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Show Results For
-
All HBS Web
(987)
- People (7)
- News (234)
- Research (545)
- Events (2)
- Multimedia (3)
- Faculty Publications (259)
- 25 Aug 2017
- Blog Post
HBS Interns: Summer Takeovers
in technology at the Sephora Innovation Lab. Jenn researched the impacts of artificial intelligence on the retail industry and participated in idea hackathons to brainstorm creative new ways for the brand to...
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All Industries
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ARD - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School
in the development of new technologies and industries during the war, the US government had assumed significant risk," HBS Professor Tom Nicholas asserts. "The fact that several of these risks paid off–in ways that Doriot had seen...
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- 19 Oct 2012
- Research & Ideas
Digital Technology’s Profound Game Change for Marketers
are becoming the rock stars of customer engagement—employing algorithms and analytics along with artistic creativity to win market share. In much the way Apple disrupted the music and phone industries with...
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- 01 Jun 1998
- News
New Releases
is run more like a partnership. Bradach quotes a popular industry adage, "You can tell company people, but you have to sell franchisees." These two units have often been viewed as operational opposites, with academics and managers trying,...
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- 04 Oct 2016
- First Look
October 4, 2016
Abstract—Though fundamental to innovation and essential to many industries and occupations, the creative act has received limited attention as an economic behavior and has historically proven difficult to...
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- Web
Contemporary Corporate Archives | Baker Library
Contemporary Corporate Archives Company archival records are an essential component in fully understanding a corporation’s progression from fledgling entrepreneurial enterprise to industry giant. Special Collections & Archives’ growing...
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- 01 Dec 2016
- News
Inside the Bestseller List with James Andrew Miller
the curtains.” Miller’s new book fits that successful mold—but comes with a marketing challenge. Powerhouse is about Creative Artists Agency, a powerful force in the entertainment industry but a lesser-known...
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- 29 Aug 2024
- Research & Ideas
Shoot for the Stars: What to Know About the Space Economy
revolutionized by bringing in market forces in a way that they never were before. Competition that we take for granted in most sectors of the economy is now driving efficiencies and innovations in the space sector, making it much more of a typical industry, or at least...
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- Web
Polaroid Corporate Archives - New Directions: Building Baker Library's Collections
development and for its creative marketing. Polaroid donated its corporate archives to Baker Library in 2006. This remarkably comprehensive collection of more than 4,000 linear feet of material includes research and development records,...
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- Web
Polaroid Corporate Archives - New Directions: Building Baker Library's Collections
development and for its creative marketing. Polaroid donated its corporate archives to Baker Library in 2006. This remarkably comprehensive collection of more than 4,000 linear feet of material includes research and development records,...
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- 25 Aug 2022
- News
Turning Point: Dream Weaver
priority to help as many people as I could while working at MGM. Creative Artists Agency was still very new, and their agents had restricted expense accounts, so I always made sure to invite my friends at CAA to screenings so they could...
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- Profile
Carter Romansky
The creative side of the pharmaceutical industry engaged Carter Romansky in every aspect of the business: science, marketing, finance, law. But when his job became "less about its original goal...
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- 01 Oct 1997
- News
After 27 Years at HBS, Shapiro Shifts Professional Focus
Shapiro taught a wide variety of MBA courses, among them Industrial Marketing, Sales Management, Creative Marketing Strategy, and Integrated Product Line Management. He also taught in many Executive...
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- 17 Oct 2017
- First Look
First Look at New Research and Ideas, October 17, 2017
https://www.hbs.edu/faculty/Pages/item.aspx?num=50576 Effects of an Information Sharing System on Employee Creativity, Engagement, and Performance By: Li, Shelley Xin, and Tatiana Sandino Abstract—Many service organizations rely on information sharing systems to boost...
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Sean Silverthorne
- 01 Jun 2003
- News
Books
turn, moving ideas on new paths to market and perhaps even publishing research to enhance industry knowledge will provide new and important ways for companies to realize the value of their discoveries. — Laura Singleton (MBA ’88) Artful...
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- 05 Sep 2006
- First Look
First Look: September 5, 2006
sample company invested in marketing, ex ante, at levels close to those that would have maximized returns, observed ex post. Managing Creativity in Small Worlds Authors:Lee Fleming and Matt Marx Periodical:California Management Review 48,...
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Sean Silverthorne
- 29 Sep 2003
- Research & Ideas
Why Managing Innovation is Like Theater
length every time. And although art-based processes realize the full capabilities of talented workers and can benefit from great worker talent, by no means do they require exceptional or especially creative individuals. Nor does great...
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by Rob Austin & Lee Devin
- 01 Jan 2011
- News
Peter Harf, MBA 1974
Launches DKMS, the cure blood cancer bank 1993 Becomes CEO, Coty Inc. 2001 Appointed Chairman, Coty Inc. 2006 Appointed Chairman, Anheuser-Busch InBev With entrepreneurial energy, Peter Harf has left a mark on consumer goods industries...
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- 01 Mar 2012
- News
Where Innovation Rules
thousands of HBS alumni. Whether through creative destruction, disruptive innovation, or riding a societal quantum leap forward, HBS alumni entrepreneurs have founded or grown companies that are pervasive and familiar, from consumer...
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- Web
Digital Exhibits | Baker Library
credit itself is as old as commerce. The site shows how previous generations devised creative ways of lending and borrowing long before credit cards. The High Art of Photographic Advertising: The 1934 National Alliance of Art and View Details