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- 16 Nov 2009
- Research & Ideas
The Times Captures History of American Business
a familiarity and a sense of being right there with the subject that accompanies such grace and intimacy. We see a similar intimacy in stories up until the 1960s, when we then begin to see a higher, thicker wall develop between the...
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- 23 Dec 2002
- Research & Ideas
Partnering and the Balanced Scorecard
even be adversarial because for every cent that Mobil reduced the price of gasoline to the dealer, to reduce the dealer's cost of goods sold, one cent would be subtracted from Mobil's top line (revenues). This old strategic view put Mobil...
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by Robert S. Kaplan & David P. Norton
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