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- Faculty Publications (237)
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- All HBS Web (1,163)
- Faculty Publications (237)
- 01 Sep 2008
- News
Faculty Books
A Sense of Urgency by John P. Kotter (Harvard Business Press) Most organizational change initiatives fail spectacularly (at worst) or deliver lukewarm results (at best). In his 1996 book, Leading Change, Professor Emeritus Kotter revealed... View Details
- 01 Dec 2014
- News
Dressing by Number
recommended clothing based on the data they provide; clients purchase only the items they love. The more information a customer gives Stitch Fix—the initial “style profile,” shared Pinterest boards, feedback... View Details
- July 2011
- Teaching Note
a-connect: In Search of Talent Partners (TN) (A) and (B)
By: Robert G. Eccles and Penelope Rossano
Teaching Note for 409036 and 411085. View Details
- 24 Apr 2014
- News
Tackling the data dilemma
firm with innovative products, services, and solutions to help companies transition to the new style of IT. Since joining HP in 2011, Whitman has championed initiatives that help customers navigate the new... View Details
- 01 Apr 1997
- News
Manager's Notebook
In this new series, the Bulletin will feature occasional reports on faculty research in progress. Who Has Your Number? Customer information is the lifeblood of business. Indeed, a company's success often hinges on how well it understands... View Details
Keywords: Judith Ross
- 22 Feb 2022
- News
Case Study: Welcome Aboard
manage their assets, tenants, and leasing, the software solutions that Lerner and Holder supported offered the promise of a cutting-edge solution. The implementation process once a customer signed on, however, could be a struggle, with... View Details
Keywords: Jen McFarland Flint
- 18 Apr 2005
- Research & Ideas
Prosper with Multi-Channel Retailing
For decades, major retailers offered customers only two methods of purchasing: directly at the store or from catalogs sent through the mail. With the advent of the Internet, retail companies that offered only one or two channels suddenly... View Details
- 25 Aug 2022
- News
Hair Today
When Britney Winters (MBA 2016) tuned in to this year’s Super Bowl, she was more focused on the halftime show than the game itself. When that moment came, Winters watched as Grammy Award–winning singer Mary J. Blige rocked 40 cascading inches of wavy golden hair—a... View Details
- Web
Influencing Practice | Social Enterprise | Harvard Business School
One of the primary interfaces between the Social Enterprise Initiative and practitioners is through our open enrollment and custom Executive Education programs offered each year. 1_0fzgdmtm Strategic... View Details
- 24 Apr 2014
- News
Empowering Japan through e-commerce
he developed a web-based shopping mall—Rakuten, which roughly means “optimism”—often called the Amazon.com of Japan. “We created an online marketplace where customers can interact with shop owners, and we empower our merchants to build... View Details
- Web
Once in a Lifetime Opportunities | Social Enterprise | Harvard Business School
effectively and efficiently measure the impact of Acumen’s portfolio companies. “We developed Lean Data as a smart way to listen to our customers and understand the impact of our products and services on their lives,” Kasia says. In the... View Details
- 05 Mar 2021
- Blog Post
Intensive Bootcamp Kicked my Entrepreneurship Goals Into Gear
were pain points that our initial idea wouldn’t necessarily solve. Taking a step back and erasing biases around our idea allowed us to better understand the true value we would be creating and helped us to determine who our target View Details
- Web
The Roundtables - Entrepreneurship
SF: The Roundtables On February 11, 2015, The Rock 100 SF gathered at the Battery in San Francisco for customized discussions, a reception and dinner featuring a fireside chat between Professor Bill Sahlman and Jason Kilar, founder of... View Details
- 01 Jun 2000
- News
Flexibility Is Key to Product Development in Internet Time
partnership helped them find errors in the initial version, as well as add new features to it." Such collaboration allows a search engine like Yahoo!, for example, to respond to customer requirements by... View Details
Keywords: Judith A. Ross
- 01 Apr 1999
- News
Q & A: Confronting New Technologies: When Doing Right Is Wrong
technologies seldom make sense to managers, given their corporate perspective. There are two reasons for this. First, customers exert tremendous influence over managers' decisions and the directions they pursue. Since View Details
- 01 Mar 2014
- News
Case Study: Gazelle's New Predators
Illustration by Istvan Banyai Since 2006, Gazelle has offered consumers an answer to the question of what to do with their old electronic devices when they upgrade: Sell them to us. Customers can go to Gazelle's website; get a price for... View Details
- 01 Dec 2014
- News
Faculty Q&A: The New Brand Manager: You
Now that customers have more of a voice in the consumer-brand relationship, some brands have suffered loud criticism for recent business decisions. How can brands avoid that pitfall? I’m not sure consumer criticism is always necessarily... View Details
Keywords: April White
- 07 Nov 2007
- Op-Ed
How Marketing Hype Hurt Boeing and Apple
Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. Last month, Boeing stock went wobbly on news that test flights and View Details
- 20 Dec 2004
- Research & Ideas
How an Order Views Your Company
changed with the times, what improvements, if any, have they experienced in customer satisfaction and financial performance? Shapiro: Unfortunately, we did not formally maintain relationships with the many companies that we used as field... View Details
Keywords: by Sarah Jane Johnston
- 21 Apr 2003
- Research & Ideas
Are Crummy Products Your Next Growth Opportunity?
Sony sold them to teenagers, a group that couldn't afford the nice-sounding, floor-standing radios their parents enjoyed. For them, a transistor would do just fine. Once the initial crummy product has kick-started a market, follow-on... View Details
Keywords: by Sean Silverthorne