Publications

October 29, 2020
Article

How to Build a Digital Brand That Lasts

By: William Collis and David Collis

What makes a brand durable even as business models, technology and consumer behavior radically change? The key is that durable brands are adaptable brands—even legacy ones. To create durability, apply the MACE framework: 1) Mastery: Give your consumers... View Details

Keywords: Brands and Branding; Business Model; Adaptation; Framework

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March 2015
Case

West Coast Chill

By: William A. Sahlman, Robert F. White and Stephanie Puzio

The fall of 2010 marked the 20th year that Mitchell Joseph, a fourth generation beverage executive, serial entrepreneur, and the founder of the Joseph Company (the "Company"), had been working on developing the technology for a self-chilling can. Mitchell was at an... View Details

Keywords: Entrepreneurial Finance; Entrepreneurship; Finance; Food and Beverage Industry; United States

05 Jul 2016
First Look

July 5, 2016

Influencing Human Behavior By: Reddy, Sheila M., Jensen Montambault, Yuta J. Masuda, Ayelet Gneezy, Elizabeth Keenan, William Butler, Jonathan R. Fisher, and Stanley T. Asah Abstract—Behavioral sciences can advance conservation View Details

Keywords: Sean Silverthorne

May 2019 (Revised April 2021)
Background Note

Managing Talent Pipelines in the Future of Work

By: William R. Kerr, Joseph B. Fuller, Manjari Raman and Carl Kreitzberg

In the face of a rapidly-changing economy, organizations that wish to compete in the future of work must develop strategies for acquiring, retaining, and developing talent for their organizations. This primer reviews the major trends shaping jobs, workplaces, and... View Details

Keywords: Future Of Work; Talent and Talent Management; Experience and Expertise; Demographics; Labor; Problems and Challenges; Risk and Uncertainty; Quality; Supply Chain

06 Apr 2010
First Look

First Look: April 6

competition for the past 20 years: an ad hoc, laissez-faire vision promoted by the United States versus a managed vision relying on multilateral rules and international organizations promoted by the European... View Details

Keywords: Martha Lagace

09 Jan 2018
First Look

First Look at New Research and Ideas, January 9, 2018

Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53689 forthcoming Foundations and Trends in Entrepreneurship Personality Traits of Entrepreneurs: A Review of Recent Literature By: Kerr, Sari Pekkala, William R. Kerr, and... View Details

Keywords: Sean Silverthorne

November 2016 (Revised May 2017)
Case

Hyperloop One

By: William A. Sahlman, Ramana Nanda, Robert White, Allison Ciechanover and Jeff Huizinga

This case explores the attempt of Shervin Pishevar, a prominent Silicon Valley investor, to shepherd hyperloop, a futuristic pod-in-tube transportation technology, from concept to transformative reality via Hyperloop One and Sherpa Capital, both companies he... View Details

Keywords: Entrepreneurial Finance; Startup; Entrepreneurship; Business Startups; Finance; Transportation; Product Development; Innovation and Invention; Transportation Industry

17 Apr 2012
First Look

First Look: April 17

we are committed to see such change continue to happen in the finance of today. Download the paper: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1985594 Is India's Manufacturing Sector Moving Away from Cities? Authors:Ejaz Ghani, Arti Grover Goswami, and View Details

Keywords: Carmen Nobel

10 Dec 2013
First Look

First Look: December 10

Pekkala Kerr, and William R. Kerr Abstract—Measures of entrepreneurship, such as average establishment size and the prevalence of start-ups, correlate strongly with employment growth across and within... View Details

Keywords: Sean Silverthorne

17 Nov 2015
First Look

November 17, 2015

April 5–6, 2013 in Cambridge, Massachusetts. In its call for the submission of theoretical and empirical papers for the symposium, the NBER noted that the global financial crisis of 2007–2008 and its aftermath have focused attention on the growing use of leverage View Details

Keywords: Sean Silverthorne

April 21, 2023
Article

When Scenario Planning Fails

By: Kalle Heikkinen, William R. Kerr, Mika Malin, Panu Routila and Eemil Rupponen

How can organizations perform scenario planning when they are hit by shocks outside of leaders’ field of vision? Interviews with Nordic executives, who experienced both the Covid-19 pandemic and were in close proximity to Russia as the country invaded Ukraine, can... View Details

Keywords: Planning; Crisis Management; Organizational Structure; Forecasting and Prediction; System Shocks; Organizational Change and Adaptation

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March 1998 (Revised December 2005)
Case

Beta Golf

By: William A. Sahlman, Michael J. Roberts and Laurence E. Katz

The Beta Group is a technology incubator in Menlo Park, CA that has successfully built a portfolio of businesses in the medical, consumer products, and industrial technology sectors by systematically matching proprietary technologies to unmet market needs. Beta has... View Details

Keywords: Business Strategy; Investment; Financial Strategy; Information Technology; Commercialization

January 1986 (Revised March 1997)
Case

Horizon Group

By: William A. Sahlman

Contains a description of a situation confronting the co-founder of a company planning to produce software for microcomputers. The company has just completed raising money from some wealthy investors by forming an R&D Limited Partnership. Development of the program (an... View Details

Keywords: Business or Company Management; Venture Capital; Partners and Partnerships; Business Plan; Outcome or Result; Research and Development; Financial Strategy; Corporate Finance; Information Technology Industry

December 2010
Background Note

Risk and Reward in Venture Capital

By: William A. Sahlman

This note describes the payoff structure of investment in individual venture capital–backed companies and in venture capital portfolios. Venture Capital investments are characterized by high failure rate (0ver 50%) and a small number of given successes (greater than... View Details

Keywords: Capital Markets; Venture Capital; Investment Return; Investment Portfolio; Analytics and Data Science; Failure; Performance; Information Technology