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All HBS Web
(614)
- News (135)
- Research (429)
- Multimedia (9)
- Faculty Publications (213)
Show Results For
-
All HBS Web
(614)
- News (135)
- Research (429)
- Multimedia (9)
- Faculty Publications (213)
- 2018
- Article
Overcoming Barriers to Time-Saving: Reminders of Future Busyness Encourage Consumers to Buy Time
By: A. V. Whillans, Elizabeth W. Dunn and Michael I. Norton
Spending money on time-saving purchases improves happiness. Yet, people often fail to spend their money in this way. Because most people believe that the future will be less busy than the present, they may underweight the value of these purchases. We examine the impact...
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Keywords:
Consumer Choice;
Sharing Economy;
Opportunity Cost;
Time-as Money;
Well-being;
Time Management;
Happiness;
Perception;
Behavior
Whillans, A. V., Elizabeth W. Dunn, and Michael I. Norton. "Overcoming Barriers to Time-Saving: Reminders of Future Busyness Encourage Consumers to Buy Time." Social Influence 13, no. 2 (2018): 117–124.
- 2019
- Working Paper
Minimalism as a Status Symbol: When and Why We Admire Conspicuous Non-Consumption
By: Anne Wilson, Silvia Bellezza and Michael I. Norton
- November 2009
- Article
Neural Mechanisms of Social Influence
By: Malia Mason, Rebecca Dyer and Michael I. Norton
The present investigation explores the neural mechanisms underlying the impact of social influence on preferences. We socially tagged symbols as valued or not-by exposing participants to the preferences of their peers-and assessed subsequent brain activity during an...
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Mason, Malia, Rebecca Dyer, and Michael I. Norton. "Neural Mechanisms of Social Influence." Organizational Behavior and Human Decision Processes 110, no. 2 (November 2009): 152–159.
- 16 Apr 2009
- Conference Presentation
The Cost of Self-Deception
By: Zoe Chance, Michael I. Norton and Dan Ariely
- Summer 2016
- Article
Motivated Bayesians: Feeling Moral While Acting Egoistically
By: Francesca Gino, Michael I. Norton and Roberto A. Weber
A growing body of research yields ample evidence that individuals’ behavior often reflects an apparent concern for moral considerations. Using a broad definition of morality—to include varied non-egoistic motivations such as fairness, honesty, and efficiency as...
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Gino, Francesca, Michael I. Norton, and Roberto A. Weber. "Motivated Bayesians: Feeling Moral While Acting Egoistically." Journal of Economic Perspectives 30, no. 3 (Summer 2016): 189–212.
- Article
Experience Theory, or How Desserts Are Like Losses
By: Jolie M. Martin, Martin Reimann and Michael I. Norton
While many experiments have explored risk preferences for money, few have systematically assessed risk preferences for everyday experiences. We propose a conceptual model and provide convergent evidence from seven experiments that, in contrast to a typical “zero”...
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Keywords:
Experiences;
Monetary Gambles;
Risk Preferences;
Experience Theory;
Risk and Uncertainty;
Behavior;
Decision Choices and Conditions
Martin, Jolie M., Martin Reimann, and Michael I. Norton. "Experience Theory, or How Desserts Are Like Losses." Journal of Experimental Psychology: General 145, no. 11 (November 2016): 1460–1472.
- 01 Jun 2009
- News
The Maestro and the Market
learn about marketing from a business owner who says he doesn’t care whether or not customers like his product? HBS assistant professor Michael Norton’s interest in what motivates seemingly irrational consumer behavior has found a perfect...
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- November 2019
- Article
Procedural Justice and the Risks of Consumer Voting
By: Tami Kim, Leslie John, Todd Rogers and Michael I. Norton
Firms are increasingly giving consumers the vote. Eight studies demonstrate that when firms empower consumers to vote, consumers infer a series of implicit promises—even in the absence of explicit promises. We identify three implicit promises to which consumers react...
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Keywords:
Consumer Empowerment;
Procedural Justice;
Promises;
Customer Relationship Management;
Voting;
Perception;
Fairness;
Risk Management
Kim, Tami, Leslie John, Todd Rogers, and Michael I. Norton. "Procedural Justice and the Risks of Consumer Voting." Management Science 65, no. 11 (November 2019): 5234–5251.
- Article
Spending Money on Others Promotes Happiness
By: Elizabeth W. Dunn, Lara B. Aknin and Michael I. Norton
Dunn, Elizabeth W., Lara B. Aknin, and Michael I. Norton. "Spending Money on Others Promotes Happiness." Science 319, no. 5870 (March 21, 2008): 1687–1688.
- 05 Sep 2006
- First Look
First Look: September 5, 2006
pressures. Aid in the Aftermath of Hurricane Katrina: Humanizing Victims Predicts Intergroup Helping Authors:Amy J. C. Cuddy, Mindi Rock, and Michael I. Norton...
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Keywords:
Sean Silverthorne
- 01 Dec 2006
- News
Faculty Research Online From HBS Working Knowledge
Michael Norton and colleagues. Career Advancement without Experience Lacking experience, contract workers find it difficult to advance to a job with expanded responsibilities. But it can be done. Assistant...
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- 04 Nov 2008
- First Look
First Look: November 4, 2008
Abstract Chapter: http://www.weforum.org/pdf/GCR08/Chapter%201.2.pdf Book: http://www.weforum.org/documents/gcr0809/index.html Race and Jury Selection: Psychological Perspectives on the Peremptory Challenge Debate Authors:Samuel R. Sommers and View Details
Keywords:
Martha Lagace
- May 2012
- Article
Do Social Deal Sites Really Work?
By: Marco Bertini, Luc Wathieu, Betsy Page Sigman and Michael I. Norton
Bertini, Marco, Luc Wathieu, Betsy Page Sigman, and Michael I. Norton. "Do Social Deal Sites Really Work?" Harvard Business Review 90, no. 5 (May 2012): 139–141.
- 01 Sep 2013
- News
What's Trending at HBS?
slate begins September 25 with Bill Sahlman addressing "Entrepreneurial Solutions to the World's Problems." He will be followed by Professors John Deighton, Ben Edelman, and Mikolaj Piskorski looking at "Google and Facebook" on October...
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- 2006
- Working Paper
Improving Online Dating with Virtual Dates
By: Jeana H. Frost, Michael I. Norton and Dan Ariely
- June 2017
- Article
When Novel Rituals Lead to Intergroup Bias: Evidence from Economic Games and Neurophysiology
By: Nicholas M. Hobson, Francesca Gino, Michael I. Norton and Michael Inzlicht
Long-established rituals in pre-existing cultural groups have been linked to the cultural evolution of large-scale group cooperation. Here we test the prediction that novel rituals—arbitrary hand and body gestures enacted in a stereotypical and repeated fashion—can...
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Keywords:
Ritual;
Intergroup Dynamics;
Intergroup Bias;
Neural Reward Processing;
Open Data;
Open Materials;
Preregistered;
Groups and Teams;
Behavior;
Prejudice and Bias;
Cooperation
Hobson, Nicholas M., Francesca Gino, Michael I. Norton, and Michael Inzlicht. "When Novel Rituals Lead to Intergroup Bias: Evidence from Economic Games and Neurophysiology." Psychological Science 28, no. 6 (June 2017): 733–750.
- Article
Seeing Race and Seeming Racist? Evaluating Strategic Colorblindness in Social Interaction
By: Evan P. Apfelbaum, Samuel R. Sommers and Michael I. Norton
Apfelbaum, Evan P., Samuel R. Sommers, and Michael I. Norton. "Seeing Race and Seeming Racist? Evaluating Strategic Colorblindness in Social Interaction." Journal of Personality and Social Psychology 95, no. 4 (October 2008): 918–932.
- October 2006 (Revised August 2007)
- Case
RKS Guitars
By: Elie Ofek, Thomas J. Steenburgh, Michael I. Norton and Kerry Herman
RKS has designed a revolutionary electric guitar and needs to decide how to best market their innovation. The iconic status of existing electric guitars, and the lack of any recent radical innovations in the category, pose challenges in securing consumer adoption. If...
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Keywords:
Innovation and Invention;
Marketing Strategy;
Product Launch;
Consumer Behavior;
Product Design;
Adoption
Ofek, Elie, Thomas J. Steenburgh, Michael I. Norton, and Kerry Herman. "RKS Guitars." Harvard Business School Case 507-003, October 2006. (Revised August 2007.)
- 20 Dec 2016
- First Look
December 20, 2016
Social Psychological & Personality Science Agent-based Modeling: A Guide for Social Psychologists By: Jackson, Joshua Conrad, David Rand, Kevin Lewis, Michael I. Norton, and Kurt Gray...
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Keywords:
Carmen Nobel
- winter 2008
- Article
People Are Experience Goods: Improving Online Dating with Virtual Dates
By: Jeana H. Frost, Zoe Chance, Michael I. Norton and Dan Ariely
Frost, Jeana H., Zoe Chance, Michael I. Norton, and Dan Ariely. "People Are Experience Goods: Improving Online Dating with Virtual Dates." Journal of Interactive Marketing 22, no. 1 (winter 2008): 51–62.