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  • 25 Sep 2000
  • Research & Ideas

Cyber-Marketing: Scouting the Digital Communications Frontier

provide insights for marketers and the advertising industry. Until as recently as last year, for instance, most Internet advertising had been Web-sponsored, promoting firms such as Internet service providers, View Details
Keywords: by Peter K. Jacobs
  • 31 Aug 2010
  • First Look

First Look: August 31

Struggles and Standard Chartered Bank: Managing Global Key Accounts Robert G. Eccles and Kerry HermanHarvard Business School Case 411-011 Daren Kemp, a partner at leadership consultancy and executive search View Details
Keywords: Sean Silverthorne
  • 01 Jan 2003
  • News

Greylock

retired U.S. Army brigadier general) Georges F. Doriot, who had founded American Research & Development Corp. (AR&D) in 1946, the first public venture capital firm in the United States. As the American economy began to soar after World... View Details
  • 15 Apr 2008
  • First Look

First Look: April 15, 2008

business environment or used along with any individual case. Purchase this note: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=308063 Corrections Corp. of America Harvard Business School Case 107-071 This case illustrates a comprehensive valuation of a... View Details
Keywords: Martha Lagace
  • 31 Jul 2020
  • Blog Post

Building a DTC Brand Through COVID

search results came up short. I wondered who else I would ask for manufacturing help and soon enough I realized I had a manufacturing expert at my hands, my TOM (Technology and Operations) Professor Willy Shih. I emailed Professor Shih... View Details
  • 25 Sep 2007
  • First Look

First Look: September 25, 2007

are significantly different to the inter-industry vertical FDI visible at the two-digit level. These subsidiaries are not readily explained by the comparative advantage considerations in traditional models, where firms locate their low... View Details
Keywords: Martha Lagace
  • 26 Jul 2010
  • Research & Ideas

Yes, You Can Raise Prices in a Downturn

framing price appropriately.” Alternatively, currently popular strategic doctrine has many executives sailing off, like Ahab or Sinbad, in search of "blue oceans"—market spaces where allegedly no one else is fishing. Avoiding... View Details
Keywords: by Sean Silverthorne; Retail; Consumer Products
  • 18 May 2010
  • First Look

First Look: May 18

interviews at the January Allied Social Science Associations (ASSA) meetings. Second, the AEA now invites candidates who are still on the market, and employers whose positions are still vacant, to participate in a web-based "scramble" to reduce View Details
Keywords: Martha Lagace
  • 29 Jan 2013
  • First Look

First Look: Jan. 29

  PublicationsForeign Direct Investment and Growth: On the Role of Complementarities, the Search for Mechanisms, and the Potential for Linkages Authors:Alfaro, Laura, and Matthew Johnson Publication:Encyclopedia of Financial Globalization... View Details
Keywords: Sean Silverthorne
  • 23 Feb 2010
  • First Look

First Look: Feb. 23

leading players in these clusters are multi-location firms that organize and integrate knowledge across sites worldwide. Strong internal links across locations allow these firms to leverage knowledge for... View Details
Keywords: Martha Lagace
  • 18 Sep 2018
  • First Look

New Research and Ideas, September 18, 2018

under-provision of innovation. Firms have clear incentives to engage in strategic behavior because policymakers use market outcomes as a benchmark in designing regulation. This study examines a unique energy efficiency standard for... View Details
Keywords: Dina Gerdeman
  • 04 Oct 2021
  • Blog Post

Tapping into “Nontraditional” Private Equity and Venture Capital Talent at HBS

work, so I approached my search explaining that I may not have an investing background, but I have unique and technical knowledge in this space that you need, so I add value here and can learn new skills,” said Sheil. She advises other... View Details
Keywords: Private Equity; Venture Capital
  • Web

Launching Tech Ventures - Course Catalog

Launching Technology Ventures (LTV) is designed for four types of students: Those who will start their own companies. Those who will join early-stage startups (typically in a product manager, business development, sales, marketing, or growth role). Those who will work... View Details
  • 17 Sep 2007
  • Research & Ideas

Broadband: Remaking the Advertising Industry

online ad budget is spent on search advertising, which is more effective than banner advertising at driving traffic. The ability to place your ad on the screen exactly where someone is searching for... View Details
Keywords: by Julia Hanna; Advertising; Media & Broadcasting; Publishing
  • 01 Apr 2000
  • News

Getting the Message

In 1994, the World Wide Web was not yet a household name. A new company called Yahoo! had just developed a way to look for sites on the Internet -- the search engine. HotWired debuted as the first online magazine to carry advertisements.... View Details
Keywords: Susan Young
  • 15 Sep 2011
  • Research & Ideas

High Ambition Leadership

Fredberg, and Flemming Norrgren. "The world of business has been governed by an implicit leadership model," Beer explains. "With the exception of a minority of CEOs, however—those we interviewed and others like them—the purpose of the View Details
Keywords: by Martha Lagace
  • 26 Jan 2010
  • First Look

First Look: Jan. 26

http://www.hbs.edu/research/pdf/10-057.pdf Optimal Auction Design and Equilibrium Selection in Sponsored Search Auctions Authors:Benjamin Edelman and Michael Schwarz An abstract is unavailable at this time. Download the paper:... View Details
Keywords: Martha Lagace
  • 01 Feb 2000
  • News

HBS Alumni Association Board of Directors: President's Report

"welcome officer"; generate a list of alumni working at top search firms and distribute the list to clubs to enhance their career resources; and include all club officers in e-mails that are sent to club... View Details
Keywords: Edmund A. Hajim (MBA '64)
  • 26 May 2015
  • Research & Ideas

Corporate Field Researchers Share Tricks of the Trade

shot—even when their company offers free shots to employees on-site. A few years ago, a team of researchers tackled that problem with field research. At the symposium, one of the researchers, John Beshears, described study, in which more than 3,000 employees of a... View Details
Keywords: by Carmen Nobel
  • 10 Jan 2020
  • Blog Post

Know Your Audience - Recruiting HBS Students for Retail

a meaty discussion of what the role would really look like day to day.” Renee also noted that company site visits are a recruiting strategy used more commonly by retailers than other industries. While the student academic schedules limit travel during the school year,... View Details
Keywords: Consumer Products / Retail