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Show Results For
- All HBS Web
(11,641)
- People (60)
- News (2,708)
- Research (6,112)
- Events (62)
- Multimedia (98)
- Faculty Publications (4,039)
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4 Things You Need to Know About Independent Projects - MBA
Blog Blog MBA Voices Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author Career and Professional Development Staff Author HBS Community Author HBS Faculty Author MBA Admissions Author MBA Students Topics Topics 1st Year (RC) 2+2 Program 2nd Year... View Details
- Web
My MBAid Story: Christine Keung (MBA 2020) - MBA
Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged Goods Education Energy Engineering... View Details
- Article
Putting the 'Relationship' Back into CRM
By: Susan Fournier and Jill Avery
Many managers think that the way to capture value through relationship marketing is to focus on the 'good' customers and get rid of the 'bad' ones. But there is a lot more to best practice relationship management than maximizing revenues on individual customers and... View Details
Keywords: Marketing; CRM; Customer Relationship Management; Brand Building; Brand Management; Customer Lifetime Value; Customer Focus and Relationships; Customer Satisfaction; Marketing Strategy; Brands and Branding; Consumer Products Industry
Fournier, Susan, and Jill Avery. "Putting the 'Relationship' Back into CRM." MIT Sloan Management Review 52, no. 3 (Spring 2011): 63–72.
- 16 Aug 2022
- Op-Ed
Now Is the Time for Entrepreneurs to Play Offense
For the past six months, there has been a lot of handwringing about the market downturn. Most everyone has been advising entrepreneurs to marshal their capital, cut costs, and extend their runway. In essence, play defense. Many investors... View Details
Keywords: by Jeffrey Bussgang
- Web
Esteves Hall | About
team. He was inspired to pursue this undertaking because of his interest in education and in opportunities to improve management education in Brazil by sharing best practices learned at Harvard Business... View Details
- 31 Aug 2021
- Book
Feeling Powerless at Work? Time to Agitate, Innovate, and Orchestrate
Withdrawal—decreasing your interest in others’ resources. Sometimes this means simply walking away from a resource of value. Expansion—increasing the number of alternatives... View Details
Keywords: by Jay Fitzgerald
- August 2011 (Revised October 2011)
- Case
PureTech Ventures in 2011
By: Andrei Hagiu, Cesar Castro and Sarah Murphy
In early May 2011, Daphne Zohar, founder and managing partner of PureTech Ventures, a life science venture creation company in Boston, MA, was reviewing a term sheet she had just received from a venture capital (VC) firm for one of PureTech's portfolio companies. The... View Details
Keywords: Business Ventures; Business Startups; Venture Capital; Investment; Innovation and Invention; Negotiation; Partners and Partnerships; Science-Based Business; Opportunities; Boston
Hagiu, Andrei, Cesar Castro, and Sarah Murphy. "PureTech Ventures in 2011." Harvard Business School Case 712-419, August 2011. (Revised October 2011.)
- 01 Jun 2023
- News
Bridging the ESG Data Gap
Megan Murday The idea for a digital platform to help venture capitalists calculate, benchmark, and improve portfolio ESG performance crystallized while Megan Murday (MBA 2021) was studying at HBS. Now the CEO of the software startup Metric, she says that “investors... View Details
Keywords: Deborah Blagg
- 01 Sep 2006
- What Do You Think?
Are We Ready for Self-Management?
Summing Up Predominant reactions to notions of self-management explored in this month's column could perhaps be described best by two words, "enthusiasm" and "skepticism." Many respondents felt that the concepts should... View Details
Keywords: by James Heskett
- Research Summary
Supply Chain Inventory Planning
My work studies management decision-making in demand and supply planning contexts with a focus on forecasting and inventory planning decisions. I examine these decision-making processes from both a supply chain (i.e. across firm) and an... View Details
- Web
Moving to the Lower 48 from Alaska for my MS/MBA - MBA
Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged Goods Education Energy Engineering... View Details
- Person Page
Course Development
General Management: Processes and Action (GMPA) focuses on implementation and the way that general managers get things done. Typically, they work through processes—sequences of tasks and activities that unfold over time, like strategic planning,... View Details
- 08 Aug 2023
Life at HBS Chat with the Government & Public Policy Club
Virtual Life at HBS Chats are a unique opportunity to hear straight from current HBS students regarding their MBA experience. Join a panel of students from the Government & Public Policy Club who will share their backgrounds and how they... View Details
- Web
From C-Suite to CEO - Alumni
Careers From C-Suite to CEO Careers From C-Suite to CEO Interested in making the transition from C-suite executive to CEO? The path will be different for everyone, however, studies of successful CEOs, case... View Details
- Web
New Americans - MBA
Annual Cost of Attendance Summer Fellowships Career Support & Exploration Funds Fast Facts MBAid Stories Consumer Information RISE Career Fellowship Paul and Daisy Soros Fellowships for New Americans... View Details
- 09 Oct 2001
- Research & Ideas
Driven: How Human Nature Shapes Organizations
in the interest of the organizational leader to align the competitive energies of individuals with the integrated goals of the organization. To... View Details
Keywords: by Paul Lawrence & Nitin Nohria
- 20 Nov 2019
- Research & Ideas
It's No Joke: AI Beats Humans at Making You Laugh
computer-based recommendation technology to help consumers make decisions. Yeomans' findings shed light on the hurdles that AI technology will need to overcome to win over wary consumers. The team enlisted 75 pairs View Details
Keywords: by Dina Gerdeman
- 01 Jun 2023
- News
From Big Pharma to Startup
infusions. These delivery methods can be painful, time consuming, and costly. It was a subject of great interest to Goble who, prior to HBS, had been involved in bringing injectable biologics to market at... View Details
Keywords: April White
- 30 May 2005
- Research & Ideas
Six Steps for Making Your Threat Credible
your best interest to follow through—yet you probably made the threat at a point when the other side doubted your resolve. After all, if it were obvious that you were ready to walk away, you wouldn't have had to threaten at all! As this... View Details
Keywords: by Deepak Malhotra
- Fast Answer
Search Funds
through to "all loan data", see data dictionary for available data types and descriptors. Industry Research: Consult the list of library databases that cover industries and market research reports learn more about a... View Details