' strategy, organizational structure, and management processes from its founding to the present day. Focuses on the role of GM's management committee—the senior-decision-making body at the company, now called the Automotive...
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Keywords:
Globalized Firms and Management;
Management Practices and Processes;
Organizational Structure;
Competitive Strategy;
Decision Making;
Management Teams;
Auto Industry
Garvin, David A., and Lynne Levesque. "Executive Decision Making at General Motors." Harvard Business School Case 305-026, December 2004. (Revised February 2006.)