Entrepreneurial Marketing - Publications - Faculty & Research

20 Aug 2008
Op-Ed

The Time is Right for Creative Capitalism

capitalism is "an approach where governments, businesses, and nonprofits work together to stretch the reach of market forces so that more people can make a profit, or gain recognition, doing work that eases the world's... View Details

Keywords: by Nancy Koehn

14 Sep 2023
Blog Post

MBAs Accelerate Their Social Enterprise Ventures

startup to tackle product accessibility for the disability community. Many products and websites today are inaccessible to people with disabilities despite over 30 years of the Americans Disabilities Act which prohibits disability discrimination. Very few of the... View Details

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Bringing a Taste of Japan to the World - Global Activities 2020

with his plan to offer Boston diners a unique blend of authentic Japanese culture and cooking, organic farm-to-table ingredients, and—a novelty for ramen venues—cocktail service. With classic entrepreneurial resilience, by June, Sasago... View Details

01 Sep 2023
News

Global Outposts Expand HBS’s Intellectual Footprint

for faculty members or help them pursue a particular avenue of inquiry across regions. More recently, the responsibilities of HBS global outposts have expanded to include helping to facilitate student immersions in a variety of markets... View Details

Keywords: Jennifer Gillespie

01 Jun 2023
News

From Big Pharma to Startup

Hunter Goble (MBA 2022) did not enroll in Harvard Business School with dreams of becoming an entrepreneur. After earning his MBA, Goble intended to return to Eli Lilly to continue to work building brands and launching products. He envisioned himself leading a big,... View Details

Keywords: April White

17 Jan 2019
Blog Post

MBA Curriculum Spotlight: Short Intensive Programs (SIPs)

Businesses This SIP is designed for students who are focused on the rapidly changing world of sports media and sports technology. It will be focused on topics of interest to students who are considering careers in entrepreneurial... View Details

25 Jun 2013
First Look

First Look: June 25

establishing some stylized facts about the fine-grained structure of large, real-world technical systems. Download working paper: http://ssrn.com/abstract=2277795 Pricing and Efficiency in the Market for IP Addresses By: Edelman,... View Details

Keywords: Anna Secino

25 Feb 2020
News

Task Force

eyeglasses. They took a selfie. But it wasn’t until the second-year MBA course Entrepreneurial Finance that they discovered another similarity: Each was passionate about starting a business. “We got coffee in Spangler Grille one day after... View Details

Keywords: Julia Hanna; gig economy; Retail Trade

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Joiner - Entrepreneurship

skills and experience: Entrepreneurial Sales and Marketing Launching Tech Ventures Founders’ Journey Startup Operations Field X (provides funding) Get additional startup experience: Work on a project for a... View Details

29 Sep 2021
Research & Ideas

For Entrepreneurs, Blown Deadlines Can Crush Big Ideas

out of cash before solving the problem, Harvard Business School researchers write in Entrepreneurial Learning and Strategic Foresight, recently published in the Strategic Management Journal. For startups trying to hang on until their next... View Details

Keywords: by Rachel Layne

01 Jul 2008
First Look

First Look: July 1, 2008

108-092 An exercise that takes students through five stages of growth in an entrepreneurial start-up in the medical devices industry: 1) founding, 2) growth, 3) push to profitability, 4) refocusing process, and 5) takeover by new... View Details

Keywords: Martha Lagace

18 Sep 2019
Op-Ed

WeWork—The IPO That Shouldn’t?

SoftBank will be treated in the IPO and whether they will support WeWork by committing even more money. What’s to be learned? In sum, what can we learn from possibly the worst pre-IPO marketing example ever? No doubt Neumann has brought... View Details

Keywords: by Nori Gerardo Lietz; Financial Services; Real Estate

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HBS - The year in Review

colleagues. Professor Ryan Buell designs and leads the program with the support of the Division of Research and Faculty Development. Associate Professor Shai Benjamin Bernstein Entrepreneurial Management Assistant Professors Samuel Antill... View Details

25 Aug 2014
News

Ashraf M. Dahod, MBA 1981

communication (Altiostar). “I look at where customers are and where they will be three to five years from now,” he says simply. “I try to be objective and analytical as I look for market and technological discontinuities,” he adds, noting... View Details

Keywords: Susan Young

02 Apr 2001
Research & Ideas

Not All M&As Are Alike—and That Matters

managers, and rationalizes administrative processes. In the end, the acquiring company has greater market share, a more efficient operation, better managers, more clout, and the industry as a whole has less excess capacity. What's not to... View Details

Keywords: by Joseph L. Bower

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Events - Private Capital Project

by Professor Victoria Ivashina (Co-head of HBS Private Capital Project) Israel’s Entrepreneurial Ecosystem June 15, 2023, “Israel’s Entrepreneurial Ecosystem” with Eugene Kandel (Start-Up Nation Central),... View Details

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Faculty Mentors | Predoctoral Researchers

Administration Yuan Zou Assistant Professor Hellman Faculty Fellow Entrepreneurial Management Academic Unit Zoe B. Cullen Assistant Professor of Business Administration Raymond P. Kluender Assistant Professor Berol Corporation Fellow... View Details

22 Apr 2014
First Look

First Look: April 22

vertically integrating by bringing marketing and logistics operations in-house. The company's leadership is excited about future growth opportunities but also concerned about the impact of VP Group's growth on its View Details

Keywords: Sean Silverthorne

Profile

Enrico Ferrari

Born and raised in a small northern Italian town, Enrico Ferrari was the first in his family to attend college. Driven by an entrepreneurial mindset and a desire to write his own destiny, Enrico moved to Berlin, where he joined an ad... View Details

Keywords: Tech

27 Mar 2007
First Look

First Look: March 27, 2007

convictions in marketing is that market orientation contributes to firms' performance substantially more than alternative strategic orientations such as innovation and View Details